Infobip vs. WhatsApp Business

OpenMarket is well suited to support enterprise SMS at scale, with a wholesale and flexible solution. Their provisioning team is great in terms of response time, and support for their products is deeply rooted in industry and technological understanding of SMS. OpenMarket would not be well suited for small companies just starting to test the waters with SMS in a low barrier way.

Incentivized

By using WhatsApp Business, I can now respond to customers faster, keep them updated about new deals, and even send out surveys to understand their needs. The ability to send stickers and photos makes the app more interactive and engaging. It easily beats other social networks in terms of the quality and quantity of messages sent, which is a good thing for businesses.

• Trans SMS
• WhatsApp for Business
• Marketing automation
• Dashboards
• Great Customer Success team

Incentivized

• Easy to use by registering a phone number as your personal WhatsApp number and attaching your company profile by opening and closing your image to your product.
• Fast and accurate connection.
• It allows you to split chat between business and personal as WhatsApp Business and Personal can be downloaded on the same smartphone by registering a different number.

• OpenMarket does most things well. One thing they are missing is MMS capabilities on text enabled long numbers.
• The portal for entering shortcode program briefs is kind of clunky, it would be nice is account managers took the Word document and imported it into the tool for clients.

Incentivized

• Scalability is difficult to suggest, and the quality of the links, especially when made on video, should be improved.
• Traveling with WhatsApp Business is tricky because unable to hold calls, and the app is banned in some countries.
• It's possible to improve API support and extract the application's satisfaction index.

Incentivized

Best customer success team. Newer channels to reach customers are quickly worked upon and implemented faster. Transparency with billing

Incentivized

Infobip gradually introduces things sometimes which is difficult to implement

Incentivized

WhatsApp Business, compared to Whatsapp Messenger, requires a more in-depth study of its features, especially if you want to use at its maximum power.

Incentivized

- always available to provide support - don't have to raise tickets which goes in constant loop of not getting answered

Incentivized

There were some issues in the beginning when the app used to get hanged. We had emailed customer support, and we received a response promptly. There was an issue with the phone where some updates had to be downloaded. You can also complete a form online to contact customer support. The staff can speak many languages

Incentivized

A strong roadmap involving key stakeholders can help move things faster. Be clear with volume commitments for delivery channels.

Incentivized

As a top tier aggregator, OpenMarket requires contracts to utilize their services, whereas other SaaS providers allow users to signup and start sending within a shorter amount of time. The benefit of using OpenMarket is the relationship, and the SLAs in availability they maintain. Other aggregators offer equal levels of service, so there are other shops in town selling the same thing with the same reliability.

Incentivized

In a business organisation communication is the main factor for the development. And WhatsApp Business is the most perfect software for it. The software is designed with full of perfect features for the better communication. It performs very effectively than other software. I am fully satisfied with the features of the software. A superb software to me.

Incentivized

• OpenMarket has had a positive effect on our business in terms of providing a low-cost bulk SMS and MMS solution.
• We are able to provide enterprise level SMS services in a reliable and cost-effective way.
• Our business objective to have high availability, and connections with top tier aggregators is supported by our relationship with OpenMarket.

Incentivized

• it is simple to communicate with a big group of people at once
• WhatsApp now has a new tool that allows me to track the location of a buddy or contact.
• it is compatible with practically every smartphone now on the market