Curata vs. Salsify

I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.

Incentivized

If you're looking for a tool to be able to syndicate singular products to other platforms, Salsify does well. Where it falls down a bit is when you're creating kits or bundles and trying to pass that data along to other applications. Overall, it's the best syndication platform we've found in the market.

Incentivized

• Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
• The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
• I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
• Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.

• The customer service is AMAZING! They walked us through everything step by step... multiple times. They are also working with us on how to identify our goals.
• The platform is extremely user friendly.

Incentivized

• more subscription plans as not all people need all features.

Incentivized

• A better GUI interface
• Better support as at times it takes a while to hear back from them
• More user training have better efficiency on using the software

Incentivized

For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters

The team is very helpful and the product is very useful to us.

Incentivized

I am only giving it a 9 because they are working on streamlining the uploading process to make things easier on our end - once this is complete I would most likely give it a 10!

Incentivized

The team is extremely friendly and helpful. They came in for an in-house training and schedule calls to walk us through new features, etc.

Incentivized

The team at Salsify is the best to work with!!!

Incentivized

The main difference that made me choose Curata over Percolate is that it is not complex. Curata is easier to set up, to use, and to manage. It does not involve any complicated configuration to get the content and data you need. Curata technical support is amazing, to say the least. I am not an expert in the technical stuff, but I feel assured their team can help me out when I have an issue

Incentivized

I was not directly involved in the purchase decision process to acquire Salsify as we started using it after it, but I can tell the Team decided on Salsify for a number of solid reasons including functionalities, price, integration options, and usability. Otherwise, we would have kept the older tool or decided on a different provider. Salsify took the lead as the ideal solution for us earlier this year.

Incentivized

• I would say neutral for us, but more so because of how we were using it and it being a stop-gap fix for us.

Incentivized

• Increased the productivity of the publish process.
• 5x products are published per partner in the same time it took earlier.
• Product information like pricing and images can be downloaded in a click.

Incentivized