Awin vs. CAKE Affiliate Marketing Software

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Awin
Score 7.3 out of 10
N/A
Awin is a global affiliate network from Awin Global headquartered in Berlin with offices around the world, which is Part of the Axel Springer and United Internet Groups.N/A
CAKE Affiliate Marketing Software
Score 8.0 out of 10
N/A
CAKE’s Affiliate Marketing Software is offered to ensure accurate measurement, data security and support to attract new partners and build profitable relationships. CAKE's solution is designed to allow users to optimize an affiliate marketing program through real-time insights into partner and campaign performance, customizable alerts, granular data and unique commission structures to reward partners. CAKE is a Perseus Group company, of Constellation Software.N/A
Pricing
AwinCAKE Affiliate Marketing Software
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AwinCAKE Affiliate Marketing Software
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
User Ratings
AwinCAKE Affiliate Marketing Software
Likelihood to Recommend
9.0
(2 ratings)
8.0
(1 ratings)
User Testimonials
AwinCAKE Affiliate Marketing Software
Likelihood to Recommend
Awin Global
It’s difficult to say if I would recommend it or not from the point of view of the publisher as opposed to the merchant wishing to use it to connect to publishers. It is certainly one of the more intuitive and cleaner affiliate network platforms, though, that’s easier to navigate and build out reports.
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CAKE
CAKE is great for affiliates, but not the best for a large company with different types of offers and traffic
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Pros
Awin Global
  • Clean interface.
  • Different reporting options.
  • Easy to use link builder.
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CAKE
  • Reporting across multiple verticals
  • Conversion data
  • Tcpa
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Cons
Awin Global
  • Making it easier to grow your affiliate program.
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CAKE
  • It’s a little outdated in terms of UI
  • There’s a bit of a learning curve
  • Refreshing from the browser tab
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Alternatives Considered
Awin Global
It’s the far more clean and intuitive one in terms of interface, easy to navigate your way through to find what you need, whether that’s new affiliate programs to join, contact details, its link builder, or pulling reports. As soon as you sign in, too, you get an immediate indication of how many transactions you’ve converted and Month on monthly performance.
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CAKE
There’s no comparison between the two, Looker is amazing and blows CAKE out of the water
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Return on Investment
Awin Global
  • Can better address the success of an article in terms of conversion.
  • A way to build relationships between merchant and publisher.
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CAKE
No answers on this topic
ScreenShots