What users are saying about
3 Ratings
2 Ratings
3 Ratings
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Score 10 out of 100
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 10 out of 100

Feature Set Ratings

    Ad Network Integration

    Flite

    Feature Set Not Supported
    N/A
    10.0

    Kevel

    100%
    Kevel ranks higher in 1/1 features

    DSP integration

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Ad Campaigns

    Flite

    Feature Set Not Supported
    N/A
    10.0

    Kevel

    100%
    Kevel ranks higher in 4/4 features

    Ad campaign creation

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Ad deployment

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Display advertising

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Ad display and retargeting segmentation

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Ad Reporting & Analytics

    Flite

    Feature Set Not Supported
    N/A
    9.2

    Kevel

    92%
    Kevel ranks higher in 5/5 features

    Ad dashboards

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    Ad performance reports

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    Ad conversion tracking

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Ad attribution reporting

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    Cross-channel ad management

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    Attribute Ratings

    • Flite and Kevel are tied in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    10.0

    Flite

    100%
    1 Rating
    10.0

    Kevel

    100%
    1 Rating

    Likelihood to Renew

    10.0

    Flite

    100%
    1 Rating

    Kevel

    N/A
    0 Ratings

    Likelihood to Recommend

    Flite

    It is definitely well suited for publishers looking to meet high profile client needs in terms of high impact ads and reporting metrics. For standard basic ads it wouldn't make sense to have Flite on board because you won't be using them to their full capability or maximizing your investment in their tool.
    Read full review

    Kevel

    For ad serving, implementing client-side header bidding with prebid was actually easier with Kevel than it is with Google Ad Manager in most cases, particularly for display advertising. I found though that with more complex integrations (like video), there were more solutions and code snippets available with other larger ad servers (Google).
    Read full review

    Pros

    Flite

    • The platform is very easy to use.
    • Flite is ahead of its time if not keeping up with the time in terms of fulfilling the advertisers desires with their ad creation abilities.
    • The metrics and reporting they provide are key when giving details back to the client about the health and success of their campaign.
    Read full review

    Kevel

    • More personable team that can address customizations needed to the product.
    • Easy to use interface.
    • Frequent product updates with notifications via email.
    • Well documented API.
    Read full review

    Cons

    Flite

    • Tutorial videos would be helpful to support articles.
    Read full review

    Kevel

    • User interface could be faster to load.
    Read full review

    Pricing Details

    Flite

    Starting Price

    Editions & Modules

    Flite editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Kevel

      Starting Price

      Editions & Modules

      Kevel editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        No setup fee

        Additional Details

        Pricing is customized based on feature needs, support needs, and monthly request volume.

        Likelihood to Renew

        Flite

        The things I love most are the self serve tool, how we or the Flite team can create templates for us to plug and play and most of all Flite has a team that can help build out the most complicated, intricate ad units that our clients dream up!
        Read full review

        Kevel

        No answers on this topic

        Alternatives Considered

        Flite

        No answers on this topic

        Kevel

        Kevel was an easier initial implementation for header bidding with prebid. The team worked alongside us to make sure everything was operating as intended. We ultimately switched to Ads Manager to access AdX demand and other features that were not possible with Kevel (for instance, EBDA). There are benefits to both but I appreciated the attention we got from Kevel support when we were first working through the implementation. We are still using Kevel for many things, just not as our primary display advertising ad server.
        Read full review

        Return on Investment

        Flite

        • From an ad operations standpoint, traffickers were able to test and edit high impact units with ease.
        • We are able to update ad units quickly and efficiently.
        Read full review

        Kevel

        • Kevel enabled us to get up and running with client side header bidding when our team was still small and the technology was still new. This improved our ability to monetize our inventory.
        Read full review

        Screenshots

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