TrustRadius
https://dudodiprj2sv7.cloudfront.net/product-logos/nx/uJ/7TEE2KT183NQ.JPEGPrezlyPrezly is essential for PR pros2018-07-23T01:33:56.426ZI use Prezly to build media kits containing all the assets needed to distribute a press release to media contacts. I also use it in other creative ways: private backgrounding pages, judging guides for awards programs, working pages to share with my team. It also houses my contact database so that I can manage and track contact information and actions/conversations with media.,Media kit around a press release including visual assets including video, attachments, text, links, etc.
Distribute press releases or press pages to the contacts I have uploaded and manage in Prezly.,The contact management system is a little wonky but it has improved over the last two years and I expect that trend to continue.
The grouping system (segments) and tagging is not intuitive. I've had many missteps in trying to get content to particular segments while deselecting individuals.
You cannot add another group of people to a distribution without going back and recreating the same distribution. you can add individuals but not groups.,10,The biggest ROI is in time saved. when sending press releases before Prezly, I used merge emails in Outlook. It took 3-5 hours to refine my list, set up the outlook page, host links of assets, and then run test sends. Prezly can be set up and a release or distribution sent out in 1-2 hours (even less if we copy a previous set up).
Prezly makes my website press room look amazing. Many media comment on the Prezly press kits I send along and appreciate that the pages are clean, easy to navigate and reliable.
It is essential to have a contact management system with an opt-out.,,Muck RackJennifer Harrison, APRPrezly -- User-Friendly PR CRM2018-07-23T01:30:52.799ZWe use Prezly as a database for our PR contacts in the music space. It's a great organizational tool for us to make sure we stay on track and keep updated with our key relationships. It allows us to stay organized while collaborating on key projects together. This is the only software we've found to allow us to do this effectively.,Organized Contacts / Contact Management
Engagement Tracking
CRM,More Collaboration Tools
Newsroom can be a bit confusing for new users
Better advanced search features,8,We've seen increased output for our campaigns
It has helped us to stay organized as a team
It allows us to track different features that we get via Newsroom,Cision PR Software,Cision PR Software, MailChimp, Google AnalyticsAndrew Woloz
Unspecified
Prezly
2 Ratings
