Oracle DaaS vs. Hitwise (discontinued)

As a small company, there is a bit critical to choose Daas as the plans are high and support is available but not at that much priority. A company that wants to invest in the future can go with that. As every software has it's own pros and cons using the Oracle Daas we can build the best future sales planning and DB integration with our consumers to support worldwide level code.

Incentivized

Hitwise is best suited for looking at overall traffic behavior or a site or industry. It will help you quickly identify the where and the what when it comes to consumer behavior (i.e. what are they doing before they visit your site, where are they going after). It tells you a lot about who they are and what sparks the initial trigger. Where it isn't super appropriate is when you need to look at a specific term like "are eggs healthy" and you can't identify where that specific term falls in the overall "egg" searches.

Incentivized

• Customer Service
• Transparency
• Connect ability

Incentivized

• Up/down stream traffic
• Search term identification
• Geographic location
• Specific site data for small scale websites

Incentivized

• Prices and plans are higher not for mid level companies.
• Not supported to all programming languages.
• Need to go with more detail in user interface.
• Provide more support to customers.

Incentivized

• Sometimes the insights seem a little bit basic
• Reporting function is hard to deal with sometimes
• Access to sales/purchase data

Incentivized

Better in every way, less modeled and more accurate audience segments

Incentivized

Selected Hitwise because it is much better for insights on small-scale websites

Incentivized

• Costs are increase but production is also increase.
• Need more UI features.
• Better DB integration provide more support to the code.

Incentivized

• Media planning
• SEO

Incentivized