Balluun vs. Mirakl Marketplace Platform

If you have a successful webstore with high traffic it could make sense to think about in expanding the business to other vendors by creating a marketplace (just like amazon). You'll charge a commission on the products sold in your website by other vendors, and that way you'll have a wide range of products to offer to your users. To do this, Mirakl is the software to use.

• Good API integration, easy to integrate
• Almost complete seller platform providing all the basic features of a Marketplace and a few advanced ones
• Good level of support of the team
• Good level of product upgrades

Incentivized

• Their management to start with (not kidding!)
• Cost of Mirakl can be dramatic

In 2013, when we evaluated Mirakl, we didn't find any other solution that was ready to go to market which could be compared.

Incentivized

• Increased turnover.
• Reduced organic product sales.
• Decreased Sales Margin.