Decent features, but look elsewhere if you want your emails to go to the inbox
We were using Campaigner to support an offshoot business unit since their audience was disparate from our primary audience. Setup was ok- …
Starting at $59 per month
View PricingOverview
What is Campaigner?
Campaigner is an email marketing solution built by marketers that is designed to help small, medium and large businesses strengthen customer relationships and drive sales. The vendor's value proposition is that Campaigner provides advanced features such as industry-leading A/B split testing,…
Recent Reviews
Popular Features
- Email deliverability reporting (6)6.060%
Reviewer Pros & Cons
Digital Marketing Strategist
New Pig Corporation (Business Supplies & Equipment, 501-1000 employees)
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Pricing
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.campaigner.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Starting price (does not include set up fee)
- $59 per month
Product Demos
Oxford Campaigner at Silver Road Demo Oxford
YouTube
A campaigner talks to Sputnik UK about health tourism in Britain at the NHS demo in London
YouTube
Features
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Campaigner?
Campaigner is an email marketing solution built by marketers that is designed to help small, medium and large businesses strengthen customer relationships and drive sales.
The vendor's value proposition is that Campaigner provides advanced features such as industry-leading A/B split testing, workflows, API integration, segmentation, detailed reporting, and responsive design, to provide corporate-level senders with the functionality that they need to effectively track and monitor email marketing campaigns.
Campaigner Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Reporting & Analytics Features
- Supported: Standard reports
- Supported: Custom reports
Additional Features
- Supported: Geolocation
- Supported: Conditional Content
- Supported: Purchase Behaviour
- Supported: Contact Engagement Scoring
- Supported: Exclusion Lists
- Supported: Social Integration
Campaigner Integrations
- Google Analytics
- Adobe Commerce (Magento Commerce)
- FullContact
- SafeOpt
- LiveIntent
- BriteVerify
- Webhooks
- Campaigner Elements
- Sales Force
- Padiact
- Adstation
- NiftyImages
- Surveytown
Campaigner Competitors
Campaigner Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
Frequently Asked Questions
Campaigner starts at $59.
Reviewers rate WYSIWYG email editor and List management and Standard reports highest, with a score of 8.
The most common users of Campaigner are from Mid-sized Companies (51-1,000 employees).
Comparisons
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Reviews and Ratings
(18)Attribute Ratings
Reviews
(1-5 of 5)Companies can't remove reviews or game the system. Here's why
Score 2 out of 10
Vetted Review
Verified User
We were using Campaigner to support an offshoot business unit since their audience was disparate from our primary audience. Setup was ok- it does allow you to setup SPF and DKIM. The aim was to use it to send a moderate amount of emails on a monthly basis to keep this audience separate from our primary business tools.
- Easy to send tests
- Emails without extra code from the tool
- Easy to find results
- Customer service is slow (1 week or more between responses at times)
- Shared IPs get on blacklists frequently
- Not responsive to customers- their solution is usually to spend more money rather than fixing the issue they are having
- Without a dedicated IP, you are likely to be on an IP with spammers. We noticed that one IP they assigned us was on 16 blacklists.
- 30 day notice of cancellation required- meaning after you have a bad experience and your emails won't deliver and they won't fix it, you'll still have to pay them for a service that is unusable.
- Doesn't deliver on the premise- sending emails that people will actually get in their inbox
- Tool is very functional, but without being able to successfully send, it doesn't matter much
61.66666666666667%
6.2
80%
8.0
N/A
N/A
January 26, 2021
Great features but expect to be on your own - weak tech support
We have used Campaigner across our whole organization since 2015. We send a monthly e-newsletter to 70,000+ contacts and a weekly email series to 25,000+ contacts. We also run several autoresponder campaigns when prospects sign up for trials of our software. This is a series of emails based on days from sign up date.
- Workflows to create a series of emails over a long period of time
- List definition to segment contacts by various criteria
- Ability to add and utilize custom fields
- Ability to download contact list in Excel for cleanup and then re-upload into the system
- Technical support experiences have been awful
- Lack of communication about releases, feature changes and issues
- No ability to spam proof sign up forms with captcha
- Workflows stopped working without explanation or notification
- Report features are lacking
- Makes it easy for us to stay in contact via outbound email with 70K plus contacts
- Heavy upfront investment in creating workflows pays off once they are working
- Custom fields and exports to Excel have helped us better understand our customer base
71.25%
7.1
40%
4.0
N/A
N/A
Aweber - used this pre 2015. It did not provide a single opt in option. it allowed us to download our contact list into Excel but we could not re-upload any changes we made to cleanup or add to data.
