Likelihood to Recommend
KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
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If you have a business with more than 20 locally serving locations you know how important local searches are. RIO SEO will help syndicate your information and their robust toolkit will help those types of businesses be successful online. Their all in one dashboard lets the user control every location without having to log in to multiple dashboards to make a change in Google, then Bing, then Yelp, etc.
Read full review Pros track and give details on specified Keyword Determine competitors within a specified Keyword Advise other keyword competitors may be targeting provided competitive information regarding the targeted keyword e.g copies of an ad campaign Allow very deep and granular keyword research and competitive research re the domains and targeted keyword Read full review Their software is really amazing and does the job well and in a routine manner. Their support staff is beyond amazing, hands down the best support I've gotten from any company in any industry. The proactively find issues and bring them to our attention so we can work with our clients on getting results. The renewal process is painless and they help us with reporting to build a case for renewal and retaining the client. Read full review Cons Broaden its user access Sometimes the results volume can be over whelming, maybe a summary tool could be provided? Read full review The dashboard could be a bit more user-friendly. It takes some training to get used to. Keys/legends in the sidebar and in exports to help explain what different sections are for the "laymen" that aren't in this industry 24/7. Having a "suggested changes" like what Moz.com/local has in their backend for photos/additional categories. Something that can help the user be more proactive rather than "here's where you're at" a "here's what you can do to improve" would help. Read full review Alternatives Considered
Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
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RIO SEO is heads, shoulders, the entire body, ahead of Local Market Launch. We used Local Market Launch before RIO and it was one of the worst years of my life. The support was non-existent, their syndication was lackluster and they messed up our contracts enough times to frustrate us and the clients. I cannot express in enough words my disdain for that service and how much of a refreshing change it was to work with a company like RIO that cared as much about our client success as we did.
Read full review Return on Investment Can get pricey because of its pricing model Applicable to a limited geographical clientele, therefore, restricting service access or subscribers powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs Allows you to track keyword and domains and therefore a time saver Read full review They have helped us retain several big clients over the years which in turn has helped bring in several other clients. Their tools allow us, a small boutique agency, to operate like a big agency. Our local listing clients have been much happier with our switch to RIO which has allowed us to focus on other areas for them instead of just the syndication. Read full review ScreenShots —