Campaigner

Campaigner

About TrustRadius Scoring
Score 5.4 out of 100
Campaigner

Overview

Recent Reviews

Popular Features

View all 12 features

Email deliverability reporting (5)

7.0
70%

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Pricing

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Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.campaigner.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $59 per month

Features Scorecard

Email & Online Marketing

7.2
72%

Reporting & Analytics

4.3
43%

Product Details

What is Campaigner?

Campaigner is an email marketing solution built by marketers that is designed to help small, medium and large businesses strengthen customer relationships and drive sales. The vendor's value proposition is that Campaigner provides advanced features such as industry-leading A/B split testing, workflows, API integration, segmentation, detailed reporting, and responsive design, to provide corporate-level senders with the functionality that they need to effectively track and monitor email marketing campaigns.

Campaigner Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Standard reports
  • Supported: Custom reports

Additional Features

  • Supported: Geolocation
  • Supported: Conditional Content
  • Supported: Purchase Behaviour
  • Supported: Contact Engagement Scoring
  • Supported: Exclusion Lists
  • Supported: Social Integration

Campaigner Integrations

Campaigner Competitors

Campaigner Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Comparisons

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Frequently Asked Questions

How much does Campaigner cost?

Campaigner starts at $59.

What is Campaigner's best feature?

Reviewers rate List management highest, with a score of 9.

Who uses Campaigner?

The most common users of Campaigner are from Small Businesses (1-50 employees) and the Marketing & Advertising industry.

Reviews and Ratings

 (17)

Ratings

Reviews

(1-4 of 4)
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Score 4 out of 10
Vetted Review
Verified User
Review Source
We have used Campaigner across our whole organization since 2015. We send a monthly e-newsletter to 70,000+ contacts and a weekly email series to 25,000+ contacts. We also run several autoresponder campaigns when prospects sign up for trials of our software. This is a series of emails based on days from sign up date.
  • Workflows to create a series of emails over a long period of time
  • List definition to segment contacts by various criteria
  • Ability to add and utilize custom fields
  • Ability to download contact list in Excel for cleanup and then re-upload into the system
  • Technical support experiences have been awful
  • Lack of communication about releases, feature changes and issues
  • No ability to spam proof sign up forms with captcha
  • Workflows stopped working without explanation or notification
  • Report features are lacking
Workflow feature makes this best suited for those who want to send a series of emails over time based on contact attributes and behavior.
Ability to add custom fields and define segments makes this tool valuable for very targeted email campaigns.

Lack of communication about releases and poor technical support means your users will need to be fairly skilled in critical thinking and more technical than average. Our knowledge of system came from lots of trial and error.
Over five years I rarely had an interaction I was satisfied with. General tech support staff did not seem to be trained on anything but the basics of the system. They would open tech support tickets, give me a case # and then we would hear nothing. We still have open tickets from years ago.

Software releases were never communicated. New features never announced. For an email marketing company they did not use email to communicate to me well at all. Every email I received was trying to sell me what I had already bought.
Score 4 out of 10
Vetted Review
Verified User
Review Source
We use Campaigner across our entire company to send out marketing emails twice a week every week and have been using them for eight years now. We use Campaigner to notify customers of potential sales we have and other promotions via marketing campaigns that we create in house.
  • Campaigner is easy to use and quite easy to design email marketing campaigns for but not drag and drop like mailchimp.
  • Campaigner makes it easy to collect new subscribers from our customers via a simple sign up portal.
  • Campaigner allows us to send large amounts of emails without much effort.
  • Though I prefer using another tool like photoshop, campaigners campaign creation tool looks quite easy to use.
  • Campaigner is just too bare-bones. When we first started using Campaigner close to a decade ago it was perfect for what it was. But nowadays Campaigner is missing several features that their competitors offer like exit intent and cart abandonment emails.
  • Campaigner has an astonishingly bad unsubscribe option. We have had many customers complain to us over the years that when they try to unsubscribe through the emails Campaigner sends, their unsubscribe does not go through.
  • Hard to change account settings such as changing our subscription plan. We had to call and were told to wait 24 hours just to make a small change to our account.
At its current state, I would recommend Campaigner to someone looking to use a simple email marketing tool for someone just starting out or, in our use case, if they use Campaigner in conjunction with another email marketing tool that offers cart abandonment emails and exit intent popups.
Everything takes a minimum of 24 hours to solve and after being with campaigner for several years we were just told for the first time we have an account rep which we never even spoke to.
Tim Sessions | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
We use Campaigner as a 3rd party application that our clients can use to send newsletters. We have a white label account that we've skinned with our logo and color scheme. Not all of our clients use it, as it is a paid feature. It addresses the need for those of our clients who need to send newsletters and eblasts to be able to do so.
  • Email Customization
  • Contact Management
  • Form
  • Workflow Processes
  • Account Customization
  • More Newsletter Scheduling options
  • Faster Customer Support
Campaigner is well suited in the Newsletter realm. If you need to send eblasts and newsletters, Campaigner has the functionality. If a client is just sending of one-off emails here and there, it doesn't make sense to use Campaigner. It is a great tool for mass marketing and email campaign marketing.
Zaheer Bulsara | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
For the Brampton Beast we use Campaigner to create all of our email marketing campaigns. We send all sorts of emails from the very salesy stuff to just regular newsletters. It works great because it is so easy to use that anyone can get started on a campaign and it doesn't have to go straight to the digital team every time.
  • Number 1, is it's ease of use. We have not run into any problems where someone finds Campaigner difficult to use and this comes in handy every day. The more people that know how to use it the better because it reduces stress/buildup on others.
  • We love the reporting system here. We use the clicks and opens to follow up with people all the time so to have all that detailed information is very beneficial.
  • Customization is great. You can really make all your emails look exactly like they're pictured in your head.
  • They one thing I would adapt is an easier use of columns. Sometimes you would like to have a column only go halfway down the page as oppose to the whole page but that can be worked around. There really isn't much I would change.
We look for 2 things in an email campaign software: how detailed the reporting system is and ease of use. Both of these features are supported here. When I mention the reporting system, we need to be able to see who clicked on which links as well being able to pull their phone number or email so that we can then follow up with them. In all honesty I cannot see a situation where Campaigner would be less appropriate to use if you are looking for an email marketing software.