ironSource (or Supersonic before ironSource and Supersonic merged under the ironSource brand) is a mobile app monetization and mobile advertising application. ironSource (the company) is headquartered in Tel Aviv.
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Verve Group
Score 0.0 out of 10
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Verve Group is a global brand performance ad platform connecting brands and publishers to people in real time. Its in-app data platform provides a brand-safe and transparent programmatic and managed-service solution by overlaying location contextual audiences onto premium enriched global and local supply for brand performance campaigns.
Verve Group boasts users among Fortune 500 global digital brands with direct connections to over 4,000 premium publishers and apps worldwide. Verve Group is…
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Pricing
ironSource
Verve Group
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Pricing Offerings
ironSource
Verve Group
Free Trial
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Free/Freemium Version
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No
Premium Consulting/Integration Services
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No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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Community Pulse
ironSource
Verve Group
Considered Both Products
ironSource
Verified User
Anonymous
Chose ironSource
We were wanting to expand our channels, and IS stood out from the others because of their presence in other verticals that suited our target audience. We would not propose utilizing IS to replace any of your existing DSPs, but rather to supplement the DSPs you are already using.
ironSource has more reach in the USA than other players that are focused on smaller geos. I would also say that Google is a big competitor with its DV360 and we use them as well, but ironSource is more focused on branding and Google provides more options for campaigns that have …
ironSource is more oriented toward gaming than MoPub and Smaato, which are focused on other verticals, but it is in direct competition with AppLovin. I selected ironSource because their support team and customer service is faster and has a deeper understanding of the product …
Although IS is mostly utilized for apps in the gaming vertical, and the bulk of their publishers are also in the gaming vertical, we have had some success using its DSP. As a non-gaming app, we occasionally struggle to find a reliable source of constant inventory and growth. However, with IS, we've found a few good pockets (publishers) that appear to back out extremely well for us.