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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Freshmarketer

    Score6.1 out of 10
    N/AFreshmarketer is a website optimization tool offering A/B testing, heat maps, funnel analysis, and split URL testing. With its Chrome plugin, Freshmarketer allows users to create experiments from the comfort of their own browser. Zarget lets users bypass login screens, and get real time reports as well.

    $0

    per month

    Vbout

    Score9.9 out of 10
    N/AVbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.N/A
    Pricing
    FreshmarketerVbout
    Editions & Modules
    Free
    $0
    per month
    Enterprise
    $15
    per month per user
    No answers on this topic
    Offerings
    Pricing Offerings
    FreshmarketerVbout
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    FreshmarketerVbout
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Freshmarketer and Vbout
    Feature
    Freshmarketer
    -
    Ratings
    Vbout
    8.6
    5 Ratings
    11% above category average
    WYSIWYG email editor00 Ratings8.35 Ratings
    Dynamic content00 Ratings8.35 Ratings
    Ability to test dynamic content00 Ratings8.35 Ratings
    Landing pages00 Ratings8.85 Ratings
    A/B testing00 Ratings10.04 Ratings
    Mobile optimization00 Ratings8.35 Ratings
    Email deliverability reporting00 Ratings7.45 Ratings
    List management00 Ratings8.35 Ratings
    Triggered drip sequences00 Ratings10.04 Ratings
    Lead Management
    Comparison of Lead Management features of Freshmarketer and Vbout
    Feature
    Freshmarketer
    -
    Ratings
    Vbout
    9.7
    4 Ratings
    20% above category average
    Lead nurturing automation00 Ratings10.04 Ratings
    Lead scoring and grading00 Ratings10.04 Ratings
    Data quality management00 Ratings9.33 Ratings
    Automated sales alerts and tasks00 Ratings9.43 Ratings
    Lead segmentation and distribution00 Ratings10.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Freshmarketer and Vbout
    Feature
    Freshmarketer
    -
    Ratings
    Vbout
    7.8
    5 Ratings
    3% above category average
    Calendaring00 Ratings7.75 Ratings
    Event/webinar marketing00 Ratings8.03 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Freshmarketer and Vbout
    Feature
    Freshmarketer
    -
    Ratings
    Vbout
    9.4
    4 Ratings
    22% above category average
    Social sharing and campaigns00 Ratings9.44 Ratings
    Social profile integration00 Ratings9.44 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Freshmarketer and Vbout
    Feature
    Freshmarketer
    -
    Ratings
    Vbout
    8.4
    5 Ratings
    11% above category average
    Dashboards00 Ratings7.75 Ratings
    Standard reports00 Ratings7.45 Ratings
    Custom reports00 Ratings10.04 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Freshmarketer and Vbout
    Feature
    Freshmarketer
    -
    Ratings
    Vbout
    9.3
    5 Ratings
    20% above category average
    API00 Ratings9.34 Ratings
    Role-based workflow & approvals00 Ratings9.32 Ratings
    Customizability00 Ratings9.33 Ratings
    Integration with Salesforce.com00 Ratings10.04 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings9.32 Ratings
    Integration with SugarCRM00 Ratings9.32 Ratings
    Third-party software integrations00 Ratings8.83 Ratings
    Best Alternatives
    FreshmarketerVbout
    Small Businesses
    Vbout
    Score9.9 out of 10
    Bloomreach
    Score9.2 out of 10
    Medium-sized Companies
    Bloomreach
    Score9.2 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Iterable
    Score8.2 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshmarketerVbout
    Likelihood to Recommend
    6.1
    (3 ratings)
    8.3
    (5 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    7.3
    (1 ratings)
    User Testimonials
    FreshmarketerVbout
    Likelihood to Recommend
    Freshworks Inc
    Zarget is well suited for web testing. The A/B test function is simple yet effective. The tool is also really good for heat maps. Even easier and quicker than A/B testing and so insightful! Goal funnels are also great with Zarget but we use GA functionality for that.
    Incentivized
    Read full review
    Vbout.com
    To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
    Incentivized
    Read full review
    Pros
    Freshworks Inc
    • Zarget is a dynamic platform, meaning the URL doesn't need to be reloaded after updates and changes have been made, as it displays live page results.
    • It is an easy to use platform and is quite intuitive.
    • Zarget allows you to see hot spots and click rates on active pages.
    Incentivized
    Read full review
    Vbout.com
    • On email marketing, it has petty good recommendation for sending methods.
    • The landing pages can be fully customized with code editor and works with Bootstrap frameworks.
    • The automation comes in handy since it works on all Vbout tools.
    • We can also install the Tracking Code on external websites to utilize Vbout tools.
    • Awesome support team!
    Incentivized
    Read full review
    Cons
    Freshworks Inc
    • None so far.
    Read full review
    Vbout.com
    • Since their team is so focused on being the best, they occasionally have small feature appearance issues
    Incentivized
    Read full review
    Likelihood to Renew
    Freshworks Inc
    No answers on this topic
    Vbout.com
    The better relation quality / features / pricing in the market
    Incentivized
    Read full review
    Usability
    Freshworks Inc
    No answers on this topic
    Vbout.com
    Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
    Incentivized
    Read full review
    Alternatives Considered
    Freshworks Inc
    I tested Google's testing platform before using Zarget and found it quite difficult to set up tests and doesn't give as much insight. I only used the free version though. Zarget definitely fairs better in comparison.
    Incentivized
    Read full review
    Vbout.com
    Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
    Incentivized
    Read full review
    Return on Investment
    Freshworks Inc
    • Zarget has helped us optimize website landing pages for conversions.
    Incentivized
    Read full review
    Vbout.com
    • The platform has saved us a lot of money
    • It's highly functional and allows us to do a lot more than Marketo
    • It's easy to manage, and it saves us a lot of time on a regular basis.
    Incentivized
    Read full review
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