Bitly vs. BL.INK

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Bitly
Score 8.1 out of 10
N/A
Bitly (Bit.ly) is one of the most popular link shortening tools. The vendor says it shortens 1 billion links per month. The company is privately held, based in New York City, and was founded in 2008.
$35
per month
BL.INK
Score 8.8 out of 10
N/A
BL.INK is a link management and URL shortening service that creates an environment to manage every touch, monitor for accuracy, and provides analytical insights to measure value and performance.N/A
Pricing
BitlyBL.INK
Editions & Modules
Basic
$35
per month
Free
Free
Customized
Contact sales team
No answers on this topic
Offerings
Pricing Offerings
BitlyBL.INK
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
BitlyBL.INK
Considered Both Products
Bitly

No answer on this topic

BL.INK
Chose BL.INK
BL.INK works better in that I was able to work together effortlessly across numerous campaigns and domains.- The API integration went without a hitch.- The statistic presented is of good quality.- I can export and filter links as needed.- Geolocation capabilities to …
Top Pros
Top Cons
Best Alternatives
BitlyBL.INK
Small Businesses
Branch
Branch
Score 7.4 out of 10
Branch
Branch
Score 7.4 out of 10
Medium-sized Companies
Branch
Branch
Score 7.4 out of 10
Branch
Branch
Score 7.4 out of 10
Enterprises

