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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cincopa

    Score9.8 out of 10
    N/ACincopa is a video knowledge management platform that converts video and document assets into searchable, structured knowledge environments. The solution utilizes Artificial Intelligence (AI) to index multimedia content, allowing users to query libraries using natural language to locate specific information within media files. Key Capabilities Structured Knowledge Environments: The platform organizes Video Assets and Digital Documents into categorized…

    $99

    per month

    HCL Unica

    Score10 out of 10
    N/AHCL Unica is available as a cloud or on-premise solution that provides fully integrated marketing automation software for enterprise. It includes enterprise marketing automation tools that optimize marketing activities, to ensure excellent customer experiences and data privacy.N/A
    Pricing
    CincopaHCL Unica
    Editions & Modules
    Starter
    $99.00
    per month
    Growth
    $349.00
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    CincopaHCL Unica
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalOptional
    Additional Details——
    More Pricing Information
    Features
    CincopaHCL Unica
    Video Marketing
    Comparison of Video Marketing features of Cincopa and HCL Unica
    Feature
    Cincopa
    8.6
    17 Ratings
    13% above category average
    HCL Unica
    -
    Ratings
    Lead generation7.014 Ratings00 Ratings
    Video personalization9.914 Ratings00 Ratings
    eCommerce8.76 Ratings00 Ratings
    Support for advertisements8.59 Ratings00 Ratings
    Video SEO8.913 Ratings00 Ratings
    Integration to Marketing Automation8.69 Ratings00 Ratings
    Video Platform Integrations
    Comparison of Video Platform Integrations features of Cincopa and HCL Unica
    Feature
    Cincopa
    8.2
    5 Ratings
    28% above category average
    HCL Unica
    -
    Ratings
    Integration to Salesforce.com8.24 Ratings00 Ratings
    Integration to Marketo8.24 Ratings00 Ratings
    Integration to HubSpot8.35 Ratings00 Ratings
    Video Security
    Comparison of Video Security features of Cincopa and HCL Unica
    Feature
    Cincopa
    9.2
    16 Ratings
    7% above category average
    HCL Unica
    -
    Ratings
    Video access controls9.016 Ratings00 Ratings
    User management9.016 Ratings00 Ratings
    Video link sharing9.915 Ratings00 Ratings
    Internal video9.013 Ratings00 Ratings
    External video9.014 Ratings00 Ratings
    Video Player
    Comparison of Video Player features of Cincopa and HCL Unica
    Feature
    Cincopa
    9.0
    19 Ratings
    9% above category average
    HCL Unica
    -
    Ratings
    Player customization9.019 Ratings00 Ratings
    Embedded videos9.018 Ratings00 Ratings
    Video quality / Bandwidth controls9.016 Ratings00 Ratings
    Mobile compatibility9.017 Ratings00 Ratings
    Video Analytics
    Comparison of Video Analytics features of Cincopa and HCL Unica
    Feature
    Cincopa
    9.9
    14 Ratings
    23% above category average
    HCL Unica
    -
    Ratings
    Per viewer tracking10.013 Ratings00 Ratings
    Per video tracking9.914 Ratings00 Ratings
    Video analytics dashboard9.712 Ratings00 Ratings
    Video Hosting, Management & Storage
    Comparison of Video Hosting, Management & Storage features of Cincopa and HCL Unica
    Feature
    Cincopa
    8.7
    15 Ratings
    1% above category average
    HCL Unica
    -
    Ratings
    On-Demand video9.010 Ratings00 Ratings
    Live streaming9.06 Ratings00 Ratings
    Video upload & format support8.115 Ratings00 Ratings
    Video library / File management9.015 Ratings00 Ratings
    Video portal8.110 Ratings00 Ratings
    Video Engagement
    Comparison of Video Engagement features of Cincopa and HCL Unica
    Feature
    Cincopa
    7.7
    2 Ratings
    3% below category average
    HCL Unica
    -
    Ratings
    Audience Q&A / Live chat8.21 Ratings00 Ratings
    Video comments7.22 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Cincopa and HCL Unica
    Feature
    Cincopa
    -
    Ratings
    HCL Unica
    9.6
    3 Ratings
    21% above category average
    WYSIWYG email editor00 Ratings9.73 Ratings
    Dynamic content00 Ratings9.24 Ratings
    Ability to test dynamic content00 Ratings9.24 Ratings
    Landing pages00 Ratings9.73 Ratings
    A/B testing00 Ratings9.73 Ratings
    Mobile optimization00 Ratings9.73 Ratings
    Email deliverability reporting00 Ratings9.73 Ratings
    List management00 Ratings9.53 Ratings
    Triggered drip sequences00 Ratings10.02 Ratings
    Lead Management
    Comparison of Lead Management features of Cincopa and HCL Unica
    Feature
    Cincopa
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    20% above category average
    Lead nurturing automation00 Ratings9.73 Ratings
    Lead scoring and grading00 Ratings9.73 Ratings
    Data quality management00 Ratings9.73 Ratings
    Automated sales alerts and tasks00 Ratings9.73 Ratings
    Lead segmentation and distribution00 Ratings9.73 Ratings
    Campaign Management
    Comparison of Campaign Management features of Cincopa and HCL Unica
    Feature
    Cincopa
    -
    Ratings
    HCL Unica
    9.4
    2 Ratings
    22% above category average
    Calendaring00 Ratings9.03 Ratings
    Event/webinar marketing00 Ratings9.73 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Cincopa and HCL Unica
    Feature
    Cincopa
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    25% above category average
    Social sharing and campaigns00 Ratings9.73 Ratings
    Social profile integration00 Ratings9.73 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Cincopa and HCL Unica
    Feature
    Cincopa
    -
    Ratings
    HCL Unica
    9.7
    2 Ratings
    26% above category average
    Dashboards00 Ratings9.73 Ratings
    Standard reports00 Ratings9.73 Ratings
    Custom reports00 Ratings9.73 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Cincopa and HCL Unica
    Feature
    Cincopa
    -
    Ratings
    HCL Unica
    9.6
    2 Ratings
    23% above category average
    API00 Ratings9.73 Ratings
    Role-based workflow & approvals00 Ratings9.73 Ratings
    Customizability00 Ratings9.73 Ratings
    Integration with Salesforce.com00 Ratings9.73 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.73 Ratings
    Third-party software integrations00 Ratings9.03 Ratings
    Best Alternatives
    CincopaHCL Unica
    Small Businesses
    Vidyard
    Score8.3 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Vidyard
    Score8.3 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Panopto
    Score7.5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CincopaHCL Unica
    Likelihood to Recommend
    9.8
    (28 ratings)
    10.0
    (19 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    10.0
    (13 ratings)
    Usability
    8.2
    (1 ratings)
    8.8
    (5 ratings)
    Support Rating
    -
    (0 ratings)
    3.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.2
    (2 ratings)
    User Testimonials
    CincopaHCL Unica
    Likelihood to Recommend
    Cincopa
    I would say that Cincopa is a first-stop for any dev project without an internal gallery option. This is especially true if the person in charge of content or building the galleries is not a coder. Cincopa makes designing a good looking gallery and inserting it into nearly any webpage a pretty simple process, so it is a great starting place. There may be other options that would fit a different development project better (internal gallery functions or a full-scale DAM with importable galleries), but for our purposes Cincopa was (and is) a perfect fit.
