CARTO vs. Smappen

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CARTO
Score 9.0 out of 10
N/A
Carto (formerly CartoDB) in Brooklyn, New York offers their location intelligence solution.N/A
Smappen
Score 0.0 out of 10
N/A
Smappen is a Franchise Territory Mapping solution designed for franchise development teams to create viable and defensible territories without requiring specialized GIS expertise. Capabilities include: Territory Design by Postal Codes, Zip Codes, 3-digit FSAs, Drive Time, Walk Time, or Administrative Boundaries such as Counties and Census Tracts. Viability Validation using Demographic Layers including Population, Age Brackets, Income, and POI…
$99
per month
Pricing
CARTOSmappen
Editions & Modules
No answers on this topic
Essential
$99
per month
Pro
$199
per month
Advanced
$399
per month
Offerings
Pricing Offerings
CARTOSmappen
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CARTOSmappen
User Ratings
CARTOSmappen
Likelihood to Recommend
8.1
(4 ratings)
-
(0 ratings)
User Testimonials
CARTOSmappen
Likelihood to Recommend
CARTO
CartoDB is great for generating geographic visualizations of data where the geographies are well-defined. It would be great for analysts to develop visualizations of data with spatial elements. That being said, the software is limited if you want to do any real data munging or analysis, as it can be cumbersome to use and there isn't a great interface for actually saving the results of different manipulations (you can save it as a new file, but it's hard to do version control, etc.). I would recommend preparing the data outside of CartoDB and only using the tool for visualization once the data is well prepared.
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smappen
No answers on this topic
Pros
CARTO
  • It is amazing at allowing control of the visualizations. It takes a little bit to get used to but the combination of full SQL queries and CSS-like styling is very powerful.
  • The services are built on a robust stack of open source software. I was able to build a standalone instance of CartoDB relatively easily (after some research and trial and error).
  • Server side map rendering is key for handling large data sets. The way the images are returned makes them very easy to catch in an HTTP cache to minimize the hits to the server. The interactivity that CartoDB has built in makes this completely transparent to the end user, they can click on parts of the static images and be presented with popups or change map styles. It's a very clever implementation.
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smappen
No answers on this topic
Cons
CARTO
  • I don't like the new Builder UI as it has been tough to explain. Other than that I have no complaints.
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smappen
No answers on this topic
Alternatives Considered
CARTO
CartoDB is more user friendly and quicker to learn than ArcGIS Online and Mapbox
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smappen
No answers on this topic
Return on Investment
CARTO
  • CartoDB definitely saves a lot of time when creating visualizations. Previously, I would use different software and have to make edits manually (or just create the visualizations manually to start with). I would say that the software definitely cuts the time required to create certain visualizations by a half or two-thirds.
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smappen
No answers on this topic
ScreenShots

Smappen Screenshots

Screenshot of where to draw territories by drive time, distance, postal code, or freehand. No GIS expertise required. Color-code by status: available, sold, in negotiation, and get an instant view of where a network stands.Screenshot of data, that comes preloaded with each territory: population, household income, age distribution, employment stats, etc. Layer census data on any zone, spot market gaps, and validate potential.Screenshot of where to map demand signals — retail anchors, competitors, healthcare facilities, or any POI category — layered directly on a territory map with Smappen's POI data.Screenshot of an example of branded, shareable reports generated directly from maps: showing market potential in a format prospects can act on immediately.