Clean soution for monitoring and analysis
March 17, 2025

Clean soution for monitoring and analysis

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Amazon Marketing Cloud

We've started exploring globelly to enhance our services with new customers having great product quality along with the product service.
Amazon Marketing Cloud helping us to explore the new and existing customers who are ready to move or migrate their services from our compititor products to our product portfolio.
We are utilizing their API services to enhace the performance and visibility our products to the customers.
I should thank AWS for discovering such a valuble services with partners.

Pros

  • We are tracking our customer data with the requirements
  • keeling alignment of different departments

Cons

  • It can add third party product services other than aws home ground applications
  • Amazon Marketing Cloud showing great impact on our ROI and it is helping us and our customers to reduce TCO over the period of time
We are utilising Amazon Marketing Cloud with out any hesitation and our customers are happy with the services.

We are utilizing Different analysis patterns and services.
The major part of the analysis we are spending on purchase behavour and full-funnel which are helping us to evaluate the customer needs and requirements for their services.
When we thought of having Snowflake, We came up with differnt infra requirements which we again should go with IaaS part in AWS.
We got Amazon Marketing Cloud bundle with infra requirements whcih is easy to mange and cost effective when compared with other product.
Also we felt Amazon Marketing Cloud is more futurestic than other procut in that segment

Do you think Amazon Marketing Cloud delivers good value for the price?

Yes

Are you happy with Amazon Marketing Cloud's feature set?

Yes

Did Amazon Marketing Cloud live up to sales and marketing promises?

Yes

Did implementation of Amazon Marketing Cloud go as expected?

Yes

Would you buy Amazon Marketing Cloud again?

Yes

It is helping us to build our marketing strategis with the customers.
we are able to manage and understand the customers journey and requirements towards the business insights and marketing stratigies.

The elephant in the room is its privacy towards the customer data.
with encryption and managing we were able to to the analysis part peacefully.

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