IBM Confluent vs. Localytics

If you have a need to stream data, real time or segmented structured data then Confluent is a great platform to do so with. You won't run into packet transfer size limitations that other platforms have. Flexibility in on-prem, cloud, and managed cloud offerings makes it very flexible no matter how you choose to implement.

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For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.

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• Products work great.
• Training is available.
• Customer support is good.

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• Great web interface which provides a couple of levels of pivoting and filtering of data
• Straight-forward integration for simpler use cases
• Access to raw data through S3 for use in your own data pipeline

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• Cloud based Azure platform features for Confluent lacks behind AWS And GCP

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• The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
• An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
• More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.

There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs

The support from the Confluent platform is great and satisfying. We have been working with Confluent for more than a year now. They sent out resident architects to help us set up Confluent cluster on our cloud and help us troubleshoot problems we have encountered. Overall, it has been a great experience working with the Confluent Platform.

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It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.

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For our use case it was very important that the technology we were working with fit into our Azure architecture, and met our data processing size requirements to stream data within certain SLAs. Confluent more than met our performance requirements and compared to the others scale options and cost to run it was more than financially viable as a platform solution to our global operations.

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We have not used other products but are going to start exploring making a switch to a new platform.

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• It enables us to develop event driven application.
• It increases our ability to handle streaming data.
• It reduces latency of communication.

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• Was our first provider of user-level event data
• Allows for many users to easily answer their own questions before making requests of the data team
• Raw data dumps gave the data team the ability to provide more in-depth analyses.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info