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Wildfire Interactive (Discontinued) vs. Paper.li

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Wildfire Interactive (Discontinued)

    Score10 out of 10
    N/AWildfire was a social media advertising management software application that was acquired but since discontinued by Google.N/A

    Paper.li

    Score5.9 out of 10
    N/APaper.li is an automated content marketing solution that uses automated workflows to crawl millions of sites worldwide to collect content and produce automated products like newsletters.N/A
    Pricing
    Wildfire Interactive (Discontinued)Paper.li
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Wildfire Interactive (Discontinued)Paper.li
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Wildfire Interactive (Discontinued)Paper.li
    Content Creation
    Comparison of Content Creation features of Wildfire Interactive (Discontinued) and Paper.li
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Paper.li
    10.0
    1 Ratings
    25% above category average
    Ideation00 Ratings10.01 Ratings
    Content Publishing
    Comparison of Content Publishing features of Wildfire Interactive (Discontinued) and Paper.li
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Paper.li
    8.6
    1 Ratings
    10% above category average
    Content hub00 Ratings10.01 Ratings
    Embedded CTAs00 Ratings4.01 Ratings
    Content distribution00 Ratings10.01 Ratings
    Content promotion00 Ratings9.01 Ratings
    Content automation00 Ratings10.01 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Wildfire Interactive (Discontinued) and Paper.li
    Feature
    Wildfire Interactive (Discontinued)
    -
    Ratings
    Paper.li
    8.0
    1 Ratings
    8% above category average
    Campaign optimization dashboard00 Ratings8.01 Ratings
    Best Alternatives
    Wildfire Interactive (Discontinued)Paper.li
    Small Businesses
    PromoRepublic
    Score7.4 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    No answers on this topic
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    No answers on this topic
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Wildfire Interactive (Discontinued)Paper.li
    Likelihood to Recommend
    2.0
    (4 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    7.9
    (3 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Availability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Performance
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.5
    (2 ratings)
    -
    (0 ratings)
    Online Training
    8.5
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    8.5
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    Wildfire Interactive (Discontinued)Paper.li
    Likelihood to Recommend
    Discontinued Products
    The transition to Google has been painful - key contacts are no longer available.
    Read full review
    Paper.li
    You don't have a bandwidth to come up with new fresh content daily for Twitter but want to keep the account active.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Facebook tab implementation. Allows you to easily create and produce functioning social tabs on your brands FB page.
    • Add voting, sweepstakes, poll functionality to your website. Easily implement these campaigns to increase user engagement and TOS.
    Read full review
    Paper.li
    • Adds visibility to your account - set the criteria up and have the ejournal run automatically sending out tweets daily that tag other industry handles and hashtags. By doing so you will keep your account active with minimal time investment.
    • Pose as a thought leader by sharing relevant content and industry news and get more Twitter followers
    • Get free traffic to your pages by expanding on your company or service in the bio section and linking back
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • More customization - Would like to have the ability to edit more without coding.
    Read full review
    Paper.li
    • Lots of great features are no longer there
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

    During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
    Read full review
    Paper.li
    No answers on this topic
    Usability
    Discontinued Products
    Very easy to use, almost anyone can learn how to build a comprehensive promotion.
    Read full review
    Paper.li
    No answers on this topic
    Reliability and Availability
    Discontinued Products
    I have never been kicked out of Wildfire service. Always up and running.
    Read full review
    Paper.li
    No answers on this topic
    Performance
    Discontinued Products
    Easy to perform tasks and quick to upload changes to your promotions.
    Read full review
    Paper.li
    No answers on this topic
    Support Rating
    Discontinued Products
    Phone and email support were always available to us when we needed it.
    Read full review
    Paper.li
    No answers on this topic
    Online Training
    Discontinued Products
    Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
    Read full review
    Paper.li
    No answers on this topic
    Implementation Rating
    Discontinued Products
    Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
    Read full review
    Paper.li
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.
    Incentivized
    Read full review
    Paper.li
    I have tried Scoop.it but it's not really an alternative. I'm not aware of any other products similar to Paper.li
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • As with any social media management tool, there is a savings on labor hours (rather than doing the manual work)
    • Aggregating all content into one system creates efficiencies for content teams
    Incentivized
    Read full review
    Paper.li
    No answers on this topic
    ScreenShots