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Ceros Studio vs. Wildfire Interactive (Discontinued)

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ceros Studio

    Score8.7 out of 10
    Enterprise companies (1,001+ employees)
    Ceros Studio is a content marketing software platform that enables designers and marketers to create interactive web content, without the need for coding or developers.

    $36,000

    per year

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A
    Pricing
    Ceros StudioWildfire Interactive (Discontinued)
    Editions & Modules
    Annual Subscription
    36,000
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    Ceros StudioWildfire Interactive (Discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Ceros StudioWildfire Interactive (Discontinued)
    Content Creation
    Comparison of Content Creation features of Ceros Studio and Wildfire Interactive (Discontinued)
    Feature
    Ceros Studio
    8.0
    4 Ratings
    2% above category average
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Ideation10.03 Ratings00 Ratings
    Approval workflows4.03 Ratings00 Ratings
    Content collaboration9.04 Ratings00 Ratings
    Network for content licensing/production9.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Ceros Studio and Wildfire Interactive (Discontinued)
    Feature
    Ceros Studio
    5.7
    4 Ratings
    31% below category average
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Content hub9.03 Ratings00 Ratings
    Forms / Gated content3.03 Ratings00 Ratings
    Embedded CTAs8.04 Ratings00 Ratings
    Content distribution4.03 Ratings00 Ratings
    Content promotion8.03 Ratings00 Ratings
    Content automation2.02 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Ceros Studio and Wildfire Interactive (Discontinued)
    Feature
    Ceros Studio
    3.7
    4 Ratings
    66% below category average
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Audience profiling and targeting1.02 Ratings00 Ratings
    Closed-loop tracking and reporting1.04 Ratings00 Ratings
    Content performance analytics5.03 Ratings00 Ratings
    Campaign optimization dashboard2.03 Ratings00 Ratings
    Competitive analytics9.72 Ratings00 Ratings
    Best Alternatives
    Ceros StudioWildfire Interactive (Discontinued)
    Small Businesses
    Contently
    Score9.9 out of 10
    PromoRepublic
    Score7.4 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    No answers on this topic
    Enterprises
    PathFactory
    Score8.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ceros StudioWildfire Interactive (Discontinued)
    Likelihood to Recommend
    9.0
    (4 ratings)
    2.0
    (4 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.9
    (3 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    9.5
    (2 ratings)
    Online Training
    -
    (0 ratings)
    8.5
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.5
    (2 ratings)
    User Testimonials
    Ceros StudioWildfire Interactive (Discontinued)
    Likelihood to Recommend
    Ceros
    Ceros is fantastic for companies who can afford it. It's not ideal for startups who don't have the budget for it. If your company or agency is interested in creating interactive content, but you don't have the skill sets in-house to develop or code them properly, Ceros is for you
    Incentivized
    Read full review
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    Pros
    Ceros
    • Easy to use and adopt user interface. If you know basic Photoshop, you can use this.
    • Encouraging roadmap - the product has gotten better every year. The company obviously listens to client feedback.
    • Smart, dedicated client team - always checking in, comes with new ideas, generally nice people. We always love our meetings with them!
    Incentivized
    Read full review
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    Cons
    Ceros
    • A direct to consumer model
    • Price point is high, but understandably
    Incentivized
    Read full review
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    Likelihood to Renew
    Ceros
    No answers on this topic
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    Usability
    Ceros
    No answers on this topic
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    Reliability and Availability
    Ceros
    No answers on this topic
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    Performance
    Ceros
    No answers on this topic
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    Support Rating
    Ceros
    Our CSMs have always been 100% and their support team typically responds within an hour or two. Their design/build team also worked with us on perfecting several experiences and are always mindful of how a project is going. One of their designers didn't really understand one of our requests and the project took more rounds of revisions than in previous projects, but they rectified the issue and the project came out well in the end. That outcome probably only happened in the time it did due to our CSM consistently checking in and getting feedback throughout the project - unfortunately, not something that happens enough with all our partners.
    Incentivized
    Read full review
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    Online Training
    Ceros
    No answers on this topic
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    Implementation Rating
    Ceros
    No answers on this topic
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    Alternatives Considered
    Ceros
    Ceros takes what would be difficult to accomplish in the Adobe suite of products and makes it easy. When it comes to user experience, user interface and customization options, Ceros is a much better alternative than Adobe. However, Adobe is the trusted name and some may be more comfortable with Adobe products
    Incentivized
    Read full review
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    Return on Investment
    Ceros
    • Increased win rate during presentations.
    • Elevated content appearance.
    • Engaged audience more.
    Incentivized
    Read full review
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    ScreenShots