Campaign monitor - we did not like the user interface as well and as I recall it did not have a similar workflow feature.
Campaign monitor - we did not like the user interface as well and as I recall it did not have a similar workflow feature.
We use Campaigner across our entire company to send out marketing emails twice a week every week and have been using them for eight years now. We use Campaigner to notify customers of potential sales we have and other promotions via marketing campaigns that we create in house.
- Campaigner is easy to use and quite easy to design email marketing campaigns for but not drag and drop like mailchimp.
- Campaigner makes it easy to collect new subscribers from our customers via a simple sign up portal.
- Campaigner allows us to send large amounts of emails without much effort.
- Though I prefer using another tool like photoshop, campaigners campaign creation tool looks quite easy to use.
- Campaigner is just too bare-bones. When we first started using Campaigner close to a decade ago it was perfect for what it was. But nowadays Campaigner is missing several features that their competitors offer like exit intent and cart abandonment emails.
- Campaigner has an astonishingly bad unsubscribe option. We have had many customers complain to us over the years that when they try to unsubscribe through the emails Campaigner sends, their unsubscribe does not go through.
- Hard to change account settings such as changing our subscription plan. We had to call and were told to wait 24 hours just to make a small change to our account.
- Campaigner has cost us valuable time in the times that customers had complained to us that their unsubscribe emails did not go through and we had to manually go into campaigners website and manually remove those emails.
- Campaigner has offered an easy way for us to send marketing emails for quick and effective usage.
80%
8.0
50%
5.0
N/A
N/A
As I have used both I would compare campaigner most closely to Mailchimp, both offer an extremely easy to use and quick method of sending out email marketing campaigns and are both cheap. However, with all the simplicity comes the issue of not being robust enough and after doing trials and working with other companies such as Constant Contact and Zoho I would steer business that is expanding into those two.
No
March 14, 2017
Campaigner, it gets the job done, but that's about it.
We use Campaigner as a 3rd party application that our clients can use to send newsletters. We have a white label account that we've skinned with our logo and color scheme. Not all of our clients use it, as it is a paid feature. It addresses the need for those of our clients who need to send newsletters and eblasts to be able to do so.
- Email Customization
- Contact Management
- Form
- Workflow Processes
- Account Customization
- More Newsletter Scheduling options
- Faster Customer Support
- We are able to sell Campaigner as a premium feature
- The plans can be a bit pricey
- We do cover cost by using their flexible "bucket" model.
64.44444444444444%
6.4
40%
4.0
N/A
N/A
MailChimp is far more customizable and User-Friendly, although Campaigner gets the job done. Campaigner could benefit from a design upgrade to bring their look into the modern realm. The drag and drop features and email customization of MailChimp, Campaigner is lacking. However, MailChimp is pricier. So you are definitely getting what you pay for.
May 06, 2014
All of our E-mails are E-ficcient!
Score 8 out of 10
Vetted Review
Verified User
For the Brampton Beast we use Campaigner to create all of our email marketing campaigns. We send all sorts of emails from the very salesy stuff to just regular newsletters. It works great because it is so easy to use that anyone can get started on a campaign and it doesn't have to go straight to the digital team every time.
- Number 1, is it's ease of use. We have not run into any problems where someone finds Campaigner difficult to use and this comes in handy every day. The more people that know how to use it the better because it reduces stress/buildup on others.
- We love the reporting system here. We use the clicks and opens to follow up with people all the time so to have all that detailed information is very beneficial.
- Customization is great. You can really make all your emails look exactly like they're pictured in your head.
- They one thing I would adapt is an easier use of columns. Sometimes you would like to have a column only go halfway down the page as oppose to the whole page but that can be worked around. There really isn't much I would change.
- Increased employee efficiency for sure. This goes back to the ease of use. I was able to teach a large portion of my staff how to use campaigner in less than an hour and they were then able to create (or at the very least, create a template that would need some slight adjustments from the digital team) effective campaigns and thus reduce the workload that comes to the digital team freeing us for other projects.
We were using a different client before and the ease of use was just not there. You needed to know a lot of HTML and little tricks to manipulate the system. You don't need all that for Campaigner. The drag and drop function is amazing. It is also easier to pull reports than what we were previously doing. The combination of these two things is great.
15
Everything from the digital team to the sales team. I have taken the time to teach everyone the basics and they all now know how to use it to create their own campaigns.
4
It's mostly the digital team. Those who have a background in design and IT.
- Ticket sales
- Weekly newsletters
- Schedule updates
- Honestly, campaigner has allowed us to do everything we've wanted.
- Drag and drop.
- Reporting features
- None.