Animaker is the eponymous platform from the company headquartered in Palo Alto, that enables beginners, non-designers & professionals to create Animation and Live-Action videos for every moment, featuring drag-and-drop editing, a character builder, a catalog of stock images and videos to use, and templates to ease video creation.
$20
per month
Animoto
Score 8.7 out of 10
N/A
New York-based Animoto offers their video editing platform supporting individual video creators and businesses with different tiers of service up to their business plan for marketing teams wishing to create high quality to distribute across social media sites.
Animaker is best suited for short projects that are well-defined. We have found it very useful for developing our explainer videos, concept illustrations for pitching new product functions or iterations, and also for creating content quickly and easily. For an illustration of bigger and more complex projects, they might be less adequate and more difficult to execute seamlessly.
Animoto is great for small to mid-sized business looking for control over their own video marketing. Allows someone with initiative and "scrapbooking mentality" to create professional-looking videos with ease. If you have even the smallest of marketing budgets, Animoto is perhaps the most worthwhile investment--that is, if you're able to get decent photographs or video clips to build from.
Great visual tool that lets you intelligently communicate what you are seeking to explain to your audience. More features I might suggest would be anything that makes it more interactive with the viewer in real-time.
We haven't actually needed much support so that in itself says a lot about the software. It was easy to use and had great tool tips that guide you through the tool so you don't even need to reach out to support. There are help files that are there when needed, and some of these are helpful to us as well because again, we didn't have to reach out and wait for support.
We had invested in making our own videos using YouTube, and even Camtasia. But they were still us interpreting on behalf of our audience which took forever. Once we found Animoto, it was so much easier to upload the pics our audience would send us. From there we had a 100% positive response, that we had indeed captured what they were trying to say.
Ever since we switched from using only actual demo videos to adding animated explainers, our conversion rates have increased significantly.
Our productivity when creating presentations and materials for client engagement has more than tripled since we started using Animaker. We can go from storyboard to final output in 3 days or less. Previously, each output took at least 2 weeks to complete.
Creating projects in Animaker is just way more fun. Team members no longer dread having to work on a new concept. And our outputs are a lot more engaging.