BrightTALK vs. Facebook Live

BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.

Incentivized

Facebook live works well if you want to broadcast a meeting, webinar, or event to a lot of people, giving them an opportunity to interact in the comments. If you're looking for something more internal or don't want the information to be public, don't use Facebook live. It's great for broadcasts!

Incentivized

• Training
• Product explanation.
• Suggestive referrals.

Incentivized

• Global coverage
• Real time video
• Increase captive audience size
• Increase reach of the event
• Storage of data and video

Incentivized

• Our sphere is healthcare and I would appreciate even more customization to this sector.
• Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
• More of the local live events, love these.

Incentivized

• Can be glitchy
• Doesn't integrate well with every software
• Comments glitch

Incentivized

BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless

Incentivized

We have not had to contact support.

Incentivized

GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.

Incentivized

Facebook Live is similar to StreamYard, although it serves a slightly different purpose. We like using both together. StreamYard can allow you to bring multiple people into the Facebook live stream, although offers some new glitches as well. Facebook live is smoother and works better for our advertisement / informational broadcasts.

Incentivized

• For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
• Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
• This allows us to easily connect with our audience and the platform is low maintenance for us.

Incentivized

• Higher coverage
• Higher cost for setup of equipment
• Mobile phone gives limited screen coverage
• Live streaming has 2 second delay

Incentivized