Leadfwd, from the company of the same name in Staten Island, combines B2B Prospecting, Sales Outreach and Account-Based Marketing. It replaces the former INBOX25.
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Vbout
Score 10.0 out of 10
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Vbout is a marketing automation solution focused on agencies. Features include email marketing, lead scoring, social media management, and behavioral marketing.
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Pricing
Leadfwd
Vbout
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Leadfwd
Vbout
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Leadfwd
Vbout
Features
Leadfwd
Vbout
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Leadfwd
7.4
2 Ratings
3% below category average
Vbout
8.9
5 Ratings
16% above category average
WYSIWYG email editor
7.02 Ratings
8.65 Ratings
Dynamic content
7.01 Ratings
8.65 Ratings
Ability to test dynamic content
7.01 Ratings
8.65 Ratings
Landing pages
9.01 Ratings
9.15 Ratings
A/B testing
3.22 Ratings
10.04 Ratings
Mobile optimization
6.22 Ratings
8.65 Ratings
Email deliverability reporting
9.62 Ratings
7.85 Ratings
List management
8.62 Ratings
8.65 Ratings
Triggered drip sequences
8.82 Ratings
10.04 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Leadfwd
8.0
2 Ratings
2% above category average
Vbout
9.7
4 Ratings
22% above category average
Lead nurturing automation
8.42 Ratings
10.04 Ratings
Lead scoring and grading
7.32 Ratings
10.04 Ratings
Data quality management
7.72 Ratings
9.33 Ratings
Automated sales alerts and tasks
8.52 Ratings
9.33 Ratings
Lead segmentation and distribution
00 Ratings
10.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Leadfwd
7.0
1 Ratings
6% below category average
Vbout
8.2
5 Ratings
10% above category average
Calendaring
5.01 Ratings
8.25 Ratings
Event/webinar marketing
9.01 Ratings
8.33 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Leadfwd
7.5
1 Ratings
1% above category average
Vbout
9.3
4 Ratings
22% above category average
Social sharing and campaigns
9.01 Ratings
9.34 Ratings
Social profile integration
6.01 Ratings
9.34 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Leadfwd
6.3
2 Ratings
15% below category average
Vbout
8.7
5 Ratings
18% above category average
Dashboards
6.52 Ratings
8.25 Ratings
Standard reports
6.32 Ratings
7.85 Ratings
Custom reports
6.01 Ratings
10.04 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
I think Inbox25 is a great fit for companies outgrowing lower-end, disconnected email marketing applications. Companies with a more formalized marketing organization that send a lot of emails (tens of thousands monthly or more) will be better served with a product like Inbox25 that is less complex, easier to use, and much more affordable (30% lower by our experience) from the larger marketing automation products on the market. Our company has 3 full-time marketing staff with over 100,000 contacts (with valid emails) that we target in various direct and drip email campaigns and Inbox25 fits our needs just fine. I suspect that we may outgrow the product eventually but I think it'll meet our needs just fine for many years to come.
To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.
Inbox25 is in a growth phase and has transformed their product pretty fast. With that comes an increased need to continually learn how to leverage new features.
Tutorials and product documentation exist but it is relatively minimal. They overcome this with personalized, one-on-one training that is recorded for future review using a project management platform.
Inbox25 has expanded beyond Sugar CRM to include Salesforce.com integration. I'm not sure if they plan to add integrations to other applications but they are positioned well for growth.
Great experience so far. Vbout has low learning curve. It's a user-friendly product with comprehensive knowledge base. Even if we meet a blocker, their team is ready to help us solve the issue. Their keep the dashboard straightforward that contains all tools, so we can access each one of them right away.
Vbout offers a very robust overall solution, with a more basic solution, and a much lower price point than the Constant Contact Lead Gen & CRM solution.
We have successfully moved cold suspects to leads and leads to opportunities, and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.
When we used the pay-as-you-go version we were paying just pennies per email and remained CAN-Spam Act compliant. It was harder to quantify the ROI then but it was apparent that email marketing was working and moving prospects from one sales stage to another. It was also very useful for re-engaging prospects and promoting products and services to customers.
Our total investment in the advanced edition is less $30,000 annually and we expect the ROI to be less than one year. It could have been sooner if we'd have been more thoughtful in our initial implementation.