Authoritas vs. Google PageSpeed Insights

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Authoritas
Score 7.0 out of 10
N/A
Authoritas (formerly Analytics SEO) is a search engine optimization platform from the Swedish company of the same name, intended to provide a comprehensive SEO solution with features like keyword analysis, site audit with a web crawler built to emulate search engines to root out site issues, integration with data and analytic platforms to aid in strategic analysis, backlink analysis and tools for campaign benchmarking and content marketing improvement.N/A
Google PageSpeed Insights
Score 9.1 out of 10
N/A
Google PageSpeed Insights is a search engine optimization software solution offered by Google.N/A
Pricing
AuthoritasGoogle PageSpeed Insights
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AuthoritasGoogle PageSpeed Insights
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
AuthoritasGoogle PageSpeed Insights
Top Pros
Top Cons
Features
AuthoritasGoogle PageSpeed Insights
SEO
Comparison of SEO features of Product A and Product B
Authoritas
6.9
2 Ratings
12% below category average
Google PageSpeed Insights
7.5
5 Ratings
4% below category average
Keyword analysis7.02 Ratings6.01 Ratings
Backlink management7.02 Ratings00 Ratings
SERP ranking tracking8.02 Ratings00 Ratings
Page grader7.02 Ratings7.34 Ratings
Competitive analysis8.02 Ratings5.02 Ratings
Site audit / diagnostics5.02 Ratings9.95 Ratings
Site recommendations5.02 Ratings9.95 Ratings
Task management8.02 Ratings6.72 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Authoritas
7.3
1 Ratings
4% below category average
Google PageSpeed Insights
6.3
5 Ratings
19% below category average
Local SEO7.01 Ratings5.01 Ratings
Social SEO9.01 Ratings5.01 Ratings
Mobile SEO7.01 Ratings10.05 Ratings
Global SEO6.01 Ratings5.43 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Authoritas
7.0
2 Ratings
19% below category average
Google PageSpeed Insights
8.5
3 Ratings
0% above category average
Multi-domain support6.02 Ratings9.12 Ratings
Integration with web analytics tools8.02 Ratings8.01 Ratings
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Score 8.2 out of 10
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Score 8.2 out of 10
Enterprises
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Score 8.6 out of 10
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User Ratings
AuthoritasGoogle PageSpeed Insights
Likelihood to Recommend
7.0
(2 ratings)
10.0
(5 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
Support Rating
-
(0 ratings)
1.0
(1 ratings)
User Testimonials
AuthoritasGoogle PageSpeed Insights
Likelihood to Recommend
Analytics SEO (t/a Authoritas)
Great for agencies with big data
Read full review
Google
If you notice your site is taking a long time to load, then you should first use PageSpeed Insights to see what can quickly be optimized (also check your file sizes, hosting server, NGINX and other common sources of slow speed, too.) And, if you've notice gradually fewer Organic Search visits, PageSpeed Insights might be able to help. As Google is reducing the prevalence of slow sites, you could be losing traffic. Speed up your page load times by finding what is blocking renders, slowing down contentful paints, and other critical page speed signals.
Read full review
Pros
Analytics SEO (t/a Authoritas)
  • Keyword Research.
  • Backlink Profile Analysis.
  • Gap Reports.
Read full review
Google
  • Measure page loading time
  • Compared loading times against Google's benchmarks
  • Identifies opportunities for web page performance improvements
  • Identifies sub-optimal web page attributes that slow down page loading
  • Compare performance on mobile and desktop devices easily
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Cons
Analytics SEO (t/a Authoritas)
  • UX is quite challenging
  • Needs to be responsive so it fits all screens
  • Quick analysis of competition would be good
Read full review
Google
  • The suggestions for improvement can be technical for non-developers.
Read full review
Usability
Analytics SEO (t/a Authoritas)
No answers on this topic
Google
It's a free, easy to use tool
Read full review
Support Rating
Analytics SEO (t/a Authoritas)
No answers on this topic
Google
There is no support from Google for the tool.
Read full review
Alternatives Considered
Analytics SEO (t/a Authoritas)
If price isn't a factor, Analytics SEO doesn't stack up very well to competitors like Majestic, Moz, and SEMRush. If we consider pricing, however, I would say that this tool is one of the best, if not the very best, out there. This tool is extremely powerful for how much it costs.
Read full review
Google
I think GTmetrix has some feedback that PageSpeed doesn't provide, but Google's tool is easier overall and has a better user experience; also offers compressed images, CSS, and javascript files if that's the case. Also, Google has extensive documentation to help you better understand what can be done to improve your grade.
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Return on Investment
Analytics SEO (t/a Authoritas)
  • Very good ROI
  • Great for tracking, etc.
  • Been a great investment
Read full review
Google
  • Faster loading site, give results faster to visitors
  • Buyers can get to the end of the buying cycle faster
Read full review
ScreenShots