TrustRadius

Amazon Marketing Cloud vs. Convertro (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Amazon Marketing Cloud
Score 9.1 out of 10
N/A
To help advertisers understand how their marketing performs across media such as search, display, video, and audio, Amazon Advertising is introducing Amazon Marketing Cloud (AMC)—a holistic measurement and analytics solution currently in beta for eligible advertisers. AMC is built on Amazon Web Services (AWS).N/A
Convertro (discontinued)
Score 5.9 out of 10
N/A
Convertro was a multi-channel marketing attribution modeling and analytics platform developed by a company of the same name in Santa Monica, California. It was acquired by AOL in May 2014 and since discontinued.N/A
Pricing
Amazon Marketing CloudConvertro (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Amazon Marketing CloudConvertro (discontinued)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Amazon Marketing CloudConvertro (discontinued)
Top Pros

No answers on this topic

Top Cons
Best Alternatives
Amazon Marketing CloudConvertro (discontinued)
Small Businesses
TapClicks
TapClicks
Score 9.2 out of 10
TapClicks
TapClicks
Score 9.2 out of 10
Medium-sized Companies
TapClicks
TapClicks
Score 9.2 out of 10
TapClicks
TapClicks
Score 9.2 out of 10
Enterprises
Alteryx
Alteryx
Score 9.0 out of 10
Alteryx
Alteryx
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Amazon Marketing CloudConvertro (discontinued)
Likelihood to Recommend
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
Amazon Marketing CloudConvertro (discontinued)
Likelihood to Recommend
Amazon AWS
No answers on this topic
Discontinued Products
I am unable to answer this, as they have still not been able to provide data of any value after two years.
Verified User
Anonymous
Read full review
Pros
Amazon AWS
No answers on this topic
Discontinued Products
  • Respond to emails
Verified User
Anonymous
Read full review
Cons
Amazon AWS
No answers on this topic
Discontinued Products
  • No apparent end-to-end solution for implementation.
  • Constant changes to implementation which has resulted in hundreds of hours of reworking the tagging setup.
  • No universal tagging method.
  • Numerous tags to be implemented based on a variety of data sources.
  • After 2 years of working on implementation, data is still not being captured consistently.
  • Convertro looks to us for solutions rather than providing any.
Verified User
Anonymous
Read full review
Alternatives Considered
Amazon AWS
No answers on this topic
Discontinued Products
Visual IQ - much simpler and effective setup.
Verified User
Anonymous
Read full review
Return on Investment
Amazon AWS
No answers on this topic
Discontinued Products
  • The negative impact is the hundreds of hours my team has had to spend in facilitating Converto's constant changes.
Verified User
Anonymous
Read full review
ScreenShots