Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Eggflow
Score 0.0 out of 10
N/A
N/AN/A
Klaviyo
Score 8.4 out of 10
N/A
Klaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…N/A
Pricing
EggflowKlaviyo
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
EggflowKlaviyo
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing
More Pricing Information
Community Pulse
EggflowKlaviyo
Considered Both Products
Eggflow

No answer on this topic

Klaviyo
Chose Klaviyo
Klaviyo is the known industry standard. It easily integrates with Shopify and Google Analytics. This helps us to track conversions more easily and with greater accuracy. Although other products can integrate and offer pretty much the same service, we decided to move forward …
Chose Klaviyo
Klaviyo integrates better with Shopify and it is more counterintuitive to our marketing needs.
Chose Klaviyo
Klaviyo beat all the other competitors. The pricing structure is just too hard to beat, and the customization/personalization, and the usability is just amazing.
Chose Klaviyo
We moved from MailChimp to Klaviyo around ~2019, and Klaviyo already had an integration that gracefully synced all our data. At the time, we particularly preferred Klaviyo's A/B testing tools over MailChimp's, and the rest of their feature suite helped us stay. We still use …
Chose Klaviyo
Klaviyo's ability to really tackle the entire marketing contact ecosystem on one platform is what really won us over. The price for everything was competitive, not necessarily the cheapest but competitive, and the ability to see that data flow from every interaction was what …
Chose Klaviyo
I use other products in other businesses and for clients. Klaviyo is preferred by our IT/developer, was better cost, and overall, is slightly simpler to manage.
Chose Klaviyo
Costs more but much more customizable in every aspect. The WYSIWYG editor is far more robust and allows us full customization. Also its ability to sync easily accross multiple apps and platforms make it a no brainer if you are adding multiple tech apps to your site.
Chose Klaviyo
SurveyMonkey, Handshake by Shopify (discontinued) and Shopify
Chose Klaviyo
Klaviyo is better for eCommerce businesses. It integrates better with other apps, has more features, and is customisable, so we can reflect the branding in the emails we build.
Chose Klaviyo
I moved from Klaviyo's email platform to Seguno about 6 months ago and am preferring Seguno. It's right in the Shopify dashboard and very easy to use. The email creation process is more intuitive vs. Klaviyo and it's significantly less expensive, so a better option for small …
Chose Klaviyo
Klaviyo has a very intimate integration with Shopify bringing in purchasing behaviour, browsing behavior, total spend, order value, ordered products, etc. Klaviyo's automated email journeys are way more complex and support multiple IF conditions, which allows granular …
Chose Klaviyo
Klaviyo has been email capabilities
Chose Klaviyo
Klaviyo is leaps and bounds above Mailchimp. We just switched from MailChimp because we outgrew it. That is actually my recommended path to take while starting out. MailChimp had a free plan up to 5000 emails. Once we hit that, we switched and got an email marketing team and …
Chose Klaviyo
We switched from MailChimp to Klaviyo as we felt Klaviyo was better suited to our needs as we were growing.
Chose Klaviyo
It is different from them, especially because of its use in e-commerce and data-driven marketing. While IT provides segmentation, behavior tracking, and automation flows, Mailchimp is good for running simple campaigns and smaller organizations. We have chosen IT because it …
Chose Klaviyo
It had the best flexibility for templating, and also for segmentation and dynamic content compared to others we used/demo'd when deciding to change provider. Overall, it gave us more control. Instead of working around the platform, we can shape it around what we’re trying to do.
Chose Klaviyo
Found Klaviyo easier to use and had more functions than mailchimp.
Chose Klaviyo
Klaviyo is easy to use if you can stomach the cost. Probably has too much that most brands don't need, yet you pay for anyways.
Chose Klaviyo
Klaviyo delivers a better experience for designing, managing, and operating as a whole. Just about every feature is best; the only flaw is that Attentive has more robust signup flows, but it makes up for it with its great overall UX. When it comes to designing templates, design …
Chose Klaviyo
Klaviyo has always been the most efficient and most strategic email marketing tool I've used for e-commerce businesses. No matter what industry, it does a fantastic job.
Chose Klaviyo
Some other solutions are overly simplified, limiting control and flexibility, whereas others are so complex that execution becomes extremely burdensome and creates long lead times. We found Klaviyo to have the best balance.
Chose Klaviyo
Klaviyo is the best email marketing and CRM platform when it comes to eCommerce brands and Shopify integration. We can plan and analyse the audience and segments in depth, where we see the power of well-integrated email automation capabilities and more.
Chose Klaviyo
Klaviyo simply has more features, better integrations and better a/b testing and reporting. Klaviyo is the dominant market player and it’s hard to run an e-commerce business if you don’t have a tool at Klaviyo’s level. The other tools also were a bit harder to navigate as well …
Chose Klaviyo
