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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Darktrace

    Score8.3 out of 10
    N/ADarktrace AI interrupts in-progress cyber-attacks, including ransomware, email phishing, and threats to cloud environments. It's able to detect and establish baselines for your organization so it can make the distinction between what is and what isn't normal network activity for your organization. This allows it to tackle complex cyber-attacks as they happen and prevent future cyber-attacks from happening.N/A

    TapClicks

    Score8 out of 10
    N/ATapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. TapClicks has delivered over 1,000,000 dashboards to over 5,000 brands and over 500 media companies and agencies worldwide. The TapClicks platform leverages over 150 native API…N/A
    Pricing
    DarktraceTapClicks
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    DarktraceTapClicks
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—TapClicks offers a subscription on a month-to-month basis. We offer multiple packages catered to your needs. Try us out for free, no credit card required.
    More Pricing Information
    Community Pulse
    DarktraceTapClicks
    Considered Both Products
    Darktrace
    No answer on this topic
    TapClicks
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    9 Answers
    No answers on this topic
    Delivers good value for the price
    86%
    Delivers good value for the price
    6 Answers
    No answers on this topic
    Happy with the feature set
    90%
    Happy with the feature set
    9 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    80%
    Lived up to sales and marketing promises
    8 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    10 Answers
    No answers on this topic
    Best Alternatives
    DarktraceTapClicks
    Small Businesses
    No answers on this topic
    Agency Analytics
    Score8.9 out of 10
    Medium-sized Companies
    SolarWinds NetFlow Traffic Analyzer (NTA)
    Score8.6 out of 10
    Supermetrics
    Score9.7 out of 10
    Enterprises
    SolarWinds NetFlow Traffic Analyzer (NTA)
    Score8.6 out of 10
    TrackMaven
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DarktraceTapClicks
    Likelihood to Recommend
    8.0
    (13 ratings)
    9.0
    (27 ratings)
    Likelihood to Renew
    9.7
    (2 ratings)
    9.1
    (1 ratings)
    Usability
    6.5
    (3 ratings)
    9.0
    (2 ratings)
    Support Rating
    7.0
    (3 ratings)
    9.0
    (1 ratings)
    User Testimonials
    DarktraceTapClicks
    Likelihood to Recommend
    Darktrace
    Darktrace is a product well suited for the vast majority of infrastructures and helps monitoring and responding to threats based on the network in a very elastic way. This is a product based on on-premise infrastructures that hosts its machines locally, of course it can be technically difficult to monitor an entire On-Cloud infrastructure but even there there's room for sensors and monitoring, not to mention the SaaS and mail integration that completes the product.
    Incentivized
    Read full review
    TapClicks
    For advertising agencies and marketing departments looking to aggregate and consolidate marketing, advertising, and website analytics performance data into one centralized platform, TapClicks is a market-leading solution. TapClicks provides customizable modules, charts, and graphs to make visual sense of your data. TapClicks is designed for organizations that are trying to import reporting data across multiple marketing, advertising, and web analytics platforms. It probably does not makes sense to license TapClicks if you are just getting started with your digital marketing and are only utilizing 1 or 2 third-party platforms that TapClicks has an API connection with, it's probably premature for your organization to invest in TapClicks.
    Incentivized
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    Pros
    Darktrace
    • Uses it Al model UEBA to detect anomalies in the behaviour of not only the users in a corporate network but also the routers, servers, and endpoints in that network.
    • Provides a visualisation of both egress and outbound network traffics flowing in and out of the organisation.
    • Darktrace comes with it autonomous AI model detection and responses capabilities.
    • Darktrace as an AI next generation NDR solution, prevents ,contains and quarantines malicious traffics from and into the corporate network.
    Read full review
    TapClicks
    • Customizable dashboards: these are easy to set-up and manage and tell a powerful story. We appreciate that they can be exported.
    • Import Wizard: it's very important that we are able to include custom data points in our reports through the Import Wizard. After a short learning curve, we are not importing data on a weekly basis for a comprehensive report that not only shows marketing trends, but the business results too.
    • Groups and Clusters: The ability to manage client groups and clusters has been vital to how we report out to the client.
    Incentivized
    Read full review
    Cons
    Darktrace
