TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Campaigner

    Score2 out of 10
    N/ACampaigner is an email marketing solution built by marketers that is designed to help small, medium and large businesses strengthen customer relationships and drive sales. Campaigner advanced features include A/B split testing, workflows, API integration, segmentation, detailed reporting, and responsive design, to provide corporate-level senders with the functionality that they need to effectively track and monitor email marketing campaigns.

    $14

    per month

    PostUp

    Score2.6 out of 10
    N/AEmail marketing and audience development solution to grow, engage and monetize audiences​N/A
    Pricing
    CampaignerPostUp
    Editions & Modules
    Essentials
    $14
    per month
    Advanced
    $35
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    CampaignerPostUp
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    CampaignerPostUp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Campaigner and PostUp
    Feature
    Campaigner
    6.3
    4 Ratings
    24% below category average
    PostUp
    9.3
    1 Ratings
    15% above category average
    WYSIWYG email editor8.04 Ratings10.01 Ratings
    Dynamic content4.04 Ratings00 Ratings
    Ability to test dynamic content4.04 Ratings00 Ratings
    Landing pages8.02 Ratings00 Ratings
    A/B testing3.03 Ratings00 Ratings
    Mobile optimization7.04 Ratings00 Ratings
    Email deliverability reporting6.04 Ratings9.01 Ratings
    List management8.04 Ratings9.01 Ratings
    Triggered drip sequences9.02 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Campaigner and PostUp
    Feature
    Campaigner
    4.7
    4 Ratings
    47% below category average
    PostUp
    10.0
    1 Ratings
    27% above category average
    Dashboards5.01 Ratings10.01 Ratings
    Standard reports8.04 Ratings10.01 Ratings
    Custom reports1.03 Ratings10.01 Ratings
    Best Alternatives
    CampaignerPostUp
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CampaignerPostUp
    Likelihood to Recommend
    2.0
    (5 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    9.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    5.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    1.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    CampaignerPostUp
    Likelihood to Recommend
    Ziff Davis Inc
    Workflow feature makes this best suited for those who want to send a series of emails over time based on contact attributes and behavior. Ability to add custom fields and define segments makes this tool valuable for very targeted email campaigns. Lack of communication about releases and poor technical support means your users will need to be fairly skilled in critical thinking and more technical than average. Our knowledge of system came from lots of trial and error.
    Incentivized
    Read full review
    Upland Software
    For what we are using the service for, it accomplishes everything that we need. We use it across a couple departments and it is very easy to keep track of everything scheduled so there is no confusion. We started using it at the beginning of the year and it's become very simple to navigate, which is great. That makes it much easier for me to train people how to use it.
    Incentivized
    Read full review
    Pros
    Ziff Davis Inc
    • Number 1, is it's ease of use. We have not run into any problems where someone finds Campaigner difficult to use and this comes in handy every day. The more people that know how to use it the better because it reduces stress/buildup on others.
    • We love the reporting system here. We use the clicks and opens to follow up with people all the time so to have all that detailed information is very beneficial.
    • Customization is great. You can really make all your emails look exactly like they're pictured in your head.
    Read full review
    Upland Software
    • It is set up in a way that is very easy to learn how to use.
    • The features cover everything I can even imagine for what I am using it for.
    • Their help desk is very responsive.
    Incentivized
    Read full review
    Cons
    Ziff Davis Inc
    • Campaigner is just too bare-bones. When we first started using Campaigner close to a decade ago it was perfect for what it was. But nowadays Campaigner is missing several features that their competitors offer like exit intent and cart abandonment emails.
    • Campaigner has an astonishingly bad unsubscribe option. We have had many customers complain to us over the years that when they try to unsubscribe through the emails Campaigner sends, their unsubscribe does not go through.
    • Hard to change account settings such as changing our subscription plan. We had to call and were told to wait 24 hours just to make a small change to our account.
    Incentivized
    Read full review
    Upland Software
    • There was a recent update they did that was sort of hard to get adjusted to, things weren't in the same spot as normal and it was sort of difficult learning where things were located now.
    • It only shows you 7 mailings at a time by default, it would be nice to be able to change the default setting to whatever is preferred.
    • In the "server" I wish there was a way to filter by department, not just by users.
    Incentivized
    Read full review
    Likelihood to Renew
    Ziff Davis Inc
    I can't see us not renewing unless we find something better. This is highly unlikely because there was a thorough research done for use to chose the best marketing client and it always came back to campaigner.
    Read full review
    Upland Software
    No answers on this topic
    Usability
    Ziff Davis Inc
    Great features but awful tech support experiences over five years of use. Some releases broke our workflows and Campaigner could never explain why. Our initial plan provided a designed client support contact. This individual changed frequently without notice and at one point they decided our plan no longer included a designated contact. Of course this was never communicated to us until we tried to reach out to the person. If you are tech savy this system might be for you but you'll be on your own.
    Incentivized
    Read full review
    Upland Software
    No answers on this topic
    Support Rating
    Ziff Davis Inc
    Everything takes a minimum of 24 hours to solve and after being with campaigner for several years we were just told for the first time we have an account rep which we never even spoke to.
    Incentivized
    Read full review
    Upland Software
    No answers on this topic
    Alternatives Considered
    Ziff Davis Inc
    MailChimp is far more customizable and User-Friendly, although Campaigner gets the job done. Campaigner could benefit from a design upgrade to bring their look into the modern realm. The drag and drop features and email customization of MailChimp, Campaigner is lacking. However, MailChimp is pricier. So you are definitely getting what you pay for.
    Incentivized
    Read full review
    Upland Software
    No answers on this topic
    Return on Investment
    Ziff Davis Inc
    • We are able to sell Campaigner as a premium feature
    • The plans can be a bit pricey
    • We do cover cost by using their flexible "bucket" model.
    Incentivized
    Read full review
    Upland Software
    • It makes scheduling emails very easy.
    • It was very easy to learn how to use/get adjusted to.
    • We are able to keep track of scheduled mailings across all departments which is very convenient.
    Incentivized
    Read full review
    ScreenShots

    PostUp Screenshots

    Screenshot of WYSIWYG email editor.Screenshot of PostUp reporting and bot/spam appliance detection.