Google AdMob vs. Tapjoy

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google AdMob
Score 5.9 out of 10
N/A
AdMob is a mobile advertising platform acquired by Google in 2010.N/A
Tapjoy
Score 8.0 out of 10
N/A
N/AN/A
Pricing
Google AdMobTapjoy
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google AdMobTapjoy
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google AdMobTapjoy
Considered Both Products
Google AdMob
Chose Google AdMob
AppLovin MAX has support and a website and ad demo/trial system that is a lot easier to understand and use.
Chose Google AdMob
Google AdMob provides more features and additional tools for assessments than other tools available in the market. Its automated tools make it extraordinary to handle. As it facilitates getting paid for adding ads to my app without any complications, I am so impressed with it.
Chose Google AdMob
No special reason for choosing Google AdMob. Out point is easy to gain appropriate knowledge from youtube.com and people who work with us. We won't have another similar application so far. However, we feel it works well and makes us happy because of easy function and …
Chose Google AdMob
It ensures that ads meet quality standards and that ads are individually screened for ad fraud and malware issues.
Chose Google AdMob
I like Google AdMob because it does payout on time and even though the final payout is sometimes less than promised it is better than Apple iAd because the latter takes a longer time to payout.
Chose Google AdMob
Facebook Audience stacked well against AdMob however this year due to recent changes introduced in Apple 14 and the fact that Facebook Audience has become bidding only platform - AdMob had succeeded to outcompete Facebook Audience and is better. Admob provides easier …
Chose Google AdMob
We have used a few other ad networks, but they are not suited to our requirements. Admob has the best fill rate for Indian apps, that others lack. For our few apps that target USA and European customers, we use Mobclix. Admob has also fewer configurable thresholds for payments. …
Tapjoy
Chose Tapjoy
Great Advertising platform for your products and services. It increases sales and the revenue of the business. User engagement rate can be increased.
Chose Tapjoy
They have very different model of business, but I would use TapJoy as a complement of this other products. So you can expand the inventory where you buy ads and be able to scale more rapidly the growth of your mobile app.
Best Alternatives
Google AdMobTapjoy
Small Businesses
Basis DSP
Basis DSP
Score 9.0 out of 10
Google AdMob
Google AdMob
Score 5.9 out of 10
Medium-sized Companies
Yahoo Ads
Yahoo Ads
Score 7.7 out of 10
Yahoo Ads
Yahoo Ads
Score 7.7 out of 10
Enterprises
Marin Software (discontinued)
Marin Software (discontinued)
Score 9.1 out of 10
Marin Software (discontinued)
Marin Software (discontinued)
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google AdMobTapjoy
Likelihood to Recommend
3.1
(0 ratings)
8.0
(0 ratings)
Usability
3.0
(0 ratings)
-
(0 ratings)
User Testimonials
Google AdMobTapjoy
Likelihood to Recommend
Google AdMob is the best choice in my opinion for any developer or company looking for a reliable way to monetize their app traffic and generate revenue from relevant ads displayed inside their mobile app, and it can be easily integrated into any IOS or Android App.
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If you need to scale you app and has an easy funnel. As it has a offerwall service, you ay per the event or the CPI. Sometimes it has a very high uninstall rate as the users make the event just to get the coin gems. But overall, I would recommend it as a complement channel
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Pros
  • Provides a complete ad verification system.
  • Integration with Google Analytics.
  • Transmission customization
  • Ad network mediation is a great feature to manage many ad networks at the same time.
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  • Get installs at the correct target
  • Easy of use
  • Big inventory
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Cons
  • Admob has very low prices for impressions or clicks on Android.
  • Admob has very low prices for impressions or clicks in many countries including Europe.
  • Admob is still having certain security issues: allowing sensitive ads on G rated apps.
  • Admob allows multiple-choice banners on G-rated apps while this is not allowed by policy.
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  • long term retention can be improved.
  • Little confusing navigation.
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Usability
hard to use, no support
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No answers on this topic
Alternatives Considered
No special reason for choosing Google AdMob. Out point is easy to gain appropriate knowledge from youtube.com and people who work with us. We won't have another similar application so far. However, we feel it works well and makes us happy because of easy function and experience. So I recommend this if we need to apply this for our company activity.
Read full review
Great Advertising platform for your products and services. It increases sales and the revenue of the business. User engagement rate can be increased.
Read full review
Return on Investment
  • Before I got into it my other friends told me there are way better Ad providers. But being a Google fan I still signed up.
  • Now I remember writing to AdMob, requesting them to give me earning rates... But they never replied. So zero return on investment. They just keep you guessing.
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  • UI/UX is little confusing.
  • Rewards are less.
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ScreenShots