BrightTALK Central is a B2B marketing platform to create content, engage an audience, and reach new prospects to deliver revenue growth. BrightTALK is a subsidiary of TechTarget.
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EasyWebinar
Score 8.2 out of 10
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EasyWebinar is a webinar platform designed for marketing, training, corporate communications & growing business. The newest version of this platform, EasyWebinar Next, offers features designed to help businesses with their marketing efforts. Using the live webinar feature, users can create & schedule live events, create registration page & thank you page, setup audience polling & Q&A, and setup automated emails. EasyWebinar Next integrates with many third-party marketing websites, allowing users…
BrightTalk has an improved webinar repository and has an excellent use of registration for live events that allows for strict moderation of who may be joining the events. I selected BrightTalk because it seems more secure and provides an ease of use when utilizing it for …
It is easy to use and very popular, yes, but a bit too mainstream for us in our industry. BrightTALK it's more sophisticated and it's content and feels more professional to us.
Vice President of Product Development and Senior Consultant
Chose BrightTALK
GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.
BrightTALK stacks up well against competitors and offers ease of use and good ROI for our business. In addition, the support available during live events as well as before and after is quite helpful. There are many features and options for BrightTALK that we have not had the …
We've found the suggested training to be pretty spot on, and the speakers have been good so far. The pacing is usually good to slightly fast. Most professionals don't have time to take a couple of hours a week on training or learning about new products, so we've also found the length of the meetings to be very good. The suggested classes/webinars have been good so far-- too many companies ask you to fill out a questionnaire about what you use or what you're interested in and then pigeonhole in those couple of suggestions forever. So far, we have not seen that with BrightTALK.
Perfect for live and evergreen webinars. Particularly stong in the evergreen area. Not great for visual interactions with participants like a zoom meeting
The user interface can be a bit tricky at times, as you have to dig down to find certain information. However, it is a robust interface and the information is there.
Some features, like adding questions or resources, have cut-off windows, so you cannot make last-minute additions or changes.
The bridge occasionally drops speakers, and this can be disconcerting to presenters. However, it does not happen too often.
BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless
BrightTalk has an improved webinar repository and has an excellent use of registration for live events that allows for strict moderation of who may be joining the events. I selected BrightTalk because it seems more secure and provides an ease of use when utilizing it for registration and webinar purposes.