    • There are few areas that I would say need to be improved; their customer support portal allows you to log tickets with any suggestions or things you feel the product is missing, and they will generally show you how to achieve what you want, or in some cases, introduce it as a feature in a later update.
    Incentivized
    Read full review
    TapClicks
    • The support team sometimes isn't very responsive, and I can go a week without hearing from the TapClicks team on an open issue.
    • I would love to have the categories feature enhanced so that I could combine several services, and be able to break out reporting by the flights/adgroups/lineitems within those services.
    • I would love for the custom dashboards that are created to be integrated into reporting so that, for example, I could use the Categories dashboard as the title page of an exported report.
    Incentivized
    Read full review
    Likelihood to Renew
    Darktrace
    It's a powerfull product that help administrators to provide email security to our organization.
    Good metrics about received emails that help us to determine in doubt case if the email is a false positive or it's malware.
    They're improving the product releasing continuous updates and have mobile phone app to manage it.
    Incentivized
    Read full review
    TapClicks
    TapClicks is a must have for our agency clients
    Incentivized
    Read full review
    Usability
    Darktrace
    The Darktrace toolset is very expansive, allowing it to handle many different tasks, but this leads to a user interface that is sometimes not at all intuitive. Icons don't always make sense visually, and the associated tool tips do not always provide enough detail on what action the button performs
    Incentivized
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    TapClicks
    TapClicks provides an array of on-demand training videos coupled with account management support to help your organization get up and running. That being said, TapClicks integrates with hundreds of marketing, advertising, CRM, and website analytics third-party platforms, so depending on how many integrations you want to activate, it can be a steep learning curve. Overall, we like the usability of the product.
    Incentivized
    Read full review
    Support Rating
    Darktrace
    Darktrace support is excellent in my experience. They send a competent engineer on-site to provide on-boarding training. They were also very responsive in responding to questions and concerns. Having an individual point of contact who is a competent network and security engineer is not a common experience, at least for me.
    Incentivized
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    TapClicks
    Our organization experienced a very thorough onboarding process that helped us get up and running with TapClicks. It's pretty easy to integrate or "connect" with other platforms. We have developed a long-term relationship with our Account Manager at TapClicks and we really value her support. In today's world, most technology companies change your Account Manager seemingly almost every year, but that has not been the case with TapClicks.
    Incentivized
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    Alternatives Considered
    Darktrace
    We did NOT select Darktrace. OSSIM/AlienVault is a more mature product and it provided better intelligence and reporting. The end user interface is much easier to use - and you can tell built form engineers who have had to do the work. My suggestion for anyone considering Darktrace, is to get the price upfront; do a 30/60 onsite trail; and do the same thing, at the same time, with AlienVault. AlientVault will win every time. I say that because that's exactly what I did.
    Incentivized
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    TapClicks
    The companies I interviewed are either limited in the number of APIs built with the data source, especially with DFP. Some of them charge us cloud storage fees. TapClicks came in with enthusiasm and so far they have helped us jump start the building of dashboards for our clients.
    Incentivized
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    Return on Investment
    Darktrace
    • One big positive is how it helps us with the security assessments that clients have done on us. They are looking to see if we know how we might have unusual/malicious traffic running on the network.
    • If you have a small network and only need 1 appliance, it can be a good ROI and peace of mind.
    • You could go down a hole in trying to spend time looking at all of your traffic with this software. You need to focus only on what it is showing as potential bad traffic.
    Incentivized
    Read full review
    TapClicks
    • Greater efficiencies in providing reports to our clients
    • Great reporting features to sell when we're trying to close new business as an agency
    • Ability to resell and add margin to our investment
    • Automated reporting for our clients which saves our team time
    Incentivized
    Read full review
    ScreenShots

    TapClicks Screenshots

    Screenshot of Connect to over 100 servicesScreenshot of Easy set upScreenshot of Custom color themes and easy configurabilityScreenshot of Send automatic email reports in any formatScreenshot of Add a custom logo or customer brandingScreenshot of Margin/Markup capabilities