Lucidya vs. Pulsar CORE

its very useful for tracking specific accounts and keywords associated with your business. what people think about a particular subject. also it is very helpful to track which communication channels brings more customers to your business

I think that Pulsar is a good tool for brands or agencies who have a set list of competitors or subbrands that they are looking to do a monthly/weekly comparison of engagement metrics. When you have the brand account inputted, the data is shown in a visually tangible way and easy to comprehend.

Incentivized

• Social lestining
• Campain monitoring

• Track engagements over time
• Easy to use interface
• Modern and updated display

Incentivized

• Improve on dashboard customization
• Provide more visually appealing reports

• Unfortunately, when exporting data it is often hard to read in an easy format.
• I've used other tools where you can get historical data once you put into the tool but Pulsar cannot do that.

Incentivized

Pulsar is not a complex tool by any means. The interface is updated and comprehensive, and I've used multiple tools in the past where the interface was very outdated and exporting data was often a difficult process since it was not well organized. The tool works well in visualizing complex data.

Incentivized

I have not had to reach out to Pulsar support before but my coworkers have and said the support was good.

Incentivized

Lucidya analyzes the local content

Incentivized

I think that Pulsar is one of the more updated platforms that I have used and the metrics exported/shown in the dashboard are accurate. I think that some tools report inaccurate metrics gathered from social media platforms due to the new APIs, something that often causes confusion and lack of clarity.

Incentivized

• ROI is difficult to measure, but very helpful in making marketing decisions

• Input into our algorithm for brand strength and stature
• Quick engagement tracking

Incentivized