Ibexa DXP vs. Optimizely One

I always recommend Ibexa DXP to my fellows. The only scenario that I would not recommend it is if the site is either too small, too simple, or that they simply cannot afford to stand it up properly.

It is well suited for heavy-duty A/B testing where management would like to see and quantitatively determine the effect of a change. It is not so efficient to try for a single page simple form, except when the form is part of a larger workflow. The security model is not very well understood, including RBAC and protection against injection attacks.

Incentivized

• Content Taxonomy: Content is managed in a tree. Though taxonomy vs folksonomy is a near-religious debate among professionals, clients seeing the system for the first time just seem to "get it" more often.
• Content Flexibility: Common content types such as blog posts and articles are available out of the box. However, customizing these and creating new content types is very easy.
• Developer Friendly: Developers need only a little PHP experience to get started. Of course being an expert doesn't hurt and opens the door for the development of custom modules.

Incentivized

• Provides quicker release cycle for the way the product cards should be displayed.
• Provides feedback for new product introduction and how it'll be perceived.
• Allows rapid blackout from user experience changes that alters traffic flow.

Incentivized

• Limited partners when you compare to other solutions (WordPress, Drupal, etc). It took us a while to find a solid, trusted developer.

Incentivized

• Can use better interface for managing test, including scheduling and notification.
• Feels too heavy for simple projects, though this isn't a factor once past the PoC stage.
• Notification on various aspects can be made more powerful and granular if such a need arise.

Incentivized

Very happy with current relationship and websites

Incentivized

It is quite easy to navigate through the backend and also, you can directly work in frontend view. Dynamic content can be created on the fly. Their Landing page features are awesome. You create a page by drag & drop.

They are directly reachable and help you to deal with other services, e.g. if would like to set up a CDN for China or if you would like to integrate a tool like HubSpot. If there is anything you are missing, they help you to find a workaround until they can deliver such items - like local language versions.

The partner selected makes a significant impact on the usability and experience

Incentivized

eZ Publish isn't as large in community size and number of installations as other content management systems. However, it's just as capable and met our needs:

• Developers, system administrators, and project manager can all speak the same language during the development and maintenance cycles of a site.
• End-user training is very straight-forward.
• Vendor support is available.
• Client IT departments can access if need (developers/designers/sysadmins).
• The community is there (forums) and there are solid contributions (extensions) from both the vendor and the community.

Incentivized

There is a big difference between the two: Google Optimize uses Bayesian analysis while Optimizely uses Frequenting. There is a risk of counting multiple visits. Google Optimize data isn't available instantly (if I remember correctly). Optimizely's analyses dashboard is a lot richer and offers a better experience, though it may get intimidating.

Incentivized

We’ve priced other enterprise products and found Ibexa DXP to be a bit more expensive. However, not enough to dissuade us from staying with the product.

The partner ecosystem is small. However, we've worked with two Ibexa partners over the last 10 years. They were very skilled. They were great companies. We've interviewed other Ibexa partners in North America. We found them all to be professional with solid resumes.

• Common knowledge: By making eZ a core offering, developers, system administrators, and project managers were able to communicate with each other effectively.
• Training: Due to its content taxonomy, end-user training often went well.
• Support: In our case, we had Gold support from eZ Publish which saved time and helped with customizations.

Incentivized

• Almost immediate payoff in terms of the benefit.
• Easy to justify the TTM benefits to upper management.
• Still somewhat hard to justify ROI, though this is not my expertise.

Incentivized