Shopify's built in options are just not enough. It can do the basic "Here's you order" or "Status update". But you can't control nearly enough emails at scale with just the usage of Shopify's built in options.
Features
EggflowKlaviyo
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Eggflow
-
Ratings
Klaviyo
8.4
Ratings
10% above category average
WYSIWYG email editor00 Ratings8.40 Ratings
Dynamic content00 Ratings8.20 Ratings
Ability to test dynamic content00 Ratings7.60 Ratings
Landing pages00 Ratings8.00 Ratings
A/B testing00 Ratings8.30 Ratings
Mobile optimization00 Ratings8.60 Ratings
Email deliverability reporting00 Ratings8.70 Ratings
List management00 Ratings8.60 Ratings
Triggered drip sequences00 Ratings8.80 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Eggflow
-
Ratings
Klaviyo
7.6
Ratings
3% below category average
Lead nurturing automation00 Ratings8.20 Ratings
Lead scoring and grading00 Ratings7.10 Ratings
Data quality management00 Ratings7.80 Ratings
Automated sales alerts and tasks00 Ratings7.30 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Eggflow
-
Ratings
Klaviyo
8.2
Ratings
10% above category average
Calendaring00 Ratings8.20 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Eggflow
-
Ratings
Klaviyo
7.8
Ratings
6% above category average
Dashboards00 Ratings8.10 Ratings
Standard reports00 Ratings7.70 Ratings
Custom reports00 Ratings7.50 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Eggflow
-
Ratings
Klaviyo
8.1
Ratings
8% above category average
API00 Ratings8.40 Ratings
Role-based workflow & approvals00 Ratings8.20 Ratings
Customizability00 Ratings7.40 Ratings
Integration with Salesforce.com00 Ratings8.30 Ratings
Third-party software integrations00 Ratings8.10 Ratings
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User Ratings
EggflowKlaviyo
Likelihood to Recommend
-
(0 ratings)
8.4
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.5
(0 ratings)
Usability
-
(0 ratings)
8.0
(0 ratings)
Support Rating
-
(0 ratings)
9.0
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
EggflowKlaviyo
Likelihood to Recommend
No answers on this topic
For us, the ability to apply properties and segment users as we do has been the biggest boon to our marketing endeavors. We use hundreds of properties to ensure customers receive truly tailored content. Being able to build that out with the Klaviyo x WooCommerce integration and Klaviyo's APIs was a major differentiator for us as our business grew.
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Pros
No answers on this topic
  • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
  • Klaviyo helps me to measure the success of email campaigns.
  • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
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Cons
No answers on this topic
  • Needs more visible critical notifications as we once exceeded our monthly email limit right during the Black Friday campaign. The notification was not visible enough for us to catch it on time, as a result, some emails scheduled to be sent over the weekend were never sent
  • Better library of dynamic values available for use inside emails
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Likelihood to Renew
No answers on this topic
Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
  1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
  2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
  3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
  4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
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Usability
No answers on this topic
It's a decent platform with a user friendly interface, however it massively misses trust due to unsecured systems and support from customer service; support is a massive problem if you run a company and have a problem with the service that you can't fix. On the other side of the line, in our experience, there is no support or understanding which we haven't encountered with any other company we have done business online in the last decade.
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Support Rating
No answers on this topic
Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
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Implementation Rating
No answers on this topic
Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
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Alternatives Considered
No answers on this topic
Klaviyo is the known industry standard. It easily integrates with Shopify and Google Analytics. This helps us to track conversions more easily and with greater accuracy. Although other products can integrate and offer pretty much the same service, we decided to move forward with Klaviyo because of the tools and offerings they provide.
Read full review
Return on Investment
No answers on this topic
  • Klaviyo brought our email channel to the top performing channel over Paid Ads several times (according to G Analytics), before Klaviyo Paid Ads were always top and the email channel struggled to even stay in 2nd place.
  • Klaviyo did cost quite a bit more than our old email platform but the ROI was much higher so it paid for itself.
  • Klaviyo implemented tools that allowed us to have a higher customer satisfaction with things like letting customers choose to receive less emails instead of unsubscribing.
Read full review
ScreenShots

Klaviyo Screenshots

Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers