Magnetiq vs. Prezly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Magnetiq
Score 0.0 out of 10
Enterprise companies (1,001+ employees)
Magnetiq is software that supports campaign management. Catering to the needs of PR divisions, event organizers, and entities aiming to bolster their B2B communications, it boasts users among clients like Valentino, Dolce & Gabbana, and Saint Laurent. This multi-faceted platform is used to orchestrate PR launch campaigns, events, content distribution, and B2B outreach, through a suite of tools that streamline complex processes into seamless operations. At its core, Magnetiq features a…
$170
per month
Prezly
Score 9.6 out of 10
Small Businesses (1-50 employees)
Prezly is presented as all-in-one public relations management tool that helps PR teams organise their workflow, collaborate and save time. Accessible through any browser, Prezly's key features are divided between three main areas: Contact management Full PR CRM for managing contacts Automated contact enrichment and flagging for out-of-date contact details At-a-glance comms timeline per contact showing emails sent/received, added…
$50
per month per user
Pricing
MagnetiqPrezly
Editions & Modules
Core Newsroom
170 US$
per month
Premium Newsroom
420 US$
per month
Core Events
750 US$
one-time fee
Premium Event
1380 US$
one-time fee
Enterprise Newsroom
Starting from 720 US$
per month
Enterprise Event
Starting from 2900 US$
one-time fee
Starter Plan
$50
per month per user
Core Plan
$90
per month per user
Premium Plan
$140
per month per user
Enterprise Plan
custom
per month per user
Offerings
Pricing Offerings
MagnetiqPrezly
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsFor agencies or organizations responsible for multiple events or newsroom, tailored plans are available.Prezly also offers a yearly payment option with a 20% discount. Additional seats are available for each plan, and additional newsrooms are available for Core Plan and above. For larger/global clients, Prezly offers an Enterprise Plan that accommodates 10+ seats and more customizable functionality; Enterprise Plans are priced based on an organization's requirements.
More Pricing Information
Community Pulse
MagnetiqPrezly
Best Alternatives
MagnetiqPrezly
Small Businesses
Whova
Whova
Score 9.4 out of 10
Newswire
Newswire
Score 9.0 out of 10
Medium-sized Companies
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
Newswire
Newswire
Score 9.0 out of 10
Enterprises
Cvent Event Diagramming
Cvent Event Diagramming
Score 9.3 out of 10
Cision Communications Cloud
Cision Communications Cloud
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MagnetiqPrezly
Likelihood to Recommend
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
MagnetiqPrezly
Likelihood to Recommend
Magnetiq
No answers on this topic
Prezly
Since this platform is so easy to use when creating or managing communication workflows, it is recommended to work mostly with scenarios that generally require several processes to complete each group management, for example, to cover from the follow-up of employees within the communications team to the management of the team's communication processes.
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Pros
Magnetiq
No answers on this topic
Prezly
  • Press releases with photos, videos, clean, attractive layout
  • Contact management with tags and segments for media outreach
  • Click rates/open rates to help target our followup outreach
  • Full HTML press releases dropped into email instead of attached PDFs that don't get opened
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Cons
Magnetiq
No answers on this topic
Prezly
  • The contact management system is a little wonky but it has improved over the last two years and I expect that trend to continue.
  • The grouping system (segments) and tagging is not intuitive. I've had many missteps in trying to get content to particular segments while deselecting individuals.
  • You cannot add another group of people to a distribution without going back and recreating the same distribution. you can add individuals but not groups.
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Alternatives Considered
Magnetiq
No answers on this topic
Prezly
Prezly is much more user-friendly than Cision but isn't as robust. The pricing is similar and I believe Prezly beats it out a bit. Overall, the UI is much better in Prezly giving it the edge.
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Return on Investment
Magnetiq
No answers on this topic
Prezly
  • We have taken into account our net profit rates during the time of using Prezly, and therefore we decided that the platform is useful when generating work formations that result in higher profits. Prezly has proven to be an excellent investment, which has satisfied our team.
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ScreenShots

Magnetiq Screenshots

Screenshot of contact list managementScreenshot of customized, measurable email campaignsScreenshot of content and press material sharingScreenshot of digital check-in with smartphones or tabletsScreenshot of the seating plan management interface

Prezly Screenshots

Screenshot of Prezly's dedicated CRM and rich contact profilesScreenshot of Prezly's contact list import, which is also used to merge duplicates and weed out bad emailsScreenshot of Prezly's tags, which are used to organize contacts into dynamic media lists that always stay up to date.Screenshot of a Prezly multimedia campaignScreenshot of Prezly's story editorScreenshot of Prezly's reporting, which can display which stories get the most coverage, and which journos are the biggest fans