Coupler.io vs. Supermetrics

Coupler.io

Supermetrics

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Coupler.io	Score 10.0 out of 10	N/A	Coupler.io is a no-code data automation and analytics platform. It allows users to collect, organize, transform, visualize, and act on their business data. Coupler.io offers over 1800 data integrations with Microsoft Ads, Google Analytics, GoHighLevel, Xero, Pipedrive, Airtable, Shopify, and other popular platforms. It allows the automatic loading of data to Excel, BigQuery, Power BI, Tableau, etc. Coupler.io's integrations with AI agents…	$32 per month per installation
Supermetrics	Score 9.9 out of 10	N/A	Supermetrics, from the company of the same name in Helsinki, offers an application which automates integration of data from multiple online advertising platforms (e.g. Facebook, Google Analytics and Adwords, Bing, etc) and supports customizable presentations and visualizations of the aggregated data to make cross-platform comparisons and summaries easier for marketers.	$29 per month

Pricing

Coupler.io

Supermetrics

Editions & Modules

Starter: $32
per month
Active: $132
per month
A: $132
per month
Pro: $259
per month

Essential: $29
per month per user
Core: $159
per month per user

Offerings

Pricing Offerings
Coupler.io	Supermetrics
Free Trial
Yes	Yes
Free/Freemium Version
Yes	No
Premium Consulting/Integration Services
Yes	Yes

Entry-level Setup Fee

No setup fee

Additional Details

Discount of up to 25% for annual billing.

In addition to the basic licensing tiers, Supermetrics offers customized packages according to customer needs.

More Pricing Information

Community Pulse
	Coupler.io	Supermetrics

Features

Coupler.io

Supermetrics

Cloud Data Integration

Comparison of Cloud Data Integration features of Product A and Product B
	Coupler.io 9.1 2 Ratings 12% above category average	Supermetrics - Ratings
Pre-built connectors	8.22 Ratings	00 Ratings
Connector modification	10.02 Ratings	00 Ratings
Support for real-time and batch integration	9.01 Ratings	00 Ratings
Monitoring console	9.12 Ratings	00 Ratings

Best Alternatives
	Coupler.io	Supermetrics
Small Businesses	Make Score 9.3 out of 10	Agency Analytics Score 9.2 out of 10
Medium-sized Companies	IBM App Connect Score 9.3 out of 10	Alteryx Platform Score 9.1 out of 10
Enterprises	IBM App Connect Score 9.3 out of 10	Alteryx Platform Score 9.1 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Coupler.io	Supermetrics
Likelihood to Recommend	10.0 (2 ratings)	9.8 (12 ratings)
Usability	10.0 (1 ratings)	- (0 ratings)

User Testimonials
	Coupler.io	Supermetrics
Likelihood to Recommend	Railsware Exporting data from one platform to sheets or Looker Studio or excel. Incentivized Vishal Dave Sr. Digital Marketer Read full review	Supermetrics If you are looking to pull and aggregate data from multiple sources for reporting or analytics, Supermetrics is the best option for connecting those data sources into a single table. Supermetrics is less beneficial if you report on a single data source or do not need to aggregate your data into a single source. Incentivized Timothy McCormack VP, Media & Analytics Read full review
Pros	Railsware Syncing data from multiple sources into one destination Quick setup and connection to accounts Transforming data during the sync process (allows you to create new formula-based fields based on source data) Incentivized MH Matt Holbrook Operations Director Read full review	Supermetrics Supermetrics is easy to use, the ui is helpful for creating queries. Supermetrics allows to run the created queries on triggers. Supermetrics allows to connect with different data sources like Google analytics etc ., Supermetrics sends alert on the failure of queries to the desired email address Incentivized Verified User Anonymous Read full review
Cons	Railsware More options for triggering a sync (currently scheduled or manual) Additional data sources Incentivized MH Matt Holbrook Operations Director Read full review	Supermetrics Sometimes I have to refer to the website to find which metrics are what - the names aren't always the same as the platform calls them. No public data for LinkedIn. Definitely requires knowledge on how to use Google Data Studio. Incentivized Trevor Irish Digital Marketing Analyst II Read full review
Usability	Railsware It's amazing thing for marketers. Reduces technical workload, speeds up reporting. Incentivized Vishal Dave Sr. Digital Marketer Read full review	Supermetrics No answers on this topic
Alternatives Considered	Railsware It's easy to use and easily configurable. Also, offers a lot of connectors. Incentivized Vishal Dave Sr. Digital Marketer Read full review	Supermetrics Supermetrics is better because of its ease of use and it mirrors most of the metrics on ad platforms. For some similar reporting platforms, metrics are often called something slightly different or are not able to pull the same data as presented on the ad platform; Supermetrics is the closest you'll get to exact data alignment. Incentivized Verified User Anonymous Read full review
Return on Investment	Railsware Saving time on manual data syncing allows our team to focus on more substantive work Knowing that data is consistently updated takes guesswork out trying to figure out whether or not things are up-to-date Incentivized MH Matt Holbrook Operations Director Read full review	Supermetrics Positive! Supermetrics helped us transition into Google Data Studio as our monthly reporting system. Savings! We saved money by switching our reporting to Google Data Studio + Supermetrics. Time! We save a lot of time on our monthly reports thanks to Supermetrics. Incentivized Lindsay Halsey Co-Founder Read full review
ScreenShots	Coupler.io Screenshots	Supermetrics Screenshots