Camtasia vs. Substack

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Camtasia
Score 8.8 out of 10
N/A
Camtasia is a video editor and screen recorder. Camtasia offers a range of plans designed to meet varying video creation needs, and enables users to produce professional-looking videos. Its features include Camtasia Rev, script generation, text-to-speech, translations, and avatar videos, to streamline the video creation process. The editions available are Free, Essentials, Create, or the Pro plan.
$179.88
per year per user
Substack
Score 8.8 out of 10
N/A
Substack is a subscription-based newsletter publishing platform.N/A
Pricing
CamtasiaSubstack
Editions & Modules
Camtasia Business
$198
per year per seat
No answers on this topic
Offerings
Pricing Offerings
CamtasiaSubstack
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*Discounts available for purchases supporting a large volume of users.
More Pricing Information
Community Pulse
CamtasiaSubstack
Best Alternatives
CamtasiaSubstack
Small Businesses
Sendspark
Sendspark
Score 10.0 out of 10
Spotify for Podcasters
Spotify for Podcasters
Score 8.3 out of 10
Medium-sized Companies
Snagit
Snagit
Score 9.6 out of 10
Adobe Express
Adobe Express
Score 8.7 out of 10
Enterprises
Snagit
Snagit
Score 9.6 out of 10
Adobe Express
Adobe Express
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CamtasiaSubstack
Likelihood to Recommend
8.4
(75 ratings)
8.7
(6 ratings)
Likelihood to Renew
10.0
(3 ratings)
-
(0 ratings)
Usability
7.0
(7 ratings)
-
(0 ratings)
Support Rating
8.6
(14 ratings)
-
(0 ratings)
User Testimonials
CamtasiaSubstack
Likelihood to Recommend
TechSmith
Camtasia is so easy to use that I recommend it over Adobe Premiere, Captivate, Storyline, and other tools. The only problem is the price. Due to the fact that I purchased this for education purposes, and educational prices have gone up exponentially, it has been difficult even at $179 to upgrade, as an educator and the organization is not always willing to reimburse the purchase, it would have been more economical. It was less than $100 (Black Friday) when I bought our updated version in 2019. Camtasia profile accounts aren't the best setup, however. My profile account does not reflect when I was a user or show past invoices, and I wanted to see how long ago I was a user.
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Substack Inc.
I think Substack is better for people who want to set up a personal-facing branded website vs people who just want to post random musings every so often. Monetization is better there than any other collective publishing platform as well as organic reach via email. Substack also allows you to build direct relationships with your readers via emails and own them 100% which is great long-term if you use it to pivot to another site or another form of writing/content creation. Substack would be less helpful for someone wanting to write as a part of a group, not individually, or someone who's unwilling to put their personal brand behind their content. It's less optimized for SEO (which other platforms allow you to do) and can be harder to curate content based on your interests (you really have to go in knowing what you want vs finding it on the fly).
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Pros
TechSmith
  • Very intuitive controls. You don't need to be a pro at video editing
  • Seamless control of assets (separates video from still images)
  • Great library of annotations and gestures
  • Easy to integrate audio/video edits
  • Custom formats that suit my needs (web, mobile, tablets)
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Substack Inc.
  • Because it has a very high Domain Authority ranking relevant backlinks in a published article will help make my store more searchable.
  • Substack is very easy to work in. The toolset they provide may not be as extensive as other platforms but it is certainly enough to create a meaningful, interesting post.
  • Substack is very focused on creating a community of writers that support each other. They run an ongoing email campaign that reinforces their focus on building a community of writers.
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Cons
TechSmith
  • USB Microphones can sometimes cause a problem if they become accidentally unplugged during a recording session. This can corrupt some of the files that the Camtasia Recorder application uses to capture directly to .avi mode.
  • You'll sometimes get a message when you next try to record that .avi mode isn't available and the only way to fix this is by completely uninstalling and reinstalling Camtasia (with a reboot in the middle of these two actions).
  • This bug only manifested after Camtasia 8 was released, but still seems to cause an issue right up to and including Camtasia 2021.
  • I'd like to see more standard Annotation options. The existing ones are pretty good, but variety is a little lacking.
  • More 'Behaviours' would also be really welcome as these are a great feature and make Callouts a bit more interesting and lively. I've not seen any new Behaviours over the past few versions (since Camtasia 2018).
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Substack Inc.
  • editor is on the primitive side - it's wysiwyg, but missing some embed options
  • integrate with google analytics
  • percentage cut that Substack takes can become a burden as your revenue grows. Problems scaling.
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Likelihood to Renew
TechSmith
Each release of Camtasia has added just enough functionality to justify the upgrade to the new version. I like that Camtasia is not a subscription-based product as we have more flexibility and control over our spend on the product. We can also purchase support packages that include the next version when released.
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Substack Inc.
No answers on this topic
Usability
TechSmith
I haven't used another video recording and editing tools that is as comprehensive and straight-forward as Camtasia. Typically, if you want a user-friendly video editing tools for novice users, you have to compromise on features. Camtasia solves this problem by offering extensive editing features in a simplistic, user-friendly environment. Highly recommend
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Substack Inc.
No answers on this topic
Support Rating
TechSmith
With the latest version (Camtasia 2020), I actually had problems with an Imac with HighSierra, but from the first moment they answered and guided me to solve the problem, even before making the purchase (with some doubts I had). And they have support in English and Spanish, I really liked that.
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Substack Inc.
No answers on this topic
Alternatives Considered
TechSmith
I've tried several freeware recorders, too. If all you want to do is literally record your screen, and nothing else, you don't need Camtasia. There are literally dozens of apps that will do that. If you want an app that will record your screen while capturing mouse clicks, follow you, record your voice while you capture, and annotate when you're done, Camtasia has no equal. Plus, it doesn't stop there. You can add professional intros and outros (many already created to choose from), lower thirds, etc., leading to videos with very high production value. This is THE program to buy if you want to produce training videos of very high quality.
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Substack Inc.
Medium is not so good for running newsletter. I find the mail that a user gets is very easily readable. Also as a creator it's very easy for me to track the analytics and monetise my blogs unlike Medium. Blogger is a very old technology. The kind of integrations and the support for Markdown / different media is very great in Substack.
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Return on Investment
TechSmith
  • Many faculty members used it because it was easy to use and accomplish what they needed.
  • No need for a lot of training or follow-up training due to it being very to use.
  • Account management within our system and assigning permissions required a few steps when granting access.
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Substack Inc.
  • I haven’t made any money from it
  • Can be disheartening when you realise you’re putting in maximum effort for minimum audience
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ScreenShots

Camtasia Screenshots

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