Dalet Flex vs. Simpli.fi

Ooyala provides the opportunity to scale and manage multiple services and platforms in the organization with its integration services with internal tools like Slack and multiple other applications. Also, it helps you understand the views, reach, and engagement with the videos that help you define your next campaign strategy. In my experience, Ooyala could be less appropriate for managing URLs and unreliability may make you upload videos more than once.

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If you don't care where your campaigns are running, if you don't care about your clients then feel free to do business with them. I would not recommend them to other agencies or business if they have a lot of particular advertisers and clients that they work with. It is too much work for them. If you want to do a self-service model with Simpli.fi, then I could recommend working with them. As long as I don't have to deal with their customer service daily, and my company has the control of the campaigns, I can feel more comfortable working with them. But even still, there are a lot of red flags that have been raised over the last few years and I am skeptical.

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• It's intuitive and easy to use.
• Ooyala Now is the only product I have seen to date that shows me real-time usage.
• I like the people.

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• Simpli.fi's Geo-Fencing capabilities are top notch! The ability to include an unlimited number of geo-fences within a campaign is invaluable, as is the ability to measure the effectiveness of a geo-fencing campaign in driving foot traffic to our clients' physical locations.
• Our organization appreciates the knowledge, experience and responsiveness of Simpli.fi's customer support staff.
• One of the things Simpli.fi does particularly well is the education of its users and re-sellers. From monthly webinars, to its Bullseye learning courses, they have a way to make the complex understandable to even the most green digital sellers!

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• Ooyala's integration with the ad serving platform is not as good in terms of user interface and user experience.
• The user interface could be improved (making it more like YouTube and Vimeo).
• The feature that provides scheduling could be improved to be seamless for publishing to Instagram.

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• The approaches are not easily understood by our sales reps.
• The reporting platform is pretty basic. The new platform is still in beta version.

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We have used all the rival products. Ooyala has been our favourite for years, but feel like they have stalled in new product development.

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Independently Invited by TrustRadius

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We have done a lot of research on many other vendors that offer the same or even more as Simpli.fi and have found a great fit for our business. There are many other options out there for programmatic buying! My advice to you is do your research. Don't just jump into bed with one without knowing all of the facts. Ask questions. Do some digging. And NEVER take anything they say at face value. They are there to sell you the product and if you move forward, you will for sure be disappointed

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• Ooyala certainly helped improve ROI.
• It also provides a strong capability for integration with other marketing automation tools for improved digital marketing ROI.
• Reduction in cost of operations can be easily achieved with integrations with multiple software applications.

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• We have been able to leverage Simpli.fi's geo-fencing tools to pry business away from larger competitors.
• The lack of a customer-facing dashboard is a weakness.
• Simpli.fi's low barrier of entry has allowed us to scale at our pace without the threat of being cut off in the face of high minimum spends.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info