    Incentivized
    Read full review
    HCLSoftware
    I think it is wel suited for a business with a lot of one on one relations in the database. For example a supermarket that sells products to a client and gives a reduction on that product. It is nice if the selection process is not to complex and does not involve to many calculations. It is also nice if it is very clear what you want to follow up. In our environment we have lots of many-to-many relations. for example one product is held by more then one client. And that client might have more of those products with other clients. These kind of situation demands for a lot of calculations with derived fields(*), and there things go far too slow. Unica is probably not such a good solution for us, because our environment is too complex, and so is to process of creating the selection, we often have to change things in the selection flows. Because of the complexity it is difficult to see what the flow is exactly doing afterwoods, it also takes to much time to modify existing campaigns. The interface is not handy to work with, if you have long lists of variables, of tables or derived fields(*) you have to scroll through trough them, you can not really search them or reorder them. You can not drag and drop fields or other objects like derived fields in the flow, what would be easy if you have to make frequent changes to the proces flow. When you copy objects something the content of the object changes because the links with other objects or lost. (*) derived field: field to calculate something
    Read full review
    Pros
    Cincopa
    • Responsive - if your platform is not responsive it will display the gallery this way across all platforms.
    • Fast - if you have slow uploads it will increase your load speed.
    • Easy - you can upload all your photos at once or one at a time. Then use a preset gallery to display them.
    Read full review
    HCLSoftware
    • Ability to translate Multiple SQL queries into a very easy to use visual GUI.
    • Provides the ability to pre-define segments, run them once in off hours, store them in their own system tables for quick youth and a significant reduction in CPU utilization on the database.
    • It’s use of Reusable objects. Including user variables to pre-define calculations one time, macros that you can create and pass values to parameterize the SQL code And the creation of templates to easily replicate work.
    • It’s ability to bring in external data on the fly that can very easily be mapped into any flowchart.
    • It’s flexibility and creating UNIX script via triggers to automate sending of files to multiple vendors with different FTP sites
    • It’s flexibility in the output layouts that it can create.
    Incentivized
    Read full review
    Cons
    Cincopa
    • The number of pictures for the upload should be slightly higher.
    • The previous calculation of the traffic is difficult.
    • If many pictures have to be deleted from a gallery, that does not happen so fast, because only 50 pictures are loaded. Then you have to scroll all the way down and wait until the next 50 images are loaded, in order to be able to mark them for deletion. This takes a while with 800 pictures for example.
    Read full review
    HCLSoftware
    • Greater integration of real time (Interact) capabilities with outbound channels, in particular IBM eMessage Email & SMS delivery.
    • Additional outbound channels to be integrated into eMessage, including Facebook Fanpage & Twitter DM broadcasts. At the moment these are possible only through custom additional integration.
    • Support for additional marketing database technology, e.g. MySQL, Exasol, ParAccel, WX2.
    • Provision of database technology with software purchase, as Web technology (IBM WebSphere Express) is supplied for free, but no database is supplied - since IBM also market DB2, which is a supported technology it seems a shame.
    Read full review
    Likelihood to Renew
    Cincopa
    It solved the problems we were facing at the time.
    Read full review
    HCLSoftware
    There are three main factors to renew a licence: 1) Cost to migrate to another platform would be rather expensive and time consuming, plus the requirement of retraining employees to use a new tool 2) It has been proven time and time again that it is a market leader in the space (10 years +) 3) It can be built upon, with the addition of additional IBM EMM modules - despite theories it does have very strong digital capabilities.
    Read full review
    Usability
    Cincopa
    Cincopa is very easy to use, especially to the uninitiated. You don't need a degree in CS or years of experience to set-up a fantastic looking gallery. The interface is self-explanatory for the most part and very easy to use. The drag-and-drop functionality makes it simple and inviting for all users.
    Incentivized
    Read full review
    HCLSoftware
    Unica provides functionality that is very simple and easy to use. For reporting, we can see Unica system tables. Contact history table, response history tables. We have all the information in one place. Performance-wise, Unica also handles large volumes of data and can run a 5-million-record campaign within minutes. This is something great.
    Incentivized
    Read full review
    Support Rating
    Cincopa
    No answers on this topic
    HCLSoftware
    I didn't use the Unica support since it is with IBM, only before.
    Read full review
    Implementation Rating
    Cincopa
    No answers on this topic
    HCLSoftware
    - We had to rebuild a part of the datamart afterwards to tighten up and simplify the selection process. But as it was too time consuming to rebuild all the existing campaigns, we no run campaigns on different versions of the datamart. - The response tracking of the campaigns never worked out well, it was impossible to implement a direct response where there is a link between the lead and the response in our operational process
    Read full review
    Alternatives Considered
    Cincopa
    Cincopa has nice templates that are easy to use. The images can be moved about, more images added, and the size changed.
    I particularly like the Pinterest style template, as it fits in well with the number of images that I need to display on my website. The more choices displayed, the more likely customers are to order.
    Incentivized
    Read full review
    HCLSoftware
    The contact history and the response history are so powerful. You can track whatever you want to help the call center to push relevant offers to our customer. In addition, predictive models can be built, with patience, in IBM Campaign. If you have some complaints from the call center about any campaigns, you can easily validate it into the contact or response history.
    Incentivized
    Read full review
    Return on Investment
    Cincopa
    • The video that we uploaded to our website will show prospects in the area around our apartment community and hopefully give them a good idea of how close they can be to work/school.
    • Our video will result in more apartments being rented which will have a positive impact on our ROI.
    • Our video will give residents and prospects a positive image of our community.
    Incentivized
    Read full review
    HCLSoftware
    • It helps my clients drive their business which in turn, drives more profit for them.
    • It helps my clients determine what works, and what doesn't work, in terms of their social marketing campaigns.
    • It helps navigate proper budgeting through determining what clients' users respond to, and what they find unique.
    Incentivized
    Read full review
    ScreenShots

