Ignition vs. Storylane

Ignition (initially called Practice Ignition) performs quite well at proposal building, contract development, tracking and invoicing, payment and collections. The only issues where I see Ignition not being a good fit is in smaller firms that require a more feature rich plan. A perfect example is a solo firm has a limited number of proposals they can activate, and would have to spend extra for additional features like multiple e-signatures.

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If you are looking to make simple, guided demos to easily demonstrate product UI and workflows, Storylane is a great choice. You need to be ready to invest a lot more heavily if you'd like to provide a sandbox experience that will allow users to navigate around the whole UI with full linking and interactive onscreen elements.

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• Automatic Payments: You set up a proposal to collect payments once and you don't have to worry about bugging the client for payment every month.
• Amazing support: I have always received answers from the support team within the same day. They are very patient and understanding.
• Integrates with Xero: It integrates with our accounting software, making reporting faster.

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• Allows you to easily grab the visual assets to create a walk through.
• The analytics that are integrated give you a very specific view of engagement.
• Even the most complex web pages can be saved in Storylane, definitely a robust engine.

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• The charge back process is messy and not transparent enough. When there is a charge back, PI deducts the amount from other payments settling on the same day, and does not provide a break down of the amounts. This makes it impossible to track without getting help from support.
• PI should send email alerts monthly (or at some interval determined by user) for expiring engagements.
• PI should allow the client to make service selections -- we should be able to offer 2 or 3 options under a service offering, and the client chooses and sees the impact on monthly/annual pricing.
• PI should allow for more than 2 templates (Business and Individual).
• PI should integrate with Jet Pack Workflow to automate the creation of new jobs once a proposal is approved.

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• It's not intuitive when I want to modify some of the text in the boxes
• It's difficult when I wanted to copy a slide from one demo and drop it into another demo. It's never worked properly and this seems like it should be a relatively easy technical lift to offer - also it doesn't say that it won't work, it just simply made a mess of my slides.

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The Ignition product is quite usable for the average user. The app has preloaded templates that can get even new-hires to navigate the software and set up proposals. The only area where I see the Ignition product lacking is the additional fees smaller firms may have to pay to get the full feature advantages of the product.

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It is fairly easy to use the Product demo builder. There's nothing complex on the platform. I feel like there's so much room to add complexity to the product, as it's too easy to use at the moment. More functionalities bring more complexity. So, currently, I would say Storylane is pretty easy to use without any prior training.

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You aren't able to customize the design of the proposal, but it surpases everything we have ever tried. It's easy to use and quick to learn.

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The demo done by the team was brilliant and they were able to get us trial access immediately. Their gtm team was also able to accommodate our request on pricing and contract terms which really made us incline heavily towards Storylane. The product also was very well built and we didn’t need to look actively at competitors.

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• We have reduced our A/R by 60% and expect to completely eliminate A/R by the end of this year.

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• I cannot attest to the ROI as I created Storylanes for my company shortly before making a career change. I anticipate that it will shorten the sales cycle as it will help champions convince decision makers who were not present during a live demo.

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