Frase vs. SurferSEO

1. If you are going to write any piece of content for your readers, it will be your great assistant!!
2. If you want to cover a topic in entirety and from the angle of a reader, you should really go for it.
3. It also brings you opportunities you can exploit by just integrating it with Google Search Console.

Incentivized

Surfer is well suited for:

• Creating (and resisting) articles and web pages to increase their SEO relevancy for a keyword.
• To identify NLP terms and the frequency of terms to be added to the page
• To find internal linking opportunities
• To plan pillar pages/topic clusters

Surfer is not a tool for

• Technical SEO
• Crawl Audits
• Serp / Keyword Tracking
• Project Management

Incentivized

• Create outlines from pages that are already ranking for a particular keyword. It performs SERP analysis to find common headings and sections amongst the pages.
• Generate content for different types of sections. You can also use custom prompt, or select of the pre-defined types to generate. For e.g., convert features to benefits.
• Get detailed analysis of website SEO performance from Google Search Console. Find pages that quickly gain/loose ranks.

Incentivized

• Analysis for on-page ranking factors
• Competition analytics
• NLP Analysis for webpage content
• Content SEO scoring
• Content editor with details about what to rank for
• Plugin that helps with search data on Google

Incentivized

• UI
• Content Editor
• Headings at Glance

Incentivized

• AI Writing: This is a new feature, and in comparison to alternatives it's poor both from a pricing and result perspective
• Monthly Pricing: Surfer used to a clear value for money solution, it's somewhat pricing out solo-operators with the current pricing model
• Backlinks: Surfer does have a backlink crawler, but it's quite limited

Incentivized

Well MarketMuse and Frase may seem alternative to one another but we are using both of them in our workflow for different purposes. While MarketMuse is best for Topic Modeling, Frase gives you edge with competitive analysis like Headings, Questions and so on. So yeah some of their features overlap each other but as I told earlier, we are using both of them in complement to each other.

Incentivized

Frase gives a lot of content to use, but it doesn't give you the factors you need to rank. This is ultimately why we use SurferSEO over any other editor tool that is out there. The analytics are number one to the entire space.

Incentivized

• We have published around 12 pieces with the guidance of this tool, and we are already ranking on top for around 10 pieces, so we are getting almost 20x ROI
• Our clients are happy, so here our ROI is 50x
• We are getting 10x ROI

Incentivized

• Surfer has been a key tool in the past to help us rank many clients
• We've been able to help clients reduce word count on pages that were stuffed or vice versa using Surfer
• The results from using surfer on an article were easily seen within 3 months on average.

Incentivized