Hippo Video vs. Magisto

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Hippo Video
Score 8.2 out of 10
Small Businesses (1-50 employees)
According to the vendor, Hippo Video is a DIY video personalization platform for businesses. The platform can be used to create and send mass in-video & hyper-personalized video email campaigns at scale to book more meetings, track opportunities, and close more deals effectively. Hippo Video has tailored workflows for marketing, email campaign, sales, and customer support processes. Merge data and video to deliver exceptional experiences that wow customers, and produce higher…
$0
per month
Magisto
Score 10.0 out of 10
N/A
Magisto in Menlo Park offers their video editing application to marketing teams, featuring an A.I. powered workflow with professional class effects, distribution and native video player.N/A
Pricing
Hippo VideoMagisto
Editions & Modules
Free
$0
per month
Basic
$29
per month
Starter
$49
per month
Pro
$99
per month
Growth
$199
per month
No answers on this topic
Offerings
Pricing Offerings
Hippo VideoMagisto
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Hippo VideoMagisto
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Hippo VideoMagisto
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Score 10.0 out of 10
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All AlternativesView all alternativesView all alternatives
User Ratings
Hippo VideoMagisto
Likelihood to Recommend
10.0
(3 ratings)
10.0
(2 ratings)
Support Rating
8.0
(1 ratings)
5.0
(1 ratings)
User Testimonials
Hippo VideoMagisto
Likelihood to Recommend
Hippo Video
If you're trying to do outreach, it's tough to be different. Cold emails are helpful, but so many people use the same templates or intricate automation in general that many buyers have cold email blindness. If you are trying to reach new prospects or communicate better with your clients, video adds a layer of sophistication that makes a difference. If you just want massive campaigns and are scared of showing your face, avoid Hippo Video.
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Magisto
I think Magisto is well-suited for individuals, businesses, and brands that want to create marketing videos that are on the shorter side. I don't think Magisto is a good match for someone seeking to create long, informative videos, streaming videos, etc. It is also good for someone who is working to brand every aspect of their business. Magisto helps with that.
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Pros
Hippo Video
  • Records videos screen record/webcam.
  • Send sales messages.
  • Send support messages.
  • Team communication.
  • Helps collect testimonials.
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Magisto
  • The ease to upload, sort and edit videos.
  • The many options to add themes, music, and styles.
  • The ability to host, download and share all from within the same platform.
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Cons
Hippo Video
  • Need an offline version to work
  • Need more video effects
  • More tutorials will be helpful
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Magisto
  • It would be great if Magisto would allow significantly longer videos—20 to 30 minutes. I've often wondered why Magisto focuses on shorter videos and only recently began allowing videos that are 10 minutes maximum.
  • I would love for Magisto to offer an affiliate program. I publish a lot of videos that I create in Magisto and refer it to many people in the education and dance industries. I would love to be able to do that as a paid affiliate and I'm sure others would as well.
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Support Rating
Hippo Video
Hippo Video is in India. They answer your questions but they do take a little time. Not sure if they're a big team but they do respond to important messages. They also use their own tool for support and will show you how to fix the problems that you're having.
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Magisto
I don't believe I've ever contacted Magisto for support, so I can't really say. The app has only frozen on me a couple of times (recently), and I usually log out and log back in and the error is fixed.
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Alternatives Considered
Hippo Video
Loom is an excellent tool, and I have nothing to say against it, but I feel Hippo Video has an edge on the Marketing/Sales focus that is key for my organizations. Bonjoro is also a good choice, but I noticed a focus on Customer Service and just building relationships with existing clients, which is okay, but for our purposes, we needed a more go-to-market-oriented tool.
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Magisto
The user experience via Magisto is cleaner and fresher. The professional plan for Animoto started at $29 per month in comparison to $9.99 per month at Magisto.
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Return on Investment
Hippo Video
  • Greater marketing reach
  • Easy testimonials obtained
  • Worth the price
  • Less effects to create variety
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Magisto
  • Our clients have reported an increase in their fundraising from using videos created in Magisto.
  • We have gained clients due to our customers sharing the videos made by us on their platforms.
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ScreenShots

Hippo Video Screenshots

Screenshot of Video personalizationScreenshot of Personalized Video email campaignsScreenshot of Mobile optimizedScreenshot of Player branding and lead generationScreenshot of Video analyticsScreenshot of Personalized Emails