ChartMogul vs Swrve

• Data Ingestion - Because we use a payment processor that ChartMogul understands, they are able to ingest the data automatically and process it with almost no input from us.
• Analysis and Insights - Once we got our data into ChartMogul, we immediately started seeing some patterns in our data that hadn't previously been apparent to us.
• Customizability - ChartMogul makes it fairly easy to customize and extend the dashboard (and to enrich our data manually via the API).

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• Setting up and managing multivariate tests
• Applying segments/cohorts set up for one campaign or test to another
• Serving different config data files to different player segments

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• ChartMogul doesn't always integrate both ways well. When data is modified that has been previously pushed to ChartMogul, bugs can occur.
• I haven't seen an A/R turnover report but this would be helpful to have.

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• Ability to customize the main dashboard

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• We are able to see how our company is doing in terms of churn, sales, and overall health.
• It's a fantastic resource to drill down by customers and learn past subscription history and trends.

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• Our app usage and engagement has increased since implementing Swrve.
• We solved a major business need of giving users real time push alerts for important account actions.
• Increasing our communication channels and focusing on a more holistic cross-channel strategy led to an increase in email success also.

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