Cloudinary vs. OpenAsset

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cloudinary
Score 9.2 out of 10
N/A
Cloudinary is an image and video management tool enabling users to manage, optimize, and deliver images, videos and other media across every device and channel.
$49
per month
OpenAsset
Score 8.0 out of 10
N/A
OpenAsset is a DAM tailored for AEC & Real Estate from the company of the same name in New York. A cloud-based Digital Asset Management designed for managing digital assets by property or project.N/A
Pricing
CloudinaryOpenAsset
Editions & Modules
Media Optimizer - Scale
$49
per month
Programmable Media - Plus
$99
per month
Programmable Media - Advanced
$249
per month
Programmable Media - Enterprise
Custom Pricing
Digital Asset Management
Custom Pricing
No answers on this topic
Offerings
Pricing Offerings
CloudinaryOpenAsset
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CloudinaryOpenAsset
Features
CloudinaryOpenAsset
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Cloudinary
9.0
1 Ratings
23% above category average
OpenAsset
3.0
1 Ratings
81% below category average
Dashboards9.01 Ratings2.01 Ratings
Standard reports9.01 Ratings2.01 Ratings
Data exportability9.01 Ratings7.01 Ratings
Content analytics9.01 Ratings2.01 Ratings
Custom reports00 Ratings2.01 Ratings
DAM Features
Comparison of DAM Features features of Product A and Product B
Cloudinary
9.6
1 Ratings
16% above category average
OpenAsset
8.5
1 Ratings
4% above category average
Uploading assets10.01 Ratings10.01 Ratings
Downloading assets10.01 Ratings8.01 Ratings
Categories9.01 Ratings10.01 Ratings
Asset storage10.01 Ratings10.01 Ratings
Asset sharing10.01 Ratings6.01 Ratings
Asset search10.01 Ratings8.01 Ratings
Tagging system9.01 Ratings10.01 Ratings
Content editing9.01 Ratings8.01 Ratings
Metadata9.01 Ratings00 Ratings
User access9.01 Ratings10.01 Ratings
DAM Integrations10.01 Ratings9.01 Ratings
DAM API10.01 Ratings8.01 Ratings
Collections00 Ratings8.01 Ratings
Workflow automations00 Ratings6.01 Ratings
Related asset discovery00 Ratings8.01 Ratings
Best Alternatives
CloudinaryOpenAsset
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
MediaValet
MediaValet
Score 9.0 out of 10
MediaValet
MediaValet
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CloudinaryOpenAsset
Likelihood to Recommend
10.0
(7 ratings)
8.0
(1 ratings)
Usability
10.0
(2 ratings)
-
(0 ratings)
Support Rating
9.0
(3 ratings)
-
(0 ratings)
User Testimonials
CloudinaryOpenAsset
Likelihood to Recommend
Cloudinary
Cloudinary handles pretty much anything you have related to images. From serving them up efficiently to adding transformations on the fly, there's really little this service doesn't do. Their pricing plans allow you to grow into the right levels and their website dashboards are very helpful. I would easily recommend this for all but the simplest of use cases.
Read full review
OpenAsset (Axomic Ltd)
If you tag your items with keywords correctly, it is a great resource for quickly finding the digital assets you want. I had meticulously gone through all of our digital assets adding keywords for several categories which made searching for specific items very quick and easy, as well as relevant. OpenAsset is also great for automating the creation of PowerPoint presentations and data sheets. It is a project-based software meaning it works best for those in the AEC industry that sort and store digital assets based on the projects to which they are associated. If you are in a marketing firm or other non-project-based business model then another DAM system would likely work better for you.
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Pros
Cloudinary
  • Cloudinary is the best in the market for photo and video transformations.
  • Cloudinary takes customer's requests for special features and implements them very quickly.
Read full review
OpenAsset (Axomic Ltd)
  • Automated PowerPoint presentations
  • Automated data sheet generation
  • Searching for digital assets based on keywords, project types, location, and personnel
  • Maintaining albums for quick access to the most used project digital assets.
Read full review
Cons
Cloudinary
  • Their API does require URLs that can get quite lengthy and not always easy to parse on sight.
  • Documentation on how transformations work and what they actually do to your image could be clearer (what does force_strip actually mean?).
  • Although a free tier exists and is quite generous, should you need to acquire a premium plan for your needs the pricing at scale can climb quickly.
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OpenAsset (Axomic Ltd)
  • You can create an album to share with those outside of your firm, but the only way to do this is to download files into a zip file. This is antiquated thinking. It would be much better if you could create an album that would generate a temporary web page that anyone outside of the organization could view by clicking on a link.
  • There are a number of legacy items that are no longer functional. OpenAsset needs to either make these functional or remove the options.
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Usability
Cloudinary
Cloudinary is very easy to use and offers fast way to upload your images, files and videos to their servers. Then they give you quick ways t implement those files or images onto your website using their API or just a normal URL. They also give you very fast ways to make edits to those files and include them in the url.
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OpenAsset (Axomic Ltd)
No answers on this topic
Support Rating
Cloudinary
We rarely use their support. But when we need it they are always there. They provide great consultation and suggestions to help us manage our costs and resources better. In the last 8 years perhaps we have contacted them 3 or 4 times - which is really really great
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OpenAsset (Axomic Ltd)
No answers on this topic
Alternatives Considered
Cloudinary
Cloudinary seemed to be the most sophisticated with the most documentation and platform support. Other solutions seemed to be a lot harder to implement, however, due to the good documentation and API samples on their GitHub we were able to implement it nicely. Additionally, they have a lot of really well-known brands using them like Wired, Sky News, and eBay which gave us a lot of confidence that this was a good robust solution to use and to help others with
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OpenAsset (Axomic Ltd)
I have evaluated MediaValet on a couple of occasions. It is a much more budget-friendly system that is not necessarily project-specific in its architecture. It is much more general in nature in the industries it can target. OpenAsset's integration with Deltek Vantagepoint is a big selling point if you have both of those applications. If you don't have Vantagepoint, MediaValet might be a good alternative to consider.
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Return on Investment
Cloudinary
  • Images are essential to our product and using Cloudinary has allowed us to serve them up in a cost-effective and efficient way. Not having to worry about your images frees you up to tackle the real challenges for your product.
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OpenAsset (Axomic Ltd)
  • Made the creation of PowerPoint presentations and data sheets much quicker and easier
  • Allows for customization of keywords for different user groups.
  • Doesn't offer any useful reporting. We wanted it to tell us things like how often a particular image or project was referenced. It can't do that.
  • Easy uploading and tagging system.
  • Using the DAM as a liaison for populate the website with information from our CRM helped maintain consistency across channels.
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