Epsilon PeopleCloud (formerly the Agility platform with Agility Harmony) is an enterprise-level email marketing and cross-channel campaign management platform competing with Responsys, Cheetah Mail, ExactTarget, etc. The vendor has a strong international presence with staff in 14 countries.
N/A
GoodyHQ (discontinued)
Score 8.5 out of 10
Mid-Size Companies (51-1,000 employees)
Many businesses still struggle to define who their customers are. Without that knowledge, businesses rely on expensive third-party programs or research to dictate their strategy. Goody solves that, at a fraction of the cost compared to traditional CRM or coalition loyalty programs, according to the vendor. Goody says they do this by providing retailers with simple, integrated tools to create their own loyalty and engagement program. These tools are automated and provide retailers with a…
Sr. Digital Marketing Specialist @ Radisson Hotel Group
Chose Epsilon PeopleCloud
While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than Hubspot and requires previous …
Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
Goody is a great option for companies who are seeking to reward their employees in a personalized way - by letting the employee pick out the gift (thereby ensuring their satisfaction!). I think it could even be used for clients, too!
The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying.
Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were.
It would be nice to see performance reports available within the campaign itself, as well as within the reporting section.
Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous.
While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.