Celtra vs. Screendragon

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Celtra
Score 6.0 out of 10
N/A
Celtra, heaquartered in Boston, offers their creative management platform (CMP) to support digital advertisers with well designed display, interactive, or video ad templated creation, with collaboration tools to support the ad design process, and analytics to guide the creative process.N/A
Screendragon
Score 8.0 out of 10
N/A
Screendragon is a work and workflow management platform designed for marketing, agency and professional services teams.N/A
Pricing
CeltraScreendragon
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CeltraScreendragon
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Best Alternatives
CeltraScreendragon
Small Businesses
monday marketer
monday marketer
Score 8.6 out of 10
monday marketer
monday marketer
Score 8.6 out of 10
Medium-sized Companies
monday marketer
monday marketer
Score 8.6 out of 10
monday marketer
monday marketer
Score 8.6 out of 10
Enterprises
Canto
Canto
Score 8.6 out of 10
Canto
Canto
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CeltraScreendragon
Likelihood to Recommend
10.0
(2 ratings)
8.0
(1 ratings)
User Testimonials
CeltraScreendragon
Likelihood to Recommend
Celtra
Celtra is best suited for rich media, expandable, clickable ad creation. It is valuable in terms of granular reporting as well. However, it is not suitable as a DSP i.e. we really can't make any optimizations through Celtra. It is best used for tracking ads, engagement, and performance metrics especially on mobile devices.
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Screendragon
Screendragon allowed us to create a consistent budgeting process across multiple divisions that are distributed all around the globe. This also allows for simplified comparisons across divisions. While Screendragon provides for resourcing at an individual level, it can be a tedious process if you have a lot of people to resource. This can become even more cumbersome if you have to frequently update or modify resources or hours against a project.
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Pros
Celtra
  • I like that Celtra is under a high-quality price and minimum requirement.
  • It is highly effective and easy to understand; it has competitive performance and a very intuitive interface.
  • The campaigns are phenomenal, and the marketing management is excellent.
  • We have access to excellent analytics and data, and we get to see if our campaigns are failing or not.
  • As for formats, I can pretty much create whatever I want.
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Screendragon
  • Project management
  • Annual scope centralization
  • Budget management
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Cons
Celtra
  • It is a very click-happy environment, which means there is room for human error
  • The color scheme can make it easy to loose your place
  • There is no bulk editing option so task completion can be lengthy
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Screendragon
  • Resource management
  • Asset management
  • Creative development integration
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Alternatives Considered
Celtra
Celtra gave us a reliable and straightforward way to create a marketing creation plan to capture potential customers.
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Screendragon
No answers on this topic
Return on Investment
Celtra
  • Positive - we have a preferred CPM rate while using Celtra so we are able to save costs there.
  • Positive - no need for outsourcing to other creative agencies so we save more costs
  • Positive - achieving KPIs for our clients ensures more revenue down the road as we establish ourselves as a trustworthy vendor
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Screendragon
  • More efficient use of internal personal to generate annual budgets and scopes
  • The ability to report across projects
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ScreenShots