What users are saying about
7 Ratings
6 Ratings
7 Ratings
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Score 8.1 out of 100
6 Ratings
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Score 9 out of 100

Likelihood to Recommend

KWFinder

If you don't know the first thing about keyword research, learn about it, then make sure you use this tool. It's by far the simplest tool I use in my keyword research arsenal. That's not to say the others are difficult to use, this one's just the easiest. If you aren't focusing on your site's SEO, then I suppose SEO research and a keyword like this may not suit you, but I believe that every business that has a website should focus on SEO - so a tool like this is a good tool to have.
Anonymous | TrustRadius Reviewer

AuthorityLabs

It's best used for small to mid-sized businesses that need to track a modest number of keyword phrases - perhaps 100 to 500 - across multiple search engines, in a limited number of geographies, against three or fewer competitors. It's less useful for large enterprises or small businesses that need multiple SEO functions handled by a single tool.
Tom Pick | TrustRadius Reviewer

Feature Rating Comparison

SEO

KWFinder
8.7
AuthorityLabs
7.3
Keyword analysis
KWFinder
10.0
AuthorityLabs
9.0
SERP ranking tracking
KWFinder
10.0
AuthorityLabs
10.0
Competitive analysis
KWFinder
6.1
AuthorityLabs
9.0
Page grader
KWFinder
AuthorityLabs
6.0
Site audit / diagnostics
KWFinder
AuthorityLabs
5.0
Site recommendations
KWFinder
AuthorityLabs
5.0
Task management
KWFinder
AuthorityLabs
7.0

SEO Channels

KWFinder
9.4
AuthorityLabs
7.5
Local SEO
KWFinder
9.1
AuthorityLabs
10.0
Social SEO
KWFinder
9.0
AuthorityLabs
6.0
Global SEO
KWFinder
10.0
AuthorityLabs
5.0
Mobile SEO
KWFinder
AuthorityLabs
9.0

SEO Platform & Account Management

KWFinder
AuthorityLabs
6.5
Multi-domain support
KWFinder
AuthorityLabs
10.0
Integration with web analytics tools
KWFinder
AuthorityLabs
3.0

Pros

KWFinder

  • Rating of keywords
  • CPC (cost per click)
  • Suggestions for alternate keywords
  • Keyword difficulty
heather figi | TrustRadius Reviewer

AuthorityLabs

  • Keyword tracking (large volumes)
  • Keyword insights
  • Competitor Keyword tracking
Brett Doucette, ABC, MBA | TrustRadius Reviewer

Cons

KWFinder

  • Wish the free plan was a 'light' plan
  • More chat support
Sanjit Mandal | TrustRadius Reviewer

AuthorityLabs

  • The interface is very rudimentary, it is not an interface that we would be comfortable adding clients the ability to access.
  • All results must be pulled into other programs for inclusion in monitoring reports.
  • Adding separate keyword targets for mobile and non-mobile is cumbersome and results must be tracked separately.
Anonymous | TrustRadius Reviewer

Support Rating

KWFinder

No score
No answers yet
No answers on this topic

AuthorityLabs

AuthorityLabs 10.0
Based on 2 answers
This is an area where AuthorityLabs really shines. It's one of the few Martech or SEO tools vendors about whom I can honestly say I've never had a complaint about their customer support. The team there consistently responds to any questions I've had or issues I've encountered quickly, helpfully, and in a way that feels personal.
Tom Pick | TrustRadius Reviewer

Alternatives Considered

KWFinder

All these tools are extremely powerful, and keyword research is just one component of the tools. That said, keyword research using KWFinder, for me, has been most enjoyable out of all of these. It's mostly because of how easy it is to use. The UI is nice to look at, it's just a fun and quick app to use.
Anonymous | TrustRadius Reviewer

AuthorityLabs

Very comparative as far as price [goes]. Some of the competitors have different features but you get trade-offs depending on who you are comfortable using.
Brett Doucette, ABC, MBA | TrustRadius Reviewer

Return on Investment

KWFinder

  • I am definitely continuing to rank better in searches and increase my ROI. I cannot say for sure if this is directly related to KEFinder or a combination of better targeting strategies.
  • Since it gives a range of KW effectiveness, I feel more confident in my choices and no longer like I am throwing darts blindfolded at what I think is the best combination.
heather figi | TrustRadius Reviewer

AuthorityLabs

  • We did not any process in terms of reporting on ROI in regards to SEO, but we only paid a very small monthly charge so it was a no-brainer to use it. It definitely helped our business.
Billy Barker | TrustRadius Reviewer

Pricing Details

KWFinder

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

AuthorityLabs

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

KWFinder
9.3
AuthorityLabs
9.0

Support Rating

KWFinder
AuthorityLabs
10.0

Add comparison