    Cincopa Screenshots

    Screenshot of where Cincopa's AI interacts with viewers, answering questions and surfacing key information without watching the entire video, making content more accessible, searchable, and engaging.Screenshot of the dashboard to see what users are asking, track unanswered questions, and identify content gaps.Screenshot of an analytics dashboard, offering insights to improve content quality, enhance viewer experience, and address missing information.Screenshot of key performance metrics like views, watch time, plays, and engagement in real time. Analyze trends across devices, pages, and geographies to understand viewer behavior and optimize video strategy.Screenshot of the interface to upload and edit videos. Users can update metadata, trim content, add subtitles, configure player settings, and control distribution.Screenshot of a branded video hub with categorized playlists and intuitive navigation. This enables users to browse, search, and access content across channels like onboarding, training, and updates, all in one centralized CincoTube experience.

    HCL Unica Screenshots

    Screenshot of HCL Unica Deliver is the email marketing and messaging execution module of the HCL Unica platform.

Its scalable digital messaging engine helps enterprise marketers design, personalize, and send high-volume, data-driven communications across multiple customer engagement channels.

It’s built for complex and compliant omni-channel campaigns with advanced segmentation, behavioral triggers, and real-time customer data.

Key channels supported include:
• Email — for personalized bulk and trigger-based mailings.
• SMS — send text messages to mobile subscribers.
• WhatsApp — conversational and promotional messaging.
• In-app and Push notifications — mobile push alerts via apps.