No answers on this topic

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
BitlyBL.INK
Likelihood to Recommend
9.0
(52 ratings)
9.0
(2 ratings)
Likelihood to Renew
10.0
(2 ratings)
-
(0 ratings)
Usability
9.5
(6 ratings)
-
(0 ratings)
Availability
9.0
(1 ratings)
-
(0 ratings)
Performance
9.0
(1 ratings)
-
(0 ratings)
Support Rating
8.0
(8 ratings)
-
(0 ratings)
Online Training
7.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
Configurability
7.0
(1 ratings)
-
(0 ratings)
Product Scalability
9.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
BitlyBL.INK
Likelihood to Recommend
Bitly
Generally I would recommend. If you are doing a tiny amount of volume (price sensitive and/or your team needs hands on support) you may be better served elsewhere, but I don't think you're going to get the easy of use and feature set that you would with Bitly. We have found that our user base is also used to seeing Bitly-shortened links in their daily browsing, so are less reticent to click a URL that isn't on our domain
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BL.INK
I am using Bl.INK for most of my marketing projects and campaigns. There are various tasks where BL.INK performs well like sharing surveys , PDF's, messaging, QR Codes and so on.. Its not only helps to export shorten links but also helps for retargeting and tracking. The best part is that you can easily work on insights as it provides in-depth Analytics. Well suited for multiple marketing campaigns, Google AdWords, Social Media Marketing, Affiliate marketing as you need to track so many thing to create reports and data. If you want to build a brand its not suited well because there is no such option to customize domain I've found
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Pros
Bitly
  • Shorten and link branding: Bitly helps to turn long URLs into short ones that can also be customized to suit any business name.
  • Tracking and analytics: A great thing to be able to see the social media channels that visitors are clicking from and where they are in the world.
  • Integrations: Bitly integrates well with third-party tools to help improve workflow and tech tools.
  • Free plan: There are some great features on the paid plan but for those not yet ready to invest Bitly provides a great free option.
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BL.INK
  • Super quick
  • QR codes generator is really helpful
  • Smooth API integration in the backend
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Cons
Bitly
  • One thing I've noticed is that if you're shortening a link that you didn't create - for example shortening the link to a news article that you then want to share on Twitter - the analytics will continue to pull data from the original URL as a whole, and not just your unique Bitlink. It would be nice to be able to pull out the traffic that just my efforts are pulling to the site, and not every single source of traffic that site is getting.
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BL.INK
  • Pricing is an issue if you upgrade to Pro OR Business plan.
  • when you share any shortened link to social media the resulted post sometimes missed the attached media or it shows a blank preview. May be it a technical glitch but happens with me sometimes.
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Likelihood to Renew
Bitly
We've had great success with Bitly and will continue using it.
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BL.INK
No answers on this topic
Usability
Bitly
Using Bitly to create shareable, trackable short links for social media couldn't be easier. Bitly is super easy to manage and offers easy monitoring of short links. Even with the few shortcomings or cumbersome features, Bitly is ranked number 1 for shortening links for our organization because of how simple it is to use.
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BL.INK
No answers on this topic
Reliability and Availability
Bitly
I've witnessed very little availability issues with Bitly. This includes very rare occurrences of application errors and unplanned outages, of which I very much appreciate. When there are application errors or outages, Bitly does a great job of handling the issues in a timely manner and I am rarely out of the site for long at all. This is great, considering I was using Bitly for nearly every link that was posted to our social media accounts.
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BL.INK
No answers on this topic
Performance
Bitly
I have used Bitly's service on a variety of computers, systems, and browsers. With this being said, I have not noticed much of a change at all between the browsers and computers, and Bitly's performance is top notch. Reports are also completed in a reasonable time frame, and I have had very little problem with lag time on loading different pages on the site. Pages tend to load quite quickly.
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BL.INK
No answers on this topic
Support Rating
Bitly
For us, Bitly is a Godsend an an almost perfect solution. I have no complaints and would recommend them to almost anyone. I guess I would hold back from a 10/10 because short URLs can sometimes look spammy. For us, and what we need it for, it's just about perfect!
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BL.INK
No answers on this topic
In-Person Training
Bitly
I did not receive any in-person training, as I felt that I didn't need this type of training in order to understand and learn Bitly. It was quite easy for me to explore Bitly and learn the features myself without needing a person to give me a demo or tutorial. Kudos to making a platform that is very straightforward.
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BL.INK
No answers on this topic
Online Training
Bitly
I haven't experienced direct online training - However, several times while learning Bitly by myself I went to the main Bitly page to answer a few questions I had. This includes determining exactly what features I was receiving and then I would explore the website and find these features. Also, I went to the Enterprise tab when both deciding to purchase that upgrade, as well as after I purchased this upgrade. It was very helpful in learning exactly what came with that package and after the upgrade, I was able to look there and learn some of the aspects of the upgrade that I was missing
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BL.INK
No answers on this topic
Implementation Rating
Bitly
Very excited to use bitly for link tracing - I was very excited to begin using Bitly for this company, and I've had very favorable impressions of using Bitly in the past for a variety of different jobs. Knowing the amount clicks on each link is important for our overall strategy.
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BL.INK
No answers on this topic
Alternatives Considered
Bitly
We use Pretty Links for custom URLs from our Word Press website. When that is not possible because the URL doesn't originate from the website, we use Bitly. It definitely has a purpose in our day-to-day operations. We also appreciate the information you receive like total clicks, top referrer and top location.
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BL.INK
BL.INK works better in that I was able to work together effortlessly across numerous campaigns and domains.- The API integration went without a hitch.- The statistic presented is of good quality.- I can export and filter links as needed.- Geolocation capabilities to route users dynamically based on their state or nation.- Types of redirects- The ability to disguise links.- Outstanding assistance.
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Scalability
Bitly
Bitly's scalability is great. When I began using it, I only used it once in a while to promote blog articles from our WordPress site on Twitter. This was due to Twitter's character limit and URL shortening was necessary. However, once I became more familiar with it and started seeing the benefits of many of Bitly's features, I began using it for nearly every link I posted across all of our social media accounts. This increased the workload I filtered through Bitly, and we also upgraded from free to a paid account. This growth was handled very well by Bitly and I was very pleased with its ability to scale so easily.
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BL.INK
No answers on this topic
Return on Investment
Bitly
  • We have seen an increase in event surveys since user Bitly in addition to the QR code
  • There are less technical issues when users are trying to use the Bitly URL
  • Can't beat free and when we have the budget would upgrade as the costs for benefits is worth it
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BL.INK
  • Bl.INK really helped me to convert my leads for my clients as its detailed analysis provide good insights.
  • It also improves the marketing campaigns by saving time as you can export or import multiple links at a time.
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