TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    iSpionage

    Score6.9 out of 10
    N/AiSpionage is a search engine marketing solution built specifically for PPC marketers. It is built around features such as competitor research and campaign monitoring.N/A

    Signpost

    Score1.7 out of 10
    N/ASignpost is an automated marketing solution that helps local businesses to get more customers, reviews, and referrals. The software builds customer profiles by capturing email, call and credit card transactions. Signpost's automated marketing engine then uses this data to drive new customer conversion and loyalty, reviews and referrals from existing customers.N/A
    Pricing
    iSpionageSignpost
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    iSpionageSignpost
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    iSpionageSignpost
    Small Businesses
    WordStream
    Score6.9 out of 10
    Google Business Profile
    Score8.4 out of 10
    Medium-sized Companies
    WordStream
    Score6.9 out of 10
    Google Business Profile
    Score8.4 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    iSpionageSignpost
    Likelihood to Recommend
    6.8
    (4 ratings)
    1.3
    (2 ratings)
    User Testimonials
    iSpionageSignpost
    Likelihood to Recommend
    ispionage, inc.
    iSpionage is ideal for when you want to get a feel for the competitor landscape for a potential client. You can just pop in, throw in the URL, and see which competitors populate, then look at the average spend. I wish I could look back at like yearly average spend, easier (default on last 1 month). But it's great to get quick glimpses and build some quick talking points around that. I don't think it's all that good for organic keyword analysis. I find the organic interface a bit clunky, with lots of information that I don't feel is all that relevant. Stick with paid search insights.
    Incentivized
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    Signpost
    I would NEVER recommend Signposts! Signpost's fee is very expensive for a small company like ours, so I had to cancel the service - or at least TRY to. I contacted them the day after they billed our card for another $2,000, and I was told that we were automatically on the hook for another year, with no exceptions and no recourse. Very greedy and desperate; this doesn't seem like the way to keep happy clients.
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    Pros
    ispionage, inc.
    • Keyword alerts notifications.
    • Competitors analysis.
    • Website monitoring.
    Incentivized
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    Signpost
    • The best feature that I like the most and have been using for some time is their marketing tool. Signpost makes marketing an easy task. It has enhanced our productivity.
    • As I did things manually in the past but now Signpost has made this very much easier for me to just trust their marketing tool to do marketing according to the algorithm.
    • It helps me to have more organic views on the platform and more positive reviews on the newsletter.
    • The automated system asks for reviews from the customer which makes it even more helpful in changing and advancing new things.
    • It also changes our approach to the work and with the automated extremely functional setup it increases our positive reviews which is good for the organization.
    Incentivized
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    Cons
    ispionage, inc.
    • Keyword database is limited compared to other tools
    • Limited (though streamlined) feature set
    • Less agency-friendly than other tools.
    Incentivized
    Read full review
    Signpost
    • Provide user a way to cancel their service.
    • Get rid of the very aggressive sales staff.
    • Refund money for unused moths. Do not be so shady!
    Read full review
    Alternatives Considered
    ispionage, inc.
    iSpionage is nowhere near Semrush (and to a lesser extent SpyFu) in terms of usefulness for competitive intelligence, keyword research, or strategic planning. It has nowhere near the depth of data or level of tools available in other tools.
    Incentivized
    Read full review
    Signpost
    No answers on this topic
    Return on Investment
    ispionage, inc.
    • It's hard to quantify, but I believe I've saved quite a bit of time and energy in competitor research due to iSpionage
    • iSpionage has helped me get more knowledgeable, quicker, to gain trust with potential clients—again, not really measurable
    • I've surely maximized my clients' advantage by recommending proper competitive spend based on what I'm seeing in iSpionage
    Incentivized
    Read full review
    Signpost
    • The support team is very professional. I had problems while using Signpost in the past and I contacted their support on that matter.
    • They responded very professionally, listen[ed] to each and every problem related to the work, and doing hindrance to the flow of work with the full-fledged solution to the problem.
    • This makes me more confident in using the platform more in depth.
    Incentivized
    Read full review
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