28 Ratings
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Score 6.5 out of 100
3 Ratings
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Score 9.5 out of 100

Likelihood to Recommend

Contently

It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together.I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
Alexander deLong | TrustRadius Reviewer

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

It's a great tool, period. I'd recommend it to anyone who was going to take the time to utilize its varied resources. I wouldn't recommend it for an old-school agency that's not really tech savvy but for anyone looking to grow a book of business, it's an invaluable tool.
Parrish Peachee | TrustRadius Reviewer

Feature Rating Comparison

Content Creation

Contently
9.5
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.6
Ideation
Contently
9.7
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Approval workflows
Contently
9.8
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.0
Content collaboration
Contently
9.9
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
10.0
Content calendar
Contently
8.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.0
Network for content licensing/production
Contently
10.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.0

Content Publishing

Contently
5.7
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Content hub
Contently
5.1
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Forms / Gated content
Contently
8.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Embedded CTAs
Contently
9.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
Content distribution
Contently
2.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Content promotion
Contently
2.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Content automation
Contently
8.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0

Content Reporting & Analytics

Contently
8.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.6
Audience profiling and targeting
Contently
9.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.0
Closed-loop tracking and reporting
Contently
8.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
8.0
Content performance analytics
Contently
7.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Campaign optimization dashboard
Contently
7.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0
Competitive analytics
Contently
9.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0

Pros

Contently

  • Consolidating my work in one place to make my work life easier
  • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
  • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
Anonymous | TrustRadius Reviewer

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

  • I love the Prep for a Meeting module. No matter the type of meeting you are prepping for, they have great resources to help you get the yes.
  • The employee education pieces are an awesome way to prepare employees for new benefit options like HSAs and HRAs.
  • The Compliance Roadmap is an excellent tool and is hugely appreciated by my small and middle market clients without full HR suites.
Parrish Peachee | TrustRadius Reviewer

Cons

Contently

  • I have been using it for 3.5 years, and have had no response from potential clients.
  • The portfolio section is pretty easy to use, but I don't love the format.
  • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
  • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
Kristi Porter | TrustRadius Reviewer

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

  • It's pretty darn good and it's my fault that I don't use it as much as I should. I'd love for it somehow to integrate more into my routine but I'm not sure what Zywave could do on their end about that.
Parrish Peachee | TrustRadius Reviewer

Support Rating

Contently

Contently 10.0
Based on 1 answer
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
Kristi Porter | TrustRadius Reviewer

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

No score
No answers yet
No answers on this topic

Alternatives Considered

Contently

Contently's sweet spot is their network of writers. I have tried a few other platforms but saw much lower writing quality. The tool is handy, especially if you produce multiple pieces of content every week
Ben Plomion | TrustRadius Reviewer

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) is simply the gold standard in what they do, providing valuable resources to agencies and helping them stand out and look more professional. I know of no real competition in their space and they are continually adding to their resources to stay ahead of the pack.
Parrish Peachee | TrustRadius Reviewer

Return on Investment

Contently

  • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
  • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
Alexander deLong | TrustRadius Reviewer

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

  • It has helped us remain relevant and retain larger clients. I don't track things like I should, but the ROI on this investment is solid.
  • Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase) gives me the confidence to go after larger clients knowing I can compete with the extra resources seen in larger shops.
Parrish Peachee | TrustRadius Reviewer

Screenshots

Contently

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

Pricing Details

Contently

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Contently
5.1
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)
9.0

Support Rating

Contently
10.0
Zywave Content Cloud - Employee Benefits Content Packages (Broker Briefcase)

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