flexEngage vs. Oracle Dyn Email

I don't work with the CRM team but I do know that they use flexEngage to track click-through rates associated with the advertising of promotions, gifts with purchase, BOPUS, etc. There's definitely a lot less information to be had from a point of sale point of view because the transaction originates there. I know it's been a great benefit to us and our customers.

Oracle Dyn Email is well-suited for organizations that need to create, manage, and analyze bulk email campaigns from existing email templates. If your organization's business objectives are fulfilled by the out-of-the-box features of Oracle Dyn Email, then it is a perfect solution for you. On the other hand, if you think you will be needing more advanced features, I would suggest looking for another solution.

• The partnership and communication with us have just been amazing.
• They respond to change requests very quickly and turnaround time is minimal.
• Most importantly, the resulting e-receipts look great!

• API Automation - Really simple API so that we could set up automation quickly. Our development team really appreciated that.
• Shared & Dedicated IPs - Depending upon sending volume there are benefits to both approaches and having that flexibility is nice.
• Post Send Intel - After the send, having detailed metrics is critical and this platform does that particularly well.

Incentivized

• I did have some difficulty diagnosing some of the issues I was having with one major ESP
• The user interface can be slow and is outdated

Incentivized

I think it is very likely we will continue to use Dyn

Incentivized

Some questions or requests may go amiss. Keeping important stakeholders in copy of communication is something that is not guaranteed and there is no way to assure this at time of ticket creation.

Incentivized

I wasn't at the company during implementation

Incentivized

While the UI is a little outdated, this system is FAR easier to set up and manage that some other services we have used. Also, our questions to the support team are answered quickly and fully within an hour of submitting a ticket. We have had other services where questions were answered 24 hours later AT THE EARLIEST. Not so with DYN.

Incentivized

• None of that info is available to me at this point.

• Quick implementation of Oracle Dyn Email into our workflow allowed our email campaigns to get started within a week.
• From consistently analyzing the opening rates of emails, we have managed to perfect our email headers for maximum conversion.
• Manageability of all our campaigns has increased, saving all the teams across our entire organization considerable amounts of time and resources.