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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CrowdRiff

    Score7.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    CrowdRiff is a visual marketing platform used by over 200 DMOs to, source, organize, publish, and optimize UGC and owned visuals that resonate with today’s travelers.N/A

    Movable Ink

    Score7.1 out of 10
    N/AThe Movable Ink platform from the company of the same name in New York allows marketing content creators to design and deploy a consistent visual experience for customers across digital experiences, from email, to webstore, to mobile apps.N/A
    Pricing
    CrowdRiffMovable Ink
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CrowdRiffMovable Ink
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional Details—Contact vendor for pricing information.
    More Pricing Information
    Features
    CrowdRiffMovable Ink
    Content Creation
    Comparison of Content Creation features of CrowdRiff and Movable Ink
    Feature
    CrowdRiff
    8.0
    1 Ratings
    2% above category average
    Movable Ink
    9.2
    4 Ratings
    16% above category average
    Ideation9.01 Ratings9.03 Ratings
    Approval workflows7.01 Ratings10.02 Ratings
    Content collaboration8.01 Ratings9.02 Ratings
    Content calendar8.01 Ratings10.03 Ratings
    Network for content licensing/production8.01 Ratings8.01 Ratings
    Content Publishing
    Comparison of Content Publishing features of CrowdRiff and Movable Ink
    Feature
    CrowdRiff
    8.3
    1 Ratings
    6% above category average
    Movable Ink
    9.3
    4 Ratings
    17% above category average
    Content hub8.01 Ratings9.04 Ratings
    Forms / Gated content8.01 Ratings9.01 Ratings
    Embedded CTAs8.01 Ratings10.03 Ratings
    Content distribution8.01 Ratings9.04 Ratings
    Content promotion9.01 Ratings10.02 Ratings
    Content automation9.01 Ratings9.04 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of CrowdRiff and Movable Ink
    Feature
    CrowdRiff
    5.0
    1 Ratings
    38% below category average
    Movable Ink
    9.4
    4 Ratings
    24% above category average
    Audience profiling and targeting5.01 Ratings9.04 Ratings
    Closed-loop tracking and reporting5.01 Ratings10.03 Ratings
    Content performance analytics5.01 Ratings9.04 Ratings
    Campaign optimization dashboard5.01 Ratings10.04 Ratings
    Competitive analytics5.01 Ratings9.02 Ratings
    Best Alternatives
    CrowdRiffMovable Ink
    Small Businesses
    Contently
    Score9.9 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CrowdRiffMovable Ink
    Likelihood to Recommend
    10.0
    (1 ratings)
    10.0
    (4 ratings)
    User Testimonials
    CrowdRiffMovable Ink
    Likelihood to Recommend
    CrowdRiff Inc.
    We love to use CrowdRiff for specific trending items, for example, wine slushies are popular during the spring/summer and each winery does them a little bit differently so it's nice to be able to use CrowdRiff to source various images of slushies available across the state in a quick turnaround.
    Incentivized
    Read full review
    Movable Ink
    Any business that sends out a lot of email communications, and has accessible data that they can, at the very least, format in CSV sheets can utilize [Moveable Ink] with reasonable success. Depending on how your data is housed or received, the integration within Movable Ink is quite simple. I would recommend looking at the list of partners that Movable Ink integrate with. If your business is utilizing any of them regularly, it would make integration even easier. If you do not do a lot with email or your data is not easily accessible I would not recommend Movable Ink.
    Incentivized
    Read full review
    Pros
    CrowdRiff Inc.
    • searching images
    • the filtering, being able to exclude terms hashtags, etc.
    • easy to use
    Incentivized
    Read full review
    Movable Ink
    • Personalization--Everyone likes to see their name in lights. Movable Ink allows you to pull in content such as their name, locations that are closest to them, and content they're actually interested in.
    • Unique Features--Movable Ink provides a variety of apps that can plugged into emails to make the experience more unique and exciting, such as countdown timers, add to calendar features for events, maps, and social feeds.
    • Tracking--Adding snippets of code to emails allow you to track data, such as opens, impressions, and clickthroughs. You can also track how individuals interact with specific pieces of the email.
    • User Friendly--Easy to build within apps for those who aren't graphic designers.
    Incentivized
    Read full review
    Cons
    CrowdRiff Inc.
    • would love to be able to search by geographic location
    Incentivized
    Read full review
    Movable Ink
    • I think they could improve with how to provide strategic guidance to customers on applications and use cases. A lot of recommendations aren't applicable to new business models/scenarios
    • Their transition to onsite/landing page use cases was somewhat effective but we ran into some hiccups with applying the technology onsite
    Incentivized
    Read full review
    Alternatives Considered
    CrowdRiff Inc.
    No answers on this topic
    Movable Ink
    Movable Ink is the better product by far. They offer more solutions across multiple channels and their platform is easier to use and better organized.
    Incentivized
    Read full review
    Return on Investment
    CrowdRiff Inc.
    • very positive impact, has saved us money in that some of the images we have not needed to purchase.
    Incentivized
    Read full review
    Movable Ink
    • Email performance has greatly increased overall
    • Optimization and testing features allow us to pit directions against one another and determine the best course of action going forward
    Incentivized
    Read full review
    ScreenShots

    CrowdRiff Screenshots

    Screenshot of Easily share with third parties:
We make it simple to send images to partners, media contacts and other team members.Screenshot of Spend less time searching:
Find the exact visuals you need, in seconds, using the industry’s most powerful intelligent image search.Screenshot of Bring your website to life:
Wow your website visitors with a visually rich experience. Responsive galleries make it easy to keep your site fresh with the latest and greatest visuals.Screenshot of Flexible rights management: 
Customize how you ask for rights to social media photos and create a great experience for your community.Screenshot of Find untapped UGC:
Delve into the richest source of UGC visuals around your brand.Screenshot of More visuals, more clicks:
Add branded calls to action to your photos, so visitors can click through to relevant information on your website.

    Movable Ink Screenshots

    Screenshot of Movable Ink