What users are saying about
21 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.7 out of 100
Based on 21 reviews and ratings
Top Rated
55 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.4 out of 100
Based on 55 reviews and ratings
Likelihood to Recommend
AWS IoT Core
AWS IoT Core provides a good solution for IoT services required for IoT application development and for IoT startup companies. AWS IoT platform provides special packages for IoT startups, helps them in lowering costs, and caters to all their educational and training needs. AWS IoT platform is integrated with powerful AI and ML analytics so IoT startups can focus more on device development and less on backend solutions. I don't see any scenario where the IoT Core would be less appropriate.

Verified User
Consultant in Engineering
Legal Services Company, 1001-5000 employeesFirebase
If you are having an application which requires authentications of users and want to have a central space where you can store all your user data, Firebase is a lifesaver. You can deploy your application once and then control all the operations from the console itself.In case your applications do not require any authentications and simply available to all the users who download/install it, Firebase might be of less use in that case.

Verified User
Engineer in Information Technology
Computer Software Company, 1001-5000 employeesFeature Rating Comparison
Internet of Things
AWS IoT Core
8.5
Firebase
—
IoT Device Management
AWS IoT Core
8.5
Firebase
—
Device Security
AWS IoT Core
9.1
Firebase
—
IoT Data Management
AWS IoT Core
8.1
Firebase
—
IoT Analytics
AWS IoT Core
8.9
Firebase
—
IoT Integration
AWS IoT Core
8.0
Firebase
—
Pros
AWS IoT Core
- Makes it easy to use other Amazon services like Lambda and S3
- Regular updates bring new features to the platform
- It is exceptionally well documented

Verified User
Team Lead in Information Technology
Internet Company, 10,001+ employeesFirebase
- Analytics wise, retention is extremely important to our app, therefore we take advantage of the cohort analysis to see the impact of our middle funnel (retargeting, push, email) efforts affect the percent of users that come back into the app. Firebase allows us to easily segment these this data and look at a running average based on certain dates.
- When it comes to any mobile app, a deep linking strategy is essential to any apps success. With Firebase's Dynamic Links, we are able to share dynamic links (recognize user device) that are able to redirect to in-app content. These deep links allow users to share other deep-linked content with friends, that also have link preview assets.
- Firebase allows users to effectively track events, funnels, and MAUs. With this simple event tracking feature, users can put organize these events into funnels of their main user flows (e.g., checkout flows, onboarding flows, etc.), and subsequently be able to understand where the drop-off is in the funnel and then prioritize areas of the funnel to fix. Also, MAU is important to be able to tell if you are bringing in new users and what's the active volume for each platform (Android, iOS).
Head of Digital Marketing
YachtLifeInternet, 11-50 employees
Cons
AWS IoT Core
- At very early stages it might be difficult to understand the AWS IoT console.
- It takes time to understand the concepts.
Software Engineer
InfostretchInformation Technology and Services, 1001-5000 employees
Firebase
- Attribution and specifically multi-touch attribution could be more robust such as Branch or Appsflyer but understand this isn't Firebases bread and butter.
- More parameters. Firebase allows you to track tons of events (believe it's up to 50 or so) but the parameters of the events it only allows you to track 5 which is so messily and unbelievable. So you're able to get good high-level data but if you want to get granular with the events and actions are taken on your app to get real data insight you either have to go with a paid data analytics platform or bring on someone that's an expert in SQL to go through Big Query.
- City-specific data instead of just country-specific data would have been a huge plus as well.
Chief Marketing Officer
DinelyInternet, 1-10 employees
Usability
AWS IoT Core
AWS IoT Core 9.0
Based on 6 answers
Easy to use. That's the main goal and this nails it. From the user perspective, this is as intuitive as you would expect from an Amazon product. Easily connect and host without a bunch of training and hand-holding. Change management is always part of the process but this was about as smooth as I have seen.

Verified User
Analyst in Other
Government Administration Company, 201-500 employeesFirebase
Firebase 9.5
Based on 2 answers
It is simple to use overall, the console's main menu is divided into Develop, Quality, Analytics and Grow - which have further subdivisions by their set of features and tools. Develop and Quality are relevant for product and tech. Analytics is relevant for product, analytics and Grow is relevant for marketing. This makes the overall use very easy.

Verified User
Vice-President in Marketing
Internet Company, 51-200 employeesSupport Rating
AWS IoT Core
AWS IoT Core 8.2
Based on 6 answers
Of course it saves our company resources and time and to the tedious job of sending our device data to Cloud server. Lots of devices communicate with Cloud using the single tool AWS IoT.
Programmer Analyst II
Ivy TechnologyComputer Software, 10,001+ employees
Firebase
Firebase 7.2
Based on 16 answers
Our analytics folks handled the majority of the communication when it came to customer service, but as far as I was aware, the support we got was pretty good. When we had an issue, we were able to reach out and get support in a timely fashion. Firebase was easy to reach and reasonably available to assist when needed.

Verified User
Employee in Other
Media Production Company, 51-200 employeesAlternatives Considered
AWS IoT Core
AWS IoT Core is faster, easier, cheaper, and enjoyed by our employees more than Microsoft Azure. We selected AWS IoT because we saw an advertisement for it and have used it ever since. We will continue to use it as long as it is around or until we find one that is better.

Verified User
Team Lead in Information Technology
Information Technology & Services Company, 11-50 employeesFirebase
Before using Firebase, we exclusively used self hosted database services. Using Firebase has allowed us to reduce reliance on single points of failure and systems that are difficult to scale. Additionally, Firebase is much easier to set up and use than any sort of self hosted database. This simplicity has allowed us to try features that we might not have based on the amount of work they required in the past.

Verified User
Manager in Information Technology
Restaurants Company, 501-1000 employeesReturn on Investment
AWS IoT Core
- AWS IoT Core has lowered the cost of device development and data management.
- Data analytics have become easy with power AI and ML algorithms.
- Overall, the platform is highly secure so data security is not an issue now.

Verified User
Consultant in Engineering
Legal Services Company, 1001-5000 employeesFirebase
- Makes building real-time interfaces easy to do at scale with no backend involvement.
- Very low pricing for small companies and green-fields projects.
- Lack of support for more complicated queries needs to be managed by users and often forces strange architecture choices for data to enable it to be easily accessed.

Verified User
Director in Engineering
Computer Software Company, 51-200 employeesPricing Details
AWS IoT Core
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
AWS IoT Core Editions & Modules
Edition
Connectivity | $0.081 |
---|---|
Messaging | $1.002 |
Rules Engine | $0.153 |
- Per Million Minutes
- Per Million Messages
- Per Million Actions
Additional Pricing Details
—Firebase
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Firebase Editions & Modules
Edition
Phone Authentication | $0.011 |
---|---|
Stored Data | $0.182 |
- Per Verification
- Per GiB