Google App Maker (discontinued) vs. Salesforce Lightning Components & Developer Experience

App Maker is exceptionally strong when you need things to just get done, but your internal development team has a full queue. Or maybe you don't even have an internal development team! If you need a check-in system, an applicant tracking system, an office cleaning checklist with notifications and reports, etc. you can use App Maker to throw something together and make sure your team can use it. You can also collaborate on it, so teams can make this part of their process improvement goals.

Incentivized

If you have a large customer base and a large amount of data on each of your customers, it is really strong in creating personalized content that your salespeople can use in their pitch meetings—and then setting up workflows for automated for lifecycle journey creations to automatically go out to customers.

Incentivized

• Minimal coding experience required. Javascript is a must-have, but the documentation is excellent, and once you're past the learning curve, it's great!
• Great WYSIWYG editor. It's easy to see the layout and still have deep control over what you're putting together.
• Excellent integrations with G Suite. There are methods built-in that allow you to easily authenticate and work with the G Suite APIs.

Incentivized

• It has a very smooth integration with Salesforce and third-party tools, ensuring easy tracking of policies and assets.
• It also has impressive security features like used-based permissions and encrypted data.
• Everything can be managed from a centralized place which saves a lot of time.

Incentivized

• Definitely not for beginners. App Maker certainly isn't usable by "everybody," but it's excellent for those who are willing to learn and get their hands dirty!
• Experienced developers will have issues. The target user is someone who doesn't want to (or know how to) use something like App Engine or Kubernetes. People with more experience will certainly see limitations and find it difficult to use to the fullest extent.
• Data sources can be iffy to manage. It used to be that App Maker would use a sheet or "Drive table" as a data source, but it now requires a GCP data source like CloudSQL.

Incentivized

• It takes a while before it recognizes bounced emails.
• We get so many notifications from a single action. Not sure if this can be modified in the settings though.
• Error messages are sometimes unclear which makes it hard for us to identify the problem.

It's very good, but it's still living in a little bit in an older design aspect, but I think a lot of it is about to come out, just hasn't quite gotten there yet. Still a little clunky from a you have to know it to know it or you know it to use it. It takes a little bit of training to get into it. It's not quite the, anybody can come in and start using it immediately, type feel.

Incentivized

App Maker is a very "do it yourself" platform. There is a huge amount of documentation and plenty of examples to begin learning, plus a vast community support through StackOverflow that can assist anywhere that you're stuck, but the great thing is that it's all up to you. If there are specific features that don't work, Google is always there to help troubleshoot.

Incentivized

I am not an administrator so there may very well be outstanding Support and I am just not privy to it. On a user level it's hard to gauge the effectiveness and responsiveness of Support because nearly everything has to go through an administrator

Incentivized

App Maker is really kind of new in its own space. We haven't seen the level of functionality, nor the deep integrations, with anything else. It can replace a lot of products, and we've seen it in place in many applications across our organization, so it's been able to reduce our spend on products that offer specific functionality and still need to be customized.

Incentivized

We were previously using an older version prior to it becoming Salesforce Lightning Platform so we were well adverse on the advantages of using a CRM, to begin with. It made sense to convert to Salesforce Lightning Platform after we were given a free trial of the platform. Certain reps were chosen to experiment with it and from there a decision was made to move forward. We've been customers ever since.

Incentivized

• We have seen a reduction in time spent on manual processes by being able to automate functions in Google Sheets, take input with special functionality, and have App Maker do the work for us.
• We have seen the internal development queue decrease, which allows us to focus on larger projects that couldn't be handled by App Maker.
• We have seen ownership and process improvements increase in certain departments, as they are able to get to work themselves.

Incentivized

• Better visibility of Accounts and Contacts interactions makes it easier to maintain during employee transitions.
• Tracking of current jobs and relating them to past jobs is very useful.
• More efficient use of Sales Reps time.
• Sales Managers have good visibility into how their people are working.

Incentivized