Maglr vs. Powtoon

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Maglr
Score 9.0 out of 10
Mid-Size Companies (51-1,000 employees)
Maglr is a cloud-based content creation platform that helps brands and organisations to create and publish visual interactive stories, without having to write a single line of code. Used for corporate communication (e.g. annual reports, digital magazines), content marketing (e.g. infographics, campaign pages) and sales enablement (e.g. brochures & presentations). Maglr has developed two content editors: a user friendly drag-and-drop
$220
Block editor incl. template library
Powtoon
Score 9.5 out of 10
N/A
Powtoon is an online video creation platform for making engaging short videos and presentations, from the company of the same name in London.
$89
per month
Pricing
MaglrPowtoon
Editions & Modules
Maglr Business
$220.00
Block editor incl. template library
Maglr Pro
$380.00
Block & Pro editor incl. templates + extra features
Maglr Enterprise
$1000.00
Pro + add-on modules i.e. Presenter & Proposal
Pro
$89
per month
Pro+
$197.00
per month
Offerings
Pricing Offerings
MaglrPowtoon
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$220 including one userNo setup fee
Additional DetailsWith Maglr you pay monthly or opt for an annual license and get an extra month for free. No complicated contracts, a monthly license can be canceled any time. A 14-day free trial is available.
More Pricing Information
Community Pulse
MaglrPowtoon
Features
MaglrPowtoon
Content Creation
Comparison of Content Creation features of Product A and Product B
Maglr
9.0
1 Ratings
13% above category average
Powtoon
-
Ratings
Ideation9.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Maglr
9.0
1 Ratings
13% above category average
Powtoon
-
Ratings
Content hub9.01 Ratings00 Ratings
Forms / Gated content9.01 Ratings00 Ratings
Embedded CTAs9.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Maglr
8.0
1 Ratings
7% above category average
Powtoon
-
Ratings
Content performance analytics8.01 Ratings00 Ratings
Best Alternatives
MaglrPowtoon
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CoSchedule Marketing Suite
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Score 10.0 out of 10
Canva
Canva
Score 9.1 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Mentimeter
Mentimeter
Score 8.3 out of 10
Enterprises
Vyond
Vyond
Score 8.6 out of 10
Mentimeter
Mentimeter
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MaglrPowtoon
Likelihood to Recommend
9.0
(1 ratings)
7.0
(12 ratings)
Support Rating
-
(0 ratings)
8.7
(3 ratings)
User Testimonials
MaglrPowtoon
Likelihood to Recommend
Maglr
Maglr is suited for: 1. Thought Leadership - Blog Posts ∙Point of View Papers. ∙White Papers. ∙Articles for the
Media. ∙Interviews with
Business Leaders. ∙Diversity and
Inclusion Stories. 2. Documentation Services - Product Documentation
and Release Notes ∙User Guides ∙Configuration and
Installation Guide


Quick Start Guides. 3. Event-Based Collateral ∙Speeches - Emcee Scripts ∙Interview/Moderator
Q&A. ∙Standees ∙Posters/Banners ∙Danglers ∙Flyers/Giveaways ∙Logos


Creative Themes 4. Interactive Assets - Videos (Motion
Graphics) ∙Interactive Web Pages ∙Podcasts ∙GIFs ∙Webcasts and Webinars 5. Short Content - Social Media Posts ∙Creatives: Images, GIFs, Short Videos ∙Company Profiles or Leaders’ Bios
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Powtoon
Powtoon is a very capable suite of tools that help a developer create training videos that look way better than they should. I've used it to create fun, attention-getting commercials for new topics, I've used it to enhance what would otherwise be boring step-by-step tutorials, and I've used it to create all manner of "Explainer videos" for all kinds of topics - this is where it EXCELS! In my opinion, its biggest limitations are limits on imported video (max of 90 seconds), which mean that you have to do a lot of extra work to break up and import anything of substantive length. And because it presents your personal library of imported images and audio ONLY sequentially, it's VERY LIMITED in the re-usability of those assets - it's way faster to just import a new instance of an image and audio than to try to find it in your library.
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Pros
Maglr
  • Creation of Content Strategy.
  • Creating Editorial Calendar.
  • Creating Content Structure.
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Powtoon
  • Powtoon is very easy to use; no previous experience is needed.
  • It has a lot of features (images, backgrounds, videos, sounds, etc.)
  • It automatically saves your work
  • After you have created your video, you can download it to your computer in different resolutions
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Cons
Maglr
  • Creation of Marketing collateral.
  • Sales ennoblement pitches.
  • Pricing flexibility.
Read full review
Powtoon
  • Comparing it to Vyond, it is more time consuming to make videos. The timeline could be easier to understand.
  • They recently started upcharging to use some scenes. This has made updating some of my videos challenging as the scenes that were included as part of my plan are now an upgrade to use.
  • They don't have a voice over option. I have actually taken some of the videos out of the platform over to Vyond to add voiceover.
  • Some items they have introduced, like turning a powerpoint into a video really don't work.
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Support Rating
Maglr
No answers on this topic
Powtoon
I have never needed the support feature. As I mentioned, everything was intuitive to me however I have taught myself Adobe, Final Cut and iMovie so most of these programs became intuitive.
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Alternatives Considered
Maglr
Maglr helped us by creating the content hub. 1. Getting dedicated content
idealization, creation, and distribution engine that not only executes content
strategies but also creates them and amplifies your brand voice. Powered by a
team of content marketing experts, this is a one-stop for all your content
needs. 2. Greater reach and stronger digital footprint with improved
brand awareness.
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Powtoon
Powtoon has the advantage over traditional video editing software in terms of the library of characters and elements that can be easily dragged and dropped onto the canvas. Powtoon is easier to use and has a more intuitive user interface than Vyond.
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Return on Investment
Maglr
  • Optimizing social media channels.
  • Deploying content marketing workflows.
  • Identifying the right distribution channels and platforms.
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Powtoon
  • We don't have to spend money on traveling to a location to do an actual live shoot.
  • I'm spending less time on hand animating videos.
  • We used these to create teaser videos for our professional development offerings. I believe because of the captivating graphics, we had a lot more people driven to our site.
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ScreenShots

Maglr Screenshots

Screenshot of Maglr Block editorScreenshot of Publications on every deviceScreenshot of Offline desktop app for presentationsScreenshot of Maglr drag-and-drop Block editorScreenshot of Maglr Pro editorScreenshot of Maglr dashboard and Google Analytics integration