TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Freshmarketer

    Score6.1 out of 10
    N/AFreshmarketer is a website optimization tool offering A/B testing, heat maps, funnel analysis, and split URL testing. With its Chrome plugin, Freshmarketer allows users to create experiments from the comfort of their own browser. Zarget lets users bypass login screens, and get real time reports as well.

    $0

    per month

    Insider One

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    The Insider One platform offers marketing and customer engagement teams an integrated Customer Data Platform (CDP). Insider One unites data, personalization, and journey orchestration across a set of natively supported channels, including WhatsApp, SMS, Email, Web, App, and Site Search. Insider One's capabilities for marketing and customer engagement teams include Customer Data Management, Cross-Channel Journey Orchestration, and Personalization. The platform boasts users among…N/A
    Pricing
    FreshmarketerInsider One
    Editions & Modules
    Free
    $0
    per month
    Enterprise
    $15
    per month per user
    No answers on this topic
    Offerings
    Pricing Offerings
    FreshmarketerInsider One
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    FreshmarketerInsider One
    Small Businesses
    Vbout
    Score9.9 out of 10
    Listrak
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    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Sailthru
    Score5.3 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Listrak
    Score10 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshmarketerInsider One
    Likelihood to Recommend
    6.1
    (3 ratings)
    9.0
    (2 ratings)
    User Testimonials
    FreshmarketerInsider One
    Likelihood to Recommend
    Freshworks Inc
    Zarget is well suited for web testing. The A/B test function is simple yet effective. The tool is also really good for heat maps. Even easier and quicker than A/B testing and so insightful! Goal funnels are also great with Zarget but we use GA functionality for that.
    Incentivized
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    Insider One
    Insider Growth Management Platform is great for anyone looking to improve their conversion rates, whether in lead generation or eCommerce. The web push notifications also provide a powerful tool for any organisation looking to reach their website visitors that they may not have in a database. A certain scale is required to realise a return on investment though, the platform is suited to medium to large businesses.
    Incentivized
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    Pros
    Freshworks Inc
    • Zarget is a dynamic platform, meaning the URL doesn't need to be reloaded after updates and changes have been made, as it displays live page results.
    • It is an easy to use platform and is quite intuitive.
    • Zarget allows you to see hot spots and click rates on active pages.
    Incentivized
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    Insider One
    • Excellent Customer Success Support
    • Clear and Understandable Reporting Especially for Digital Marketers
    Incentivized
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    Cons
    Freshworks Inc
    • None so far.
    Read full review
    Insider One
    • Attention to detail, checking for errors and bugs.
    • Support could be improved.
    Incentivized
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    Alternatives Considered
    Freshworks Inc
    I tested Google's testing platform before using Zarget and found it quite difficult to set up tests and doesn't give as much insight. I only used the free version though. Zarget definitely fairs better in comparison.
    Incentivized
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    Insider One
    Insider is a great app growth platform, we’ve seen so many aspects of this product improve our marketing strategy and more importantly our business margins in such a short space of time!
    Incentivized
    Read full review
    Return on Investment
    Freshworks Inc
    • Zarget has helped us optimize website landing pages for conversions.
    Incentivized
    Read full review
    Insider One
    • Improved conversion rate.
    • Increased online sales.
    • Increased leads.
    Incentivized
    Read full review
    ScreenShots

    Insider One Screenshots

    Screenshot of the